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Tackling latency in next-gen gaming

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Mathieu Duperré, CEO at Edgegap

Anyone that’s played a video game online has almost certainly experienced some kind of lag and connectivity issues. Despite huge infrastructure advances in the last few decades, latency remains a constant thorn in the side of gamers and detracts from the real-time experience that’s expected today.

Delivering a consistent experience to gamers playing on different devices with varying connection speeds – many of which are separated by thousands of miles – is a complex challenge. Massively popular online games like Roblox and Fortnite are just two of the many games which have benefited from years of investment into infrastructure in order to support millions of concurrent players. As the below chart from SuperJoost shows, multiplayer and online gaming is becoming the preferred way to play games amongst the most active gaming demographic, with all the technical challenges that this creates.

Games which can be played seamlessly across mobile, PC and console (so-called cross-play games) are also pushing the limits of what current internet infrastructure can deliver. Add in a new generation of streaming cloud gaming services like Stadia, Blacknut Games and Amazon’s Luna – plus Microsoft’s Game Pass and Sony’s revamped PlayStation Plus service, and you can see how the promise of console-quality performance over a broadband connection risks overloading networks that were never designed for this level of gaming.

So how can game companies, telcos and ISPs deliver on the performance promises being made to gamers? That’s where edge computing comes in.

 

Lag, latency and the Edge

When talking about latency it’s important to make it clear exactly what we mean. Latency refers to the amount of time it takes for game data to travel from one point to another. From the gamer’s perspective, it’s the delay between their command and seeing it happen in-game. How much latency a gamer experiences is dependent on the physical distance the data must cross through the multiple networks, routers and cables before it reaches its destination.

To use an extreme example, NASA’s Voyager 1 has made it about 14.5 billion miles from our planet so far, and it takes about 19 hours for its radio waves to reach us. Here on Earth, your latency is (hopefully) measured in milliseconds rather than hours; and gamers need around 30ms for the most optimal performance. Anywhere above 100ms can lead to noticeable lag and a frustrating experience.

This is where Edge computing comes in. As the name implies, Edge computing brings computation and data storage closer to the sources of data, placing it on the edge of the network where the performance gain is the greatest. As you’d expect, reducing unnecessary travel drastically speeds up the process providing an almost lag-free experience.

 

More players equals more chance for latency to be a problem

In the early days of gaming, local, couch play was part and parcel of the gaming experience. Today, a game where hundreds or even thousands of players are in the same session is nothing out of the ordinary, and there are Battle Royale games now, a whole genre of games where a hundred or more players are whittled down to a single winner.

The sheer scale of some online games dwarfs many of the most popular streaming services. Whilst Netflix remains the most successful streaming video site with 222 million subscribers, kids game Roblox has 230 million active accounts and Fortnite has over 350 million registered players. So if we assume these games reflect a growing trend, the demand on server networks is only going to increase, and gaming companies will have to look for more innovative solutions to continue meeting demand.

 

Cross-Platform

The ability for gamers on different devices and platforms to play and compete together is becoming an increasingly common feature of AAA multiplayer games like Apex Legends, Fornite and Call of Duty. EA Sports recently confirmed that FIFA 23 will be joining other heavy hitters in exploring cross-platform play. Considering the large amount of games on the market, and the various game modes for each game, studios are looking at crossplay to increase the amount of players who can play together. One of the main driver is to lower matchmaking time and prevent players from having to wait hours before opponents are ready to play with them.

From a latency perspective, different infrastructure across platforms means lag and downtime are far more likely. When it comes to cross-play, studios can’t use P2P (peer-to-peer) since console vendors don’t support direct communication (i.e. an Xbox can’t communicate directly with a playstation). On top of that, P2P may be limited by player’s home network (restrictive natting for example). That’s why studios typically use relays in a handful of centralised locations. Relays are seen as cheaper than authoritative server. They although have large flaws like making it harder for studios to prevent cheating, which is becoming more and more important with Web3 & NFT. This causes  higherlatency since traffic needs to travel longer distances between players. For example, when Apex Legends went cross-platform, players were inundated with frame rate drops, lags and glitches.

Edge computing allows studios to deploy cross-play games as close as possible to their players, significantly reducing latency. Which can negate some of the delay issues around differing platforms.

 

VR and the Metaverse

Despite hitting shelves in 2016, VR is only now slowly making its way into mainstream gaming. Advances in technology have gradually improved the user experience, while also bringing the price of hardware down and closer to the mass market – not to mention the metaverse bringing renewed attention to the tech. But latency issues still present a serious hurdle to wider adoption unless it’s addressed.

Latency impacts the player experience far more in VR than in traditional gaming as it completely disrupts the intended immersive experience. A 2020 research paper found latency of over 30-35ms in VR, had a significant impact on players’ enjoyment and immersion, which was far lower than acceptable margins on a controller.  But when it comes to the metaverse, achieving this might not be enough. Latency between headset and player has to be sub 5ms to prevent motion sickness.

In a recent blog, Meta’s VP, Dan Rabinovitsj, explained that cloud-based video games require a latency of around 75–150ms, while some AAA video games with high graphical demand require sub 35ms. Comparatively, Rabinovitsj suggests metaverse applications would need to reduce latency to low double or even single digits.

For better or worse, we’ve seen glimpses of what the metaverse has to offer already. Decentraland’s metaverse fashion week gave major brands like Dolce & Gabbana an opportunity to showcase virtual versions of their products. But attending journalists reported that the event was fraught with lag and glitches.

Gamers are a fickle bunch, so early adopters will simply move back to other games and platforms if they have poor initial experiences. Google’s Stadia promised to revolutionise gaming, but its fate was sealed at launch as the platform simply couldn’t compete with its competitors’ latency. Today, Google has ‘deprioritised’ the platform in favour of other projects.

If the metaverse goes to plan, it should encompass a lot more than traditional gaming experiences. But if it’s going to live up to players’ lofty expectations, akin to Ready Player One, more thought needs to be given to scalable and optimised infrastructure.

 

Unlocking next-gen gaming

The pace at which modern gaming is evolving is astounding, making the components discussed here work lag-free and as players expect will be a huge undertaking, and even more so when developers attempt to bring them all together in the metaverse.

The issue of latency may be less headline-grabbing than virtual fashion shows, NFTs and Mark Zuckerberg’s slightly unsettling promotional video, but the ability to seamlessly stitch all of these elements together will be critical in making the metaverse live up to expectations, and therefore, to its success.

 

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International bettors back Haaland’s Norway to beat England in World Cup Quarter Final Clash

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Kaizen Gaming shares Betano users’ predictions on teams heading to the World Cup semi-finals

As the World Cup moves into the last eight stage, Kaizen Gaming unveils exclusive proprietary data from its Betano platform, which reveals Argentina, Norway, Spain and France as the most backed teams by users globally to progress into the semi-finals.

Predicting the teams to qualify to the semi-finals (selections from the “To Qualify” market):

  • Norway backed by 75% of users to qualify over England
  • Argentina favoured by 80% of users to win over Switzerland
  • Spain narrowly predicted to come out on top over Belgium with 55% of users’ bets
  • France has been selected by 67% of users to pass through Morocco

 

With regards to two of the biggest surprises of the tournament this far, Brazil’s defeat to Norway and Germany’s elimination by Paraguay, it seems that for Betano users the shock wasn’t that big. In fact, 42% of users had seen Paraguay’s qualification coming, and 45% had predicted Norway getting through Brazil to reach the quarterfinals.

*The data shared has been extracted on the morning of July 8, 2026 from across 18 markets, excluding the UK. The international data sources may vary according to betting option availability per market. 

The post International bettors back Haaland’s Norway to beat England in World Cup Quarter Final Clash appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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PG Soft names Hugo Baungartner as General Manager LatAm

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PG Soft, a world-class digital mobile games company, has appointed Hugo Baungartner as General Manager LatAm to accelerate its continued success across the region. Baungartner will be responsible for driving PG Soft’s commercial expansion across Latin America, while leading the games provider’s strategy in Brazil where it has already captured a significant share of the market. Brazil continues to enjoy strong growth and is entering a pivotal phase in the regulation of its gaming sector, with the latest election on the horizon. With over 29 years in technology and gaming, Baungartner has previously held leadership roles at Grupo Aposta Ganha, RCT Gaming,  Prohards and most recently Esportes Gaming Brasil.

During his time in the industry, Baungartner has built an extensive network across Latin America’s regulatory landscape, forging strong relationships with key regulators, industry associations and public bodies, including Brazil’s Secretariat of Prizes and Betting (SPA/MF), the Federal Revenue Service, and COAF, as well as Mexico’s Dirección General de Juegos y Sorteos and AIEJA (the Mexican Gaming Association).

PG Soft’s continued support of major regional events, including its sponsorship of BiS SiGMA South America earlier this year  in São Paulo, further highlights the company’s long-term commitment to Brazil and the wider Latin American market.

Hugo Baungartner, General Manager LatAm at PG Soft, commented: “PG Soft’s brand needs no introduction in Latin America thanks to its extensive portfolio of world-class, mobile-first games that resonate strongly with players. The company is only just getting started in the region, and I look forward to building on its success in Brazil while expanding PG Soft’s presence across regulated markets throughout Latin America.”

The post PG Soft names Hugo Baungartner as General Manager LatAm appeared first on Americas iGaming & Sports Betting News.

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BC.GAME signs Guillermo Ochoa to support Mexico growth strategy

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  • Partnership supports BC.GAME’s continued investment in the regulated Mexican market

  • Ochoa will front football-led brand activity, local promotions and fan engagement for BCGAME.mx

  • Agreement comes during a landmark summer for football across Mexico, the United States and Canada

BC.GAME has announced the signing of Mexican football legend Guillermo “Memo” Ochoa as brand ambassador, as the global online entertainment platform continues to build its presence in Mexico through BCGAME.mx.

The partnership represents a significant step in BC.GAME’s localised growth strategy, with Ochoa set to support football-led brand communications, promotions and fan engagement activity designed specifically for Mexican audiences.

As one of the most recognisable figures in Mexican football, Ochoa brings strong local credibility and international profile to BC.GAME at a time when football culture in Mexico is attracting heightened global attention.

For BC.GAME, the agreement is intended to strengthen brand awareness and trust around BCGAME.mx, its licensed platform for the Mexican market, while supporting the company’s wider strategy of building closer connections with users in regulated markets through sport, esports and entertainment partnerships.

Kar Kheng Giam, CEO of BC.GAME, said: “Mexico is an important market for BC.GAME, and localisation is central to how we build meaningful relationships with users.

“Guillermo Ochoa is more than an outstanding goalkeeper. He is a figure who genuinely connects with Mexican football fans across generations, and that makes him an ideal ambassador for BCGAME.mx.

“As we continue to invest in our platform for the Mexican market, we want to work with partners who understand the culture, passion and community around football. Ochoa’s profile, professionalism and connection with fans make him a natural fit for BC.GAME.”

Known to fans as “Memo”, Ochoa has been one of the defining Mexican footballers of his generation. His long-standing role with the national team, standout performances in major international tournaments and club career across Mexico and Europe have made him a familiar name to football fans around the world.

Through the partnership, Ochoa will appear across BC.GAME’s Mexican market activity, including football-themed content, localised promotions and fan engagement campaigns for BCGAME.mx.

Guillermo Ochoa said: “I am very happy to partner with BC.GAME at such a special time for Mexican football.

“Football has always been about passion, community and shared experiences. I look forward to working with BC.GAME and BCGAME.mx to connect with fans in new ways.”

The signing adds to BC.GAME’s growing sports entertainment strategy, which has seen the brand expand its presence through football, esports and wider entertainment partnerships.

BC.GAME continues to develop its brand in markets where it is permitted to operate, with responsible gaming remaining an important part of its platform experience.

The post BC.GAME signs Guillermo Ochoa to support Mexico growth strategy appeared first on Americas iGaming & Sports Betting News.

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