Latest News

The Pools delivers Grand National promotion pack for affiliates

Published

3 years ago

April 8, 2022

Reading Time: 2 minutes

The famous sport and football gambling brand has created a series of video assets featuring big names from the horseracing industry to help publishers leverage acquisition opportunities

The Pools, the legendary sports and football gambling brand, is helping affiliates leverage the huge acquisition opportunities presented by the annual Aintree Grand National with a special content pack that includes an esteemed pundit panel.

The promotional pack provides quality assets across video and visual, offering a range of content featuring some of the biggest names from the world of horse racing.

European Gaming Congress 2024 (Warsaw, Poland)

This includes videos of former Grand National Winner, Robbie Power, and Jockey Club Managing Director, Dickon White, at the Aintree Racecourse. Pundits Paul Jacobs and Tony Scott have also filmed segments at Aintree.

Affiliates can use the video content to deliver added value to their site visitors and members in the run-up to the Aintree Grand National, which this year takes place from 7 – 9 April.

The Pools and its parent brand, The Football Pools, recently relaunched its affiliate program with sportsbook and casino affiliates being offered a range of generous deals to promote both brands to their audiences in the UK.

Mark McGuinness Head of Marketing at The Pools, said: “The Aintree Grand National is one of the biggest events on the UK horse racing calendar and presents sportsbook and casino affiliates with a huge opportunity to engage new audiences and drive more players to their partner brands such as The Pools.

“But to stand out from their rivals and win the acquisition race, affiliates need to publish high-quality content across all channels including video. This can be a big undertaking, especially for smaller affiliates, which is why we have put this promotional pack together.

“The pack features videos from horse racing royalty, including former winner Robbie Power, pundits Paul Jacobs and Tony Scott, as well as Jockey Club boss Dickon White, and will help all of our publisher partners maximise the opportunities presented by the Aintree Grand National.”

Latest News

Imagine Live Partners with King.rs

Published

1 day ago

December 27, 2024

Zoltan Tundik

Reading Time: < 1 minute

Imagine Live the live casino provider launches with Serbian brand King.rs

Imagine Live is thrilled to announce its innovative entry into the Serbia market, made possible through a strategic partnership with the operator King.rs.

The collaboration is aimed at delivering King.rs players a premium gaming experience. Two Blackjack and one Roulette table will be equipped with the latest technology, allowing seamless gameplay and interactive features catering to Serbian players’ localised preferences.

Hakob Manukyan, CEO of Imagine Live Armenia, commented: “King.rs is an established brand throughout Serbia focused on delivering exceptional products and gaming experiences by putting the player at the centre of their brand story. Imagine Live is equally committed to providing premium and customised live dealer solutions with bespoke tables and studios for our operator partners to ensure a complete brand experience that players enjoy and return, which drives deeper engagement and revenue opportunities. We look forward to supporting and growing the live dealer experience with King.rs over the coming months.”

Dragan Djordjevic, COO King, said, “Working with Imagine Live has been an absolute thrill. Their unique mix of live performances, tech, and real-time interactivity is a game-changer in entertainment. It’s exactly the kind of creative energy we love at King.rs, where we’re all about reimagining live gaming. This partnership feels like a natural fit—two teams, both passionate about pushing boundaries and creating something fresh. I can’t wait to see what we come up with together and how we’ll keep surprising and exciting players around the world”.

The post Imagine Live Partners with King.rs appeared first on European Gaming Industry News.

co-founder of Real Gaming

Terrible’s Mobile Gaming Introduces 5-Card Draw Poker in Nevada

Published

1 day ago

December 27, 2024

GamingAmericas.com

terrible’s-mobile-gaming-introduces-5-card-draw-poker-in-nevada

Renowned for its deliberately different philosophy, JETT/Terrible’s Gaming is now revolutionizing mobile gaming with the launch of Terrible’s Mobile Gaming. Offering Nevadans fast-paced Multi-Player 5 Card Draw Poker on mobile devices statewide, this groundbreaking multiplayer app enables real-money games anytime in Nevada, complete with thrilling features like Royal Flush bonuses of up to $4,500, Four-of-a- Kind payouts of up to $175, and more.

“JETT/Terrible’s Gaming and the Terrible’s brand in general have been making life more convenient for Nevadans for over 65 years. Now, we are excited to bring that same level of convenience to mobile gaming—delivering the excitement of Multi-Player 5 Card Draw Poker directly to our customers, wherever they are, and within the palm of their hand,” said Tim Herbst, President, JETT Gaming & Terrible Herbst Inc.

To celebrate the launch, Terrible’s Mobile Gaming is offering a *deposit match of up to $500 every week. Download the Terrible’s Mobile Gaming app on the App Store and Google Play Store for *details:

In collaboration with Real Gaming, one of Nevada’s pioneering licensed iGaming operators, Terrible’s Mobile Gaming integrates state-of-the-art technology to provide an unparalleled gaming experience across the state.

“Nevada players know that both the JETT Gaming and Terrible’s Gaming brands mean convenience, and that’s exactly what we’ve delivered,” said Lawrence Vaughan, co-founder of Real Gaming. “Players are loving it!”

For more information, visit terriblesmobilegaming.com.

Brazil’s iGaming regulation

Salsa Gator, Brazil’s game aggregator, secures certification for the regulated market

Published

1 day ago

December 27, 2024

GamingAmericas.com

salsa-gator,-brazil’s-game-aggregator,-secures-certification-for-the-regulated-market

Salsa Technology’s renowned content aggregator, Salsa Gator, has received GLI certification ahead of Brazil’s iGaming regulation taking effect on January 1, 2025. Among the key requirements is certification, ensuring compliance and trust in the regulated market.

This achievement enables Salsa to deliver high-quality content to operators in Brazil. In addition to strengthening its prominent position in the market, the certification ensures seamless and efficient operations for its clients in the new regulated landscape.

As per the rules of the Secretariat of Prizes and Bets (SPA) of the Ministry of Finance, the certification process for the aggregator platform included content agreements with some of the largest global gaming providers, such as Evolution, Games Global, Spribe, RubyPlay and FBM, among others. These partners offer an impressive variety of games that cater to the preferences of the Brazilian public.

Salsa Gator has solidified its position as a leading platform in Brazil and Latin America thanks to its strategic curation of games that prioritise local player preferences. With a single integration, partners gain access to a robust portfolio with support in Brazilian Portuguese, Latin American Spanish, and English.

“Salsa Technology is committed to delivering the best experience for operators and players in Brazil’s regulated market. Our focus on quality, innovation, and localized support positions us at the forefront of this historic moment for Brazil’s iGaming sector,” said Eliane Nunes, Chief Growth Officer at Salsa.

Salsa Technology remains dedicated to transforming the iGaming market with complete, certified solutions tailored to the needs of local audiences.