Captain Morgan, the first-ever Official Spiced Rum Sponsor of the National Football League (NFL) and No. 1 spiced rum brand, has unveiled the greatest engineering feat in the history of cocktail-holding products just in time for Super Bowl LVI. Measuring in at more than 18″ in diameter, the Captain Morgan Super Bowl Punch Bowl holds a whopping four gallons of liquid (serves 32), ideal to share delicious Captain Morgan Original Spiced Rum cocktails with friends 21+ (responsibly, of course).

The Captain Morgan Super Bowl Punch Bowl features stadium-inspired lights and sound, Bluetooth speakers, subwoofers, and LED graphic equalizers. With real-time NFL game data powered by Genius Sports, the league’s official data and technology partner that powers the ecosystem connecting sports, betting, and media, this game-changing innovation is truly the first-ever marvel of its kind. Merging interactive football-watching and cocktail-holding technology, the Super Bowl Punch Bowl is the only punch bowl to simultaneously dispense the fast, accurate game day information along with delicious libations. While not available for purchase, fans 21+ can visit www.captainmorgan.com/superbowlpunchbowl now through Feb. 6 to enter for a chance to win one limited edition, highly coveted Captain Morgan Super Bowl Punch Bowl prize pack.

“As the first-ever Official Spiced Rum Sponsor of the NFL, we knew we had to do something big – literally and figuratively – to celebrate the most exciting and highly-anticipated sporting event of the year. We’re taking the at-home Super Bowl experience to the next level. The Captain Morgan Super Bowl Punch Bowl does just that in a fun and over-the-top way, combining just the right amount of spice and applied science to boost any Super Bowl celebration,” Sam Salameh, Vice President of Captain Morgan, said.

Opting out of mundane, stuffy, high-tech event roadshows, the Captain Morgan Super Bowl Punch Bowl was unveiled last week on “Jimmy Kimmel Live!”. Super Bowl champ and NFL Legend Victor Cruz along with Matty Benedetto, engineer, inventor-extraordinaire and founder of “Unnecessary Inventions,” joined Jimmy Kimmel and friends to discuss how with every field goal, touchdown, fan cheer and delicious sip poured directly from the ladle, Captain Morgan Original Spiced Rum spices up even the most predictable of game day festivities.

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“I know the Super Bowl and I also know spice…maybe you’ve seen me in the end zone a time or two? The Captain Morgan Super Bowl Punch Bowl is the spiciest thing I’ve seen come onto the scene in a minute, maybe ever – take my word for it,” Victor Cruz said.

“When Captain Morgan introduced me to the Super Bowl Punch Bowl, I could see the careful planning that went into each of its ridiculously awesome, nonessential, essential features and immediately wished I had thought of it. I had to get in on the action, so I designed a totally unique, unnecessary, necessary “sift-and-pour” ladle that keeps ice from watering down delicious Captain Morgan Original Spiced Rum cocktails. The perfect solution for nobody’s problem,” Matty Benedetto said.