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DELASPORT AND BEYONDPLAY UNITE EFFORTS TO SKYROCKET PLAYER ENGAGEMENT

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Leading iGaming supplier Delasport partners with multiplayer and jackpot engagement software developer BeyondPlay to boost the player experience of Delasport’s licensees. Delasport is about to introduce a Cross-Casino-Provider Jackpot system, powered by BeyondPlay, allowing casino players to play the games they like with the thrill of an overarching jackpot.

This partnership gives Delasport’s licensees the ability to create different types of jackpots to increase player engagement and retention. The main configurations are “Progressive”, “Community”, “Time-Based”, “Event-Based”, and “Amount-based”. The content-agnostic jackpot can be applied to any casino game, including Live casino ones.

The new addition is a logical next step for Delasport since it aligns with the company’s overall strategy of revolutionizing player engagement and retention in iGaming. The announcement is part of a series of retention-related news and improvements, including the introduction of Player Engagement tools and Delasport’s proprietary ‘My Era’ suite. The latter proved to be a game-changer with retention skyrocketing after the implementation of ‘My Sportsbook’, ‘My Event Builder’, and ‘If Bet’ for sports betting operators and the upcoming ‘In-Game Booster Panel’ and the personalization feature ‘My Casino’.

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Delasport is taking the Jackpot to new heights by offering it on any RNG or Live Casino game which features real time jackpot data and interactive jackpot win animations within the game screen.

 

“We, at Delasport, have an official duty to provide our partners with the means to go beyond content and elevate the players’ betting experience. Partnering up with BeyondPlay is yet another way we are advancing towards this goal”, says Delasport’s CEO Oren Cohen Shwartz regarding the deal. “Our partners will soon be able to offer to their players a cross-provider jackpot on any casino and live casino game. Their players will be able to play any of their favorite games with the option to also hit the jackpot. In addition, our partners have the flexibility to choose between network and local jackpot pools that will guarantee that when the jackpot is blown the winner will be one of their players.”

 

Delasport’s Head of Casino Ralitsa Zareva also comments on the new partnership:

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“Working with BeyondPlay proved to be a real pleasure and we’re excited to show our licensees and their players the end result. We’re very serious about player engagement and retention and the Cross-Provider Jackpot is just the latest proof of our commitment.”

 

BeyondPlay’s COO Jacqui Gatt shares the same notion.

“This collaboration marks a significant milestone for BeyondPlay as we join forces with Delasport and provide our cutting-edge jackpot software on their powerful platform.

Through this partnership, we’re enabling Delasport and its licensees to create their very own exclusive jackpots and harness the full potential of BeyondPlay’s jackpot software.

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We are confident that this partnership will not only elevate the players’ gaming experience, but also provide Delasport with a competitive edge in the market. Together, we look forward to delivering a world-class gaming experience that exceeds the expectations of both operators and players alike.”

 

About Delasport

Delasport is a leading iGaming software supplier that delivers a modern one-stop-shop solution for sports betting, online casino, and player account management. Their platform focuses on player experience through personalization, unique exciting ways to bet, strong retention capabilities with rich player engagement suite and cutting-edge technological innovations.

Since its founding in 2010, Delasport has won multiple international awards for its sportsbook and managed services, and has gained a proven track record of excellence, stability, and overall success.

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Currently, Delasport has hundreds of experts in various IT, Operations, and business fields and several offices: in Bulgaria (Sofia and Plovdiv), Ukraine, and Malta.

 

About BeyondPlay

BeyondPlay is an innovative startup that is set to disrupt the world of real-money gaming and redefine the playing experience, translating the latest trends into cutting-edge technology, and combining traditional gaming experience with the needs of the next-generation players.

Our robust Jackpot Management System offers highly customisable jackpots, driving incremental revenue for your business and serving as an additional layer of engagement for players.

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With our flagship Multiplayer product, BeyondPlay aims to raise the stakes in the entertainment value game by transforming solitary game sessions into engaging multiplayer, entertainment experiences with the community, real-time sharing, and TOGETHERNESS at heart.

Both the BeyondPlay Jackpot and Multiplayer products are test-labs approved, certified, and licensed by MGA, UKGC, SGE and AGCO, with additional license and certification applications in the pipeline.

Latest News

Firesand launches Firesand Shield to combat rise in iGaming account fraud attacks

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Firesand, a leader in iGaming security services and software, has developed a cutting-edge Anti-Account Fraud solution to safeguard iGaming operators and platform providers from escalating credential-based cyber threats.

Firesand Shield is a best-in-class product that has been designed to address the growing complexity of account fraud that has impacted the global iGaming industry in recent times, which in some cases has resulted in loss of business, damaged reputation and regulatory fines. Common examples of account fraud include credential stuffing, dictionary attacks, and common password exploitation.

The new solution provides proactive, intelligent detection and prevention against the full spectrum of account compromise techniques, without relying on user-disruptive CAPTCHAs or blunt blocking mechanisms, to ensure the end user experience remains uninterrupted.

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Unlike legacy or bot-only detection tools, Firesand Shield leans on the company’s specialism as a penetration testing service provider to focus on attack patterns, regardless of whether the source is human, bot, or hybrid, offering unmatched insight and agility in protecting operator user accounts and platform integrity. It includes in-depth attack analysis and reporting to provide greater transparency and clarity over the source of each security vulnerability.

With a product upgrade roadmap that includes geolocation anomaly detection, VPN usage analysis, and AI-powered behavioural profiling, Firesand Shield is set to offer operators and platforms significant peace of mind to stay ahead of security threats as they evolve.

Chris Blake, Director at Firesand, said: “Account fraud is a growing threat to the global iGaming industry. There have been multiple cases in the previous year alone where user data has been breached, leading to a detrimental impact for businesses targeted.

Firesand Shield has been designed to support operators and platform providers of all sizes to sharpen their security capabilities as these attacks become more common and sophisticated. Underpinned by our superior iGaming security excellence, we are well positioned to further strengthen online systems on a global scale.”

With a proven track record of developing bespoke security platforms for a range of industries, Firesand brings unmatched credibility and expertise to the iGaming space, combining technical solutions with practical, actionable defence capabilities for high-risk digital environments.

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The post Firesand launches Firesand Shield to combat rise in iGaming account fraud attacks appeared first on European Gaming Industry News.

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Industry Awards

Soft2Bet Named Acquisition & Retention Partner and Industry Innovator of the Year by SBC Europe Awards 2025

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Soft2Bet has secured two major wins at the SBC Awards Europe 2025, being recognised by excellence for Acquisition & Retention Partner of the Year and Industry Innovation of the Year. Its flagship brand Betinia also earned a Silver Award in the Casino Operator of the Year category, highlighting a company’s ability to create performing brands in saturated and highly competitive key markets.

The awards recognise the continued success of Soft2Bet’s powerful turnkey solutions and Motivational Engineering Gaming Application (MEGA), which has played a central role in driving player engagement and retention across key markets. During the last 12 months, the impact of Soft2Bet’s cutting-edge gamification solutions for casino and sportsbook has played a major role in enhancing customer experience, loyalty, and engagement, delivering ROI-driven performance that goes beyond retention. MEGA was key in achieving a 128% retention uplift for Campobet in Denmark and 106% for Betinia in Sweden, further proving the solution’s impact.

“SBC Europe Awards recognition is a testament to the vision of our technology and its impact on building strong brands, long-term player relationships, and product excellence that goes beyond retention. MEGA continues to lead the European, Nordic and North America market in creating unique experiences that combine innovation, a strong regulatory framework, high performance results from the start,” stated Oksana Tsyhankova, CMO at Soft2Bet.

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Earlier in 2024, Soft2Bet was also recognised at the SBC Awards, winning in Innovation in Mobile and Innovation in Casino Entertainment categories. Soft2Bet now holds 19 licences across 12 jurisdictions and continues to expand both its B2B and B2C footprint in Europe and beyond. With brands like Betinia, CampoBet, Don.ro, Tooniebet, and Quickcasino, the company remains focused on delivering innovative, localised, high-performance iGaming experiences.

The post Soft2Bet Named Acquisition & Retention Partner and Industry Innovator of the Year by SBC Europe Awards 2025 appeared first on European Gaming Industry News.

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Affiliate Industry

Meet MegaList: The Rising Force in iGaming Affiliation

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There are affiliate networks, and then there’s MegaList – a performance-first, hype-last kind of operation built for casino and sportsbook brands that prefer results over buzzwords.

In an industry that sometimes feels like it’s powered by vague metrics and recycled content, MegaList steps in as the “Mega Map” – a practical, data-driven network guiding both players and operators to higher ground. Less “look at our reach,” more “here’s your conversion rate.”

So no, this isn’t just another logo-stamped brand promising traffic and delivering bounce rates. This is a carefully engineered affiliate engine built on smart SEO, qualified leads, and just enough caffeine-fueled obsession with results to make even the most skeptical operators pay attention.

The iGaming Affiliate World: Why It (Still) Matters

Let’s be honest – the affiliate space in iGaming has had its fair share of bad actors and empty promises. But when done right, affiliate marketing is still one of the most effective and efficient ways to connect licensed operators with the right players.

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Players want fewer popups, more clarity. Operators want actual ROI, not vague impressions.
Enter: the data-driven affiliate network.

It’s simple:

  • Informed players make better choices.
  • Strategic affiliates deliver better traffic.
  • Everyone wins. Except, of course, the shady operators who preferred it the other way.

Meet the MegaList Brands

These aren’t vanity microsites. Each MegaList brand has a specific mission, actual humans behind the content, and a reputation for, well… telling it like it is.

MegaCasinoList


Let’s face it – players don’t need another affiliate promising “top 10 casinos” based on whatever ad paid the most. They need honest, transparent, expert-backed reviews.

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That’s where MegaCasinoList comes in – a platform that filters out the noise and delivers legit info on licensed casinos, security, fairness, and gameplay. Slots? Live dealer games? Payout speed? Yep, it’s all in there, and it’s all vetted.

They work with reliable operators only, because – and here’s a crazy idea – not every shiny site deserves your deposit.

MegaTipsList

If you like sports predictions that read like a 20-page legal document, you’re in the wrong place.

MegaTipsList is built for bettors who want real insights, fast reads, accurate tips, and actual value. It delivers predictions, sports news, and timely promotions – minus the fluff and with none of that “win guaranteed” nonsense.

Designed for bettors who like to stay informed without needing a PhD to understand the odds.

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MegaBetList

For the practical bettor who just wants the facts: which sites are legit, which ones pay fast, and what to expect before placing your first wager.

MegaBetList reviews betting platforms with a clear, no-nonsense voice. It’s not trying to dazzle; it’s trying to help people bet smarter – and it’s doing a pretty solid job of it.

From licensing to promotions to usability, everything is covered – and everything is filtered through what actually matters to sports fans.

Why This All Matters (And Why It’s Working)

The iGaming world doesn’t need more noise. It needs better filters, smarter partners, and affiliates that actually care whether the traffic leads somewhere useful.

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That’s where MegaList comes in – not to impress with buzzwords, but to perform, to scale, and to make sure both operators and players are on the same page for once.

And if we may drop in a little vision while we’re at it:

“At MegaList, we believe informed players and strategic operators shape a stronger, smarter iGaming industry.”

For once, a statement that isn’t just inspirational filler.

So the next time someone pitches you an affiliate network, ask one thing: “Do they have a plan, or just a landing page?”

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 MegaList has both, and a track record to prove it.

Explore MegaList’s network:
🔗 MegaAffiliatesList.com

The post Meet MegaList: The Rising Force in iGaming Affiliation appeared first on European Gaming Industry News.

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