Caesars Entertainment (NASDAQ: CZR), the largest casino entertainment company in the U.S., is playing a bold new hand by launching a second, elevated, Caesars Rewards^® Visa Signature credit card with Bread Financial (NYSE: BFH), a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions. For a $149 annual fee*, the Caesars Rewards Prestige Visa Signature credit card includes up to $450 in annual value and gives members all the benefits of high-end experiences as well as waived fees for foreign transactions*.

Cardmembers will receive Prestige Perks worth up to $450 and redeemable annually across Caesars’ 50+ U.S. destinations, including:

• A complimentary hotel night upon anniversary (up to $300)*
• $50 Slot Play*
• $100 Caesars dining credit*
• Accelerated earn rates for Caesars Rewards destinations at seven Reward Credits^® per $1 spent*

“Caesars Entertainment has always been about giving our members unmatched access to the best experiences in the industry,” said Josh Jones, chief marketing officer at Caesars Entertainment. “Through our world-class Caesars Rewards program and our relationship with Bread Financial, we’re expanding the ways our members can earn and enjoy perks—from one-of-a-kind experiences, exceptional dining options, accelerated status opportunities and more – this new card option brings even more excitement, value and VIP treatment to every guest staying and playing with Caesars Entertainment.”

“The Caesars Rewards Prestige Visa credit card gives cardmembers more ways to earn rewards immediately on everyday purchases and unlock exclusive perks on travel, entertainment, dining and gaming —making every tap a step closer to their next unforgettable Caesars experience,” said Val Greer, EVP and chief commercial officer at Bread Financial. “This new credit card offers Caesars’ most dedicated members additional opportunities to make each purchase even more rewarding.”

Additionally, the credit card provides more ways to earn Tier Credits through welcome offers and annual bonuses, enabling members to achieve their Caesars Rewards loyalty program tiers faster. New cardholders can earn up to 25,000 additional Tier Credits in their first year*.

Welcome Offer

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• Platinum Status upgrade*
• 2,500 Tier Credits after first purchase outside of Caesars Rewards destinations*
• 20,000 Reward Credits and 2,500 Tier Credits after $1,000 spend outside of Caesars Rewards destinations*

Annual Bonuses

• 2,500 Tier Credits with $5,000 annual spend + another 2,500 Tier Credits with $10,000 annual spend*
• 15,000 Tier Credits with $50,000 annual spend*

The new credit card adds to the existing Caesars Rewards Visa suite, including the Caesars Rewards Visa Signature Credit Card. Whether members are gaming, dining, or on the go, Caesars and Bread Financial have cardmembers covered with two distinct credit card programs to choose from and limitless ways to earn. The Caesars Rewards Visa card has also been elevated with a sophisticated new black design, bringing a sleek, modern edge to a card that delivers everyday perks with timeless luxury.

Caesars Entertainment Inc. unveiled its most extensive Super Bowl prop betting menu ever ahead of Super Bowl LIX, which will take place on Feb. 9 at the iconic Caesars Superdome in New Orleans. Sports fans 21 and older can now get in on the action via the Caesars Sportsbook app or at Caesars Sportsbook locations, including at the newly transformed Caesars New Orleans, home to the only in-person sportsbook in downtown New Orleans.

As the NFL’s first Official Casino Partner and an Official Sports Betting Partner, Caesars launched its largest Super Bowl prop betting menu ever in honor of its standing as the first NFL partner to hold naming rights to the stadium where the Super Bowl will be played, the Caesars Superdome. The Super Bowl LIX Prop Betting menu offers thousands of entertaining proposition bets, allowing fans to wager on every part of the game, from predicting the outcome of the opening coin toss, to the performance of their favorite star players, who will be named Super Bowl LIX Most Valuable Player and more. In addition, special themed Quick Picks will again be released daily until kickoff and Live Same Game Parlays and other play-by-play wagering will provide the opportunity to seamlessly bet on Super Bowl LIX in real time as the action unfolds.

“For Super Bowl LIX, fans can bet on every aspect of the game with thousands of props to allow fans to feel closer to the performance of the game’s biggest stars and participate alongside the biggest moments. Caesars and the Caesars Superdome hold a special place in prop betting history dating back to Super Bowl XX in 1986. This year, our Super Bowl LIX prop betting menu is designed to live up to the magnitude of that moment and is bigger and better than ever,” said Kenneth Fuchs, Senior Vice President and Chief Product Officer at Caesars Digital.

In 1986, Caesars revolutionized prop betting when oddsmakers at Caesars Palace created a groundbreaking bet for Super Bowl XX between the Chicago Bears and New England Patriots, played in what is now known as the Caesars Superdome. The prop bet asked whether a defensive player would score an offensive touchdown in the Super Bowl, inspired by the Bears’ rookie defensive lineman, who had multiple rushing touchdowns that season.

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The rookie sensation delivered, scoring a rushing touchdown in the Bears’ 46-10 victory over the Patriots. The thrilling outcome not only rewarded bettors with a massive win but also sparked the Super Bowl prop betting craze, on the same field where Super Bowl LIX will crown its next champion. In a nod to the historic prop, Caesars Sportsbook is once again offering a wager on whether a rostered defensive player will score an offensive touchdown in Super Bowl LIX at +2200, which most recently happened in Super Bowl XXXIX during New England’s 24-21 victory over Philadelphia.

Two fan favorites return to Super Bowl wagering at Caesars Sportsbook this year – Same Game Parlays, and a digital version of the popular Super Bowl squares party game, Caesars Squares. Same Game Parlays let fans bet on their favorite players in combination with other wagers. Caesars Squares gives players a fun, easy and digital opportunity to join the excitement by correctly predicting the final digit of each team’s score at the end of the first quarter, halftime, and the full game. This year, Caesars Squares will feature a new look and feel with a traditional grid format, making it easier than ever for players to select their numbers.

Every wager placed at Caesars Sportsbook or on the Caesars Sportsbook app earns Tier Credits that contribute to status and Reward Credits redeemable for the industry-leading loyalty program, Caesars Rewards. Unique Caesars Rewards experiences include discounted getaways at various Caesars destinations across North America – including at destinations in the heart of the Las Vegas Strip – extraordinary culinary, sports and entertainment experiences, as well as bonus cash in the app.

Sports fans 21 and older in states and jurisdictions where sports betting is permitted in North America can download the Caesars Sportsbook app on iOS and Android or wager on desktop.

Caesars Entertainment is an industry leader in Responsible Gaming, known for pioneering Responsible Gaming awareness and education. In 1989, Caesars became the first commercial casino company to address problem gambling by launching the industry’s first Responsible Gaming program, Project 21. Today, the Company’s commitment to ensuring all players are aware of Responsible Gaming resources remains steadfast and spans all of Caesars’ digital platforms and world-class destinations in which it operates. Caesars Entertainment enforces an enhanced 21+ gaming policy that prevents individuals under the age of 21 from using Caesars Rewards and restricts access to its gaming products for individuals under the age of 21.

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In March 2024, Caesars Sportsbook received the prestigious RG Check accreditation from the Responsible Gambling Council in Ontario, Canada, which recognizes companies that achieve the highest standards for their Responsible Gaming practices. Just a few months later, the Company was awarded the National Council on Problem Gambling’s award for Corporate Social Responsibility.

Caesars Entertainment Inc. has launched Horseshoe Online Casino, a cutting-edge online casino app and desktop platform developed for the seasoned casino player.

Horseshoe Online Casino builds on the legacy of the Horseshoe brand, a leader in providing exceptional gaming experiences since 1951 with a heritage that celebrates casino players who know what they want. Now live exclusively in Michigan with plans to expand into other jurisdictions where Caesars’ digital iGaming platforms are live, Horseshoe Online Casino leverages the vast network of world-class Caesars destinations throughout North America to deliver a rewarding experience that ties online gaming to Caesars’ industry-leading customer loyalty program, Caesars Rewards.

“The Horseshoe brand is anchored by a promise to put the player first. A brand with such a storied past deserves an online equivalent that pays respect to the legacy it has established in gaming, and that is what we’ve created with Horseshoe Online Casino. This launch reinforces our multi-brand online casino strategy by seamlessly bringing another one of our world-class Caesars brands into the palms of players’ hands,” said Matt Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital.

The debut launch of Horseshoe Online Casino in Michigan is made possible through Caesars’ partnership with Sault Ste. Marie Tribe of Chippewa Indians. Those 21 and older in The Great Lakes State can now download the Horseshoe Online Casino app on iOS and Android or visit horseshoeonlinecasino.com to enjoy a dynamic online casino experience with a revolutionary multi-lobby navigation layout modeled after a real-life casino floor layout with curated lobbies dedicated to core casino game mechanics, including high limit slots, private live dealer tables, linked progressive jackpots, variations of poker and roulette, and more.

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Aesthetically, Horseshoe Online Casino immerses players into a platform accentuated by the classic sophistication of the Horseshoe brand and its signature gold horseshoe iconography, an emblem of good fortune proudly displayed at 10 Horseshoe destinations operated by Caesars Entertainment in North America. From a functionality standpoint, Horseshoe Online Casino operates on a natively built proprietary gaming platform with a bespoke bonus engine offering deeply customizable player promotions and a sleek interface with near-instant loading times, similar to the crown jewel of Caesars Entertainment’s online casino portfolio, Caesars Palace Online Casino.

Much like the iconic Horseshoe Las Vegas on the Las Vegas Strip, Horseshoe Online Casino embodies the Horseshoe brand – the most rewarding place to play where legends are made. Since its inception, Horseshoe has been positioned as a leader in appealing to the savvy casino gamer. Its introduction into the online casino space aims to build onto this position by offering casino games featuring Horseshoe iconography, high limit slots, specialty table games, and an expanded library of progressive jackpots.

The new platform features a rich collection of exclusive, Horseshoe-branded custom gaming titles, made possible through Caesars’ strategic partnerships with leading gaming providers. Players can explore a range of exciting new titles, including Horseshoe Rising Rewards by Games Global, 2x3x Horseshoe by AGS, Horseshoe 3 Coin Cowboy by Bragg Gaming, and Horseshoe Slick Riches LuckyTap by Design Works Gaming. These titles accompany the platform’s expansive gaming catalog, highlighted by emblematic titles offered across casino floors at Caesars Rewards destinations.

Players on Horseshoe Online Casino in the US earn Caesars Rewards Credits through their play that can be redeemed for exclusive Caesars Rewards experiences at one of Caesars’ more than 50 world-class destinations across North America. The platform also debuts with promotions offering digital players the chance to win real-world experiences at top Caesars destinations, like Horseshoe Las Vegas, with packages featuring travel credits, culinary experiences, VIP nightlife, and more.