EveryMatrix
EveryMatrix agrees global sportsbook data deal with Kindred
OddsMatrix Sports Data Services, part of the EveryMatrix Group, has partnered with Kindred to provide the leading operator with comprehensive historical and current sports data ahead of the launch of its new proprietary sportsbook.
As part of a global partnership, OddsMatrix will provide Kindred with data across a host of major sports including football, ice hockey, basketball, tennis and many more.
Access to data is a vital element for any modern-day sportsbook to remain competitive and offer the best customer experience through proprietary modelling technology, a cornerstone of Kindred’s new sportsbook platform and long-term vision.
OddsMatrix has stored many years of data while continuing to innovate, offering access to reliable custom datasets, enabling operators to analyse past team and individual performances, and run their own data projections while pressure testing new odds for both pre-live and live events.
The addition of OddsMatrix’s historical data further strengthens the OddsMatrix product line-up while providing more data access to the industry.
OddsMatrix Sports Data Services is a complete data solution that delivers betting odds, scores, and real-time settlements across both sports and esports events. It uses unique sports data feed aggregation technology allowing operators to combine odds, settlements, and score feeds from multiple providers into a single, real-time aggregated feed enabling its customers to be more competitive and achieve a rich and relevant event offering.
It has extensive coverage with 1.5 million events in the last year and more than 700 betting types across more than 100 sports.
Erik Nyman, President EveryMatrix Americas, said: “Kindred was one of the first licensed operators in our industry and their expansion from northern Europe across the world is nothing short of remarkable. We are honoured to be an integral part of their new sportsbook and the cooperation between the companies has been second-to-none. We are excited to follow their roll out and continue support their growth initiatives.”
Ben Colley, Group Head of Trading at Kindred, said: “In order to develop the most robust models to generate the most innovative and accurate markets, we needed both historical and a real-time provision of data of the highest possible resolution.
“We’ve been really happy with what we’ve seen from OddsMatrix and our team of Quant Analysts and Data Scientists are now fully armed to take our internal R&D work in the modelling space to the next level. This cutting-edge technology makes up part of the bedrock of what we’re doing here at Kindred, and this is yet another stepping stone on the journey to complete control of our sportsbook product offering.”
EveryMatrix has licences in New Jersey, Michigan, West Virginia, Ontario in Canada and most recently Connecticut with the regulatory process underway in Pennsylvania.
EveryMatrix has secured relationships with several leading operators in the US for in-house games content through its proprietary iGaming Integration Platform, CasinoEngine.
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EveryMatrix platform technology has been selected by tier-1 operator Danske Licens Spil to power its casino and bingo in a long-term partnership.
Denmark’s leading casino brand and a subsidiary of state-owned Danske Spil will migrate its casino and bingo business from its existing provider to the EveryMatrix tech stack ready for a summer 2026 launch.
This includes EveryMatrix’s proven gamification and engagement tools enabling the brand to offer its customers richer, more engaging experiences while increasing acquisition and retention levels.
The partnership marks the tier-1 supplier’s most significant casino platform deal of this year and another large-scale state-owned operator signing a long-term technology agreement, cementing EveryMatrix’s place as one of the world’s most trusted and valuable iGaming platform providers.
It has delivered and won its largest tier-1 platform deals and generated record-breaking growth and profitability for both the business and its customers via its turnkey platform offering with casino, sports betting and technologies at the heart of its success.
Ebbe Groes, Group CEO & Co-Founder, EveryMatrix, said: “To earn the confidence of the Danske Licens Spil’s management team to deliver this project and replace their existing platform technology for the first time since Denmark regulated in 2012 is a huge endorsement. I’d like to personally thank them for the trust they’ve placed in EveryMatrix.
“The rate at which we’re winning and delivering large, tier-1 turnkey platform deals to power some of the world’s best-known brands is rapidly accelerating. This is thanks to the tireless efforts of our experts and the superior technology solutions they design and deploy.”
Søren Schneider, iGaming Director at Danske Licens Spil, said: “After a thorough selection process, we have chosen EveryMatrix as our future platform partner for casino and bingo. We look forward to leveraging their modern and flexible technology to enhance our offering and provide an engaging and responsible gaming experience for our customers. EveryMatrix’s agile platform makes it easy for us to integrate with a wide range of game providers, strengthening both our offering and the overall player experience.”
The post Danske Spil selects EveryMatrix to power casino and bingo offerings appeared first on European Gaming Industry News.
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SlotMatrix, the world’s largest casino content aggregator, part of the EveryMatrix Group, is live with both proprietary and premium third-party games with tier-1 operator Betclic in Portugal.
The agreement sees Betclic offer Portuguese players games from SlotMatrix’s comprehensive library of aggregated content, comprising 37,000+ games from more than 350 global suppliers.
Betclic will also gain access to SlotMatrix exclusive proprietary content from EveryMatrix’s in-house studios, Fantasma Games and Armadillo Studios.
Recent SlotMatrix Exclusive releases include Fortune Llama Hyper Heist, Trinity Starlight, Fortuna Gold, Gold Pigger, and more.
The partnership marks a significant step in SlotMatrix’s expansion in the regulated Portuguese market, further strengthening its presence in Europe.
EveryMatrix holds licences and certifications in multiple regions across the world, including Europe, LatAm, North America, and Asia.
Mark Hothersall, Head of Business Development, SlotMatrix, said: “We’re thrilled to go live with Betclic, a brand that’s hugely respected in Portugal and across Europe. We’re confident that giving their players access to both aggregated content from tier-1 providers and our own exclusive titles will give them an edge in the market.”
Geoffroy Villiot, Head of Casino at Betclic, added: “At Betclic, our priority is to deliver the best entertainment experience to our players. Partnering with EveryMatrix allows us to do that. Our casino offering in Portugal now has access to an unparalleled mix of global hits and innovative exclusive titles.”
The post EveryMatrix strengthens Portugal presence with Betclic go-live appeared first on European Gaming Industry News.
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The post SlotMatrix spins a tale of treasures with 1001 Nights of Riches release appeared first on European Gaming Industry News.
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