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Summary of bacta’s Spring Budget submission

Published

3 years ago

February 3, 2023

Reading Time: 2 minutes

Bacta is the voice of the amusement machine industry and its supply chain. The sector is a key driver of economic activity in our communities, our high streets and towns, employing approaching 40,000 people and contributing £2bn to the national economy.

The amusement machine industry has been particularly badly hit by the dual shocks of the pandemic and the ongoing cost of living crisis and the cost of doing business. This has been driven by high levels of inflation and soaring energy bills. This has been acutely felt by our members who are particularly energy intensive by their very nature, and unable to pass on costs to customers to offset these additional expenses.

In addition, those costs associated with the provision of games of chance are unable to reclaim VAT, adding 20% to already sky-high costs. That our members are forced to pay these extra costs, alongside the increase in energy bills, with no room for recompense, is fundamentally wrong and must be addressed if the sector is to thrive.

Despite these challenges, the sector remains a key vehicle for unlocking growth and driving the economic recovery, particularly at the coast and in our hard-pressed High Streets. We help to keep pubs and clubs afloat. Our policy proposals are cost-effective solutions, which set out how some small adjustments to existing regulations could unlock considerable capital which could be reinvested back into the business.

For example, enabling businesses that pay Machine Games Duty (MGD) to reclaim VAT would unlock an additional £150 – £200 million which could be reinvested in their business. Moreover, a simple tweak to the existing MGD thresholds, increasing the base rate to include machines costing 25p to play would unlock £5 to £10 million which again could be reinvested back into the wider economy and stimulate a small part of the manufacturing sector.

Finally, the Super Deduction has been a considerable success in achieving its goal of unlocking additional business investment at a time in which it was most needed. With this investment still key to unlocking long term growth, we would like to see the scheme extended, or replaced with a similar scheme, and with the eligibility criteria extended to include leased assets such as pool tables, juke boxes, and fruit machines hired to pubs and clubs.

Brand Activation

Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

Published

41 minutes ago

December 19, 2025

Wladimir P.

Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

Arcade Games

Hub88 partners with ZOOT Studios to bring next-generation instant games to operators

Published

41 minutes ago

December 19, 2025

Wladimir P.

hub88-partners-with-zoot-studios-to-bring-next-generation-instant-games-to-operators

First-of-its-kind agreement sees video game-inspired instant content launched via Hub88’s aggregation platform

Hub88 has strengthened its content portfolio by entering a strategic partnership with ZOOT Studios, a new supplier producing high-quality interactive instant games for a global audience.

The agreement makes ZOOT’s debut portfolio of more than 55 releases available to Hub88’s vast network of operators, marking the supplier’s first major launch with an aggregator.

ZOOT Studios specialises in fast-paced instant games built around trends, social media-driven behaviour and striking visual design. Titles such as Dubai Chocolate Tower, Beer Pong and Sub Crush promise Hub88’s partners culturally relevant content that draws wide audiences, with support for both FIAT and crypto currencies.

As part of the deal, Hub88’s network will be among the first to access ZOOT Studios’ content, with Dice, Crash, Mines, Plinko, Sports, Tower and Arcade games tailored to the evolving preferences of digital-first players.

The deal demonstrates Hub88’s focus on versatility and its position as a must-have distribution partner to some of the industry’s most exciting emerging studios.

Jess Inglott, Head of Supplier Relations at Hub88, said: “ZOOT Studios is turning heads by releasing the next generation of instant win entertainment. Their vision to offer operators high-quality content that speaks to modern audiences aligns well with our strategy. Partnerships like this allow us to deliver value and new levels of player engagement on an even bigger scale.”

Sean Ryan, CEO at ZOOT Studios, said: “We’re delighted to have Hub88 as our partner. The aggregator’s extensive operator network and high-tech integration capabilities make them a perfect match for our future-facing game portfolio.”

The post Hub88 partners with ZOOT Studios to bring next-generation instant games to operators appeared first on Gaming and Gambling Industry Newsroom.

B2B

Xpoint secures new growth funding to supercharge geolocation innovation for real money gaming

Published

41 minutes ago

December 19, 2025

Wladimir P.

xpoint-secures-new-growth-funding-to-supercharge-geolocation-innovation-for-real-money-gaming

Bettor Capital leads the round as Xpoint accelerates product development and global deployment

Xpoint, a leading geolocation and compliance technology partner to the online real‑money gaming industry, today announced a fresh investment round led by existing investor Bettor Capital.

The capital will fast‑track Xpoint’s R&D roadmap and expand its product and engineering teams, accelerating delivery of next‑generation capabilities to operators worldwide.

Built for gaming from the ground up, Xpoint’s adaptable platform combines fast, accurate precision geofencing with advanced fraud detection to stop spoofing, block unauthorized wagers, and surface suspicious activity in real time, helping operators launch and scale confidently in online real-money gaming markets.

With flexible integration and rapid deployment tailored to sportsbook, iCasino, lottery, DFS, and sweepstakes use cases, Xpoint provides audit ready compliance automation across multi state and international markets. The platform also offers unique, patent-pending algorithms at jurisdictional borders to protect revenues and reduce player friction and drop off.

Xpoint’s recent momentum includes successful active and pending deployments with leading brands such as bet365 and PrizePicks in North America, with more to be announced soon. Xpoint is also live with clients in Brazil and the UAE, including the UAE Lottery and Play971, the first regulated online gaming and sports betting entity in the region.

“This new funding lands at the perfect time for our growth,” said Manu Gambhir, CEO of Xpoint. “We’re scaling up our teams to ship a wave of new capabilities that help operators defeat location spoofing, streamline compliance, and convert more good users—without compromising on precision, scale, or speed.”

“We are delighted to significantly increase our commitment to Xpoint to accelerate product development and deployment”, added David VanEgmond, Founder and Managing Partner at Bettor Capital, “In this industry, robust regulatory and compliance technology is absolutely essential, and Xpoint has proven to consistently deliver substantial value to a growing roster of real-money online gaming operators.”

New Jersey–based Bettor Capital is a venture capital firm specializing in early‑stage investments in technology companies within the real‑money online gaming ecosystem. Bettor Capital was among Xpoint’s first institutional backers and has increased its investment over time.

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