Canada
Indian Esports Athletes and Industry bats for Esports Recognition as a Sport ahead of next year’s Asian Games

Esports has exploded in popularity over the last few years in India. Esports (Electronic sports) is a competitive sport where esports athletes use their physical and mental abilities to compete in certain genres of video games in a virtual, electronic environment. Recently, the Indian DOTA 2 team produced a power-packed performance to clinch the bronze medal at the first-ever Commonwealth Esports Championship. The Indian Dota 2 team, comprising Moin Ejaz (captain), Ketan Goyal, Abhishek Yadav, Shubham Goli, and Vishal Vernekar, defeated New Zealand by 2-0 in a best-of-three format in Birmingham (6-7 Aug 22).
As esports is going to make its debut at the Asian Games 2022, earlier in 2018 it was there as a demonstration title when our esports athlete Tirth Mehta won a bronze medal (Hearthstone). The Asian Games 2022, originally scheduled for September this year, will now be held from September 23 to October 8, 2023. With the conclusion of the ESFI’s National Esports Championships in April 2022, India’s 18-member esports contingent for the Asian Games 2022 was finalised.
- FIFA22 – Charanjot Singh and Karman Singh Tikka
- Street Fighter V – Mayank Prajapati and Ayan Biswas
- Hearthstone – Shikhar Choudhary and Karthik Varma
- League of Legends – Captain Akshaj Shenoy, Samarth Arvind Trivedi, Mihir Ranjan, Aditya Selvaraj, Aakash Shandilya and Sanindhya Malik
- DOTA 2 – Captain Moin Ejaz, Krish, Abhishek Yadav, Ketan Goyal, Darshan and Shubham Goli
Before this big tournament, for India to become an Esports nation, the game needs to be recognised as a Sport and build a solid grassroots structure in the country which can result in bringing more laurels to the country in competitive gaming. The same is advocated by esports athletes and industry players:
“After winning the medal at the Commonwealth Esports championship in Birmingham, it’s high time that esports should be recognised as a sport. Esports athletes need their due recognition and support from our government and help us in providing better facilities, coaches, health physios and all other things which other sports athletes get as getting a medal for the country need proper support.” said Indian DOTA 2 team captain Moin Ejaz
“With the medal wins at Asian Games 2018 & now at Commonwealth Esports Championship, the time has come to recognize esports as a sport. The potential of Indian esports and our athletes cannot be ignored and its recognition becomes more critical before the Asian Games 2022 (scheduled next year), this will open up doors for investments & opportunities which will lead to training & skill development of our athletes. It is encouraging to see our Hon’ble Sports Minister Shri Anurag Thakur ji launching a mobile video game “Azadi Quest: Heroes of Bharat & Match3” in line with India’s celebration of Azadi Ka Amritmahotsav, following should be recognition of esports as a sport” said Mr Lokesh Suji, Director, Esports Federation of India & Vice President of the Asian Esports Federation (AESF)
Charanjot Singh, FIFA 22 athlete who will represent India in the next year’s Asian Games said “Recognising esports as a sport will help a lot. This can lead to esports having a proper framework, facilities and opportunities for everyone. This will automatically lead to the growth of the Esports industry as well. More athletes would want to join in and want to represent the country at global stages.”
“It was a big achievement for India on winning the bronze medal in Commonwealth Esports. To make the industry more aligned, there should be information shared and communication between the government and stakeholders who have been investing in the Esports Ecosystem in India and including athletes and organizations. In order to have a healthy ecosystem, young athletes should also be given education in order to learn about the legal and financial nitty-gritty of Esports apart from the basic necessities of training, financial support and mental & physical well-being.” said Rohit Jagasia, Founder & CEO of Revenant Esports
“It will definitely help the players get more exposure and all the support players need from the government and from their family itself. Getting the right infrastructure and hardware is one of the most important aspects of preparing for the Asian Games. Players will show more dedication towards the games which will definitely give us top results in upcoming games too. We are already doing so much better and this would definitely be a big step for esports athletes.” said Mayank Prajapati, Street Fighter V athlete who will represent India at Asian Games 2022 on how recognising Esports as a sport will help the esports athletes before the next year’s Asian Games.
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BetVictor
BetVictor Canada launches Tracy McGrady Safer Gambling campaign

BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”
The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.
AGCO
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”
Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO
ADDITIONAL INFORMATION
BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”. |
c) | On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”. |
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BCLC
BCLC Launches “What’s played here stays here” Campaign

BCLC’s new “What’s played here stays here” campaign is issuing an important reminder to British Columbians who choose to gamble – specifically that all net profit its operations generate stays in B.C. to help fund critical services like education, health care and community programs.
The campaign also reinforces that all other gambling websites operating in B.C. are illegal and take away funds from critical community programs and services.
“Across B.C. and Canada, we’ve seen incredible groundswell around the importance of buying and supporting local, and that’s no different for British Columbians who choose gambling for their entertainment. We want our B.C. players to know they can find a world-class gambling experience in their own backyard, whether it’s at one of our 33 casinos, 3,400 lottery retailers, or online at PlayNow.com, and that the proceeds from their play with BCLC make a positive impact at home in their community,” Pat Davis, President and CEO of BCLC, said.
Along with illegal online gambling websites, BCLC also competes with Washington State and Las Vegas casinos, all of which aggressively market to B.C. residents.
“BCLC continues to raise awareness that these gambling options do not support B.C.’s economy and take away funds from vital provincial and community-based programs and services. In a time when British Columbians are standing united, we want to reinforce that playing together with BCLC helps make B.C. even better,” Pat Davis added.
The post BCLC Launches “What’s played here stays here” Campaign appeared first on Gaming and Gambling Industry in the Americas.
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