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ESL Gaming and Maincast extend media rights agreement for four years
ESL Gaming, the world’s leading esports company, has today announced that it will extend its exclusive collaboration with Maincast for a further four years. With the current agreement running until 2023, the addition of multiple years ensures fans in Russia and the rest of the CIS region can keep enjoying ESL Gaming’s full premium product portfolio in their local language until Intel® Extreme Masters (IEM) Katowice 2027.
As part of the extension, Maincast keeps the exclusive rights to broadcast ESL Gaming’s tournaments on its Twitch channels in Russian and other CIS languages. Moreover, the agreement covers the complete product portfolio consisting of ESL Pro Tour Counter-Strike: Global Offensive (CS:GO), ESL Pro Tour StarCraft® II, and ESL Mobile, as well as ESL Gaming’s competitions for Dota 2.
ESL Gaming and Maincast joined forces in 2020, and their partnership has already seen ESL Gaming’s audience in the CIS region grow vastly, and the total amount of views doubled since then. Hitting a peak of 382,000 concurrent viewers during IEM Katowice 2020, Maincast delivered some of the best numbers for CS:GO globally. Additionally, ESL One Los Angeles 2020 became the most-watched online tournament in Dota 2 on Maincast’s Twitch channels with over 13 million views. These are but a couple of the success stories that show how Maincast excels in Russian-language broadcasts.
“Maincast is one of our biggest media partners and expertly localizes our competitions to fans all over the CIS region,” said Frank Uddo, Senior Vice President Global Media at ESL Gaming. “They are great to work with and we are particularly excited to see, through this seven-year partnership, how committed they are to significantly invest in esports long-term. It is a testament to how integral esports has become within the region and we look forward to building even more success in the future with them.”
“In 2020 Maincast signed a multi-year partnership agreement with ESL Gaming to broadcast their tournaments in Eastern Europe. In this period we’ve created an industry-defining product, finished numerous projects in close collaboration and provided on-site coverage of dozens of events,” said Andrii Grygoriev, CEO and co-founder of Maincast. “We are excited to announce that our partnership with ESL Gaming is extended up till Q2 2027. We’ve already begun working on long-term projects and looking for new ways of refining and improving our product. We will do our best to give our viewers even more high-quality broadcasts and on-site content, which you’ll always be able to find on our channels.”
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Dmitry Starostenkov
EvenBet Gaming Launches its Turnkey Casino Platform and Game Aggregator
EvenBet Gaming, a global card games and poker software provider, has expanded its product portfolio with the launch of its Turnkey Casino Platform and Game Aggregator, marking its formal expansion into the casino vertical.
With more than 20 years of experience in the poker industry, the move marks the next phase of growth for the company, bringing together its proven poker software and advanced casino solutions into a single framework.
At the core of this expansion is the Turnkey Casino Platform, designed to minimise launch friction and provide a structured and accessible entry into the market, supported by scalable infrastructure to facilitate long-term growth.
The ecosystem combines a ready-to-launch casino platform with EvenBet’s Game Aggregator, comprising over 15,000 titles from more than 230 providers. It also includes an advanced promotional and bonus toolkit, payment infrastructure, KYC tools, an internal revshare affiliate module and external CPA service integrations, enabling operators to launch and scale efficiently without needing extensive technical resources.
EvenBet’s strategy is designed to support a seamless product journey, accommodating both new market entrants seeking an efficient launch and established operators looking to expand their portfolio. Underpinned by a single player account and shared balance, the platform is built to drive cross-vertical engagement, enabling a natural transition between casino and poker.
Supporting this approach is its suite of purpose-built hybrid games tailored to casino players. One Click Poker removes the traditional poker lobby, eliminating a common barrier to entry, while Spins Poker blends player-versus-player gameplay with fast-paced, slot-style mechanics.
Additional casino side games and rewards within the poker lobby play a vital role in supporting the transition of poker players into casino, further optimising the two-way conversion pipeline.
With a track record of delivering first-class poker solutions to tier-one operators worldwide, the expansion positions EvenBet to unlock previously untapped revenue streams as it targets further global growth.
Dmitry Starostenkov, CEO at EvenBet Gaming, said: “The integration of our Turnkey Casino Platform and Game Aggregator into the EvenBet ecosystem represents a natural evolution of our offering.
“The modular platform has been engineered to remove the complexities typically associated with launching a casino, while also providing a clear pathway to a full-scale poker product.
“By leveraging two decades of industry experience and deep technical expertise, we are well equipped to support operators at every stage of their journey, from initial launch to global scale.”
The post EvenBet Gaming Launches its Turnkey Casino Platform and Game Aggregator appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Amusnet Italy
Amusnet Italy Announces Strategic Partnership with StarVegas
Amusnet Italy has announced a new strategic partnership with StarVegas, a prominent operator in the Italian iGaming landscape. This collaboration represents another step in the company’s mission to deliver top-tier gaming content to local players.
Under the agreement, StarVegas will integrate a selection of Amusnet’s some of the most successful titles, known for combining the nostalgic appeal of classic slot design with cutting-edge technology. The partnership aims to enhance the operator’s premium casino offering, delivering a more diverse and high-quality entertainment experience to its established player base.
The launch features some of the market’s top-performing titles, such as Extra Crown and Shining Crown, the engaging mechanics of 20 Golden Coins, and the fan-favourite 20 Super Hot. These games are recognised for their seamless performance, intuitive gameplay and high-quality graphics.
“Partnering with StarVegas is a significant milestone for our growth in Italy. We are confident that our iconic portfolio will bring strong value to their players and further reinforce our position as a leading provider in the region,” said Polina Nedyalkova, Director at Amusnet Italy.
“We are proud to welcome Amusnet to StarVegas, enriching our portfolio with a curated selection of titles inspired by traditional slot gameplay and enhanced with modern visuals and streamlined mechanics. This partnership reflects our commitment to delivering a diverse and engaging gaming environment, where accessibility, variety, and quality remain central to the player experience,” said Paolo Marchi, Brand Manager at StarVegas.
This agreement highlights Amusnet’s continued commitment to expanding its footprint in the Italian market, bringing its high-performing portfolio to an even broader audience.
The post Amusnet Italy Announces Strategic Partnership with StarVegas appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Andrew Kong
REEVO Announces New Partnership with Pitta+
REEVO has announced a new partnership with Pitta+, an emerging iGaming content provider focused on delivering engaging slot titles and interactive gaming experiences to operators worldwide. This collaboration further strengthens REEVO’s aggregation ecosystem, expanding its content offering with dynamic titles designed to appeal to a broad range of player preferences.
Through this partnership, Pitta+’s portfolio is now available on the REEVO aggregation platform, giving operators seamless access to fresh and engaging content through a single, efficient integration. The addition of Pitta+ reinforces REEVO’s commitment to continuously enhancing its platform with diverse and high-performing content that supports operator growth.
For REEVO, this partnership reflects its ongoing strategy to collaborate with innovative studios that bring creativity and performance to its growing aggregation platform.
Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Pitta+ is another exciting step forward for REEVO as we continue to grow our aggregation platform with diverse and engaging content. What stands out is their ability to deliver accessible gameplay combined with strong themes that resonate across different player segments. At REEVO, we focus on building an ecosystem that helps operators succeed, and this partnership strengthens our ability to offer content that drives engagement and long-term value.”
Andrew Kong, Head of Business Development at Pitta+, said: “We are very excited to partner with REEVO and bring the Pitta+ game portfolio to their extensive network. This collaboration represents an important milestone for us as we continue expanding our global distribution. REEVO’s strong aggregation platform and global reach make them an ideal partner, and we look forward to building a successful and long-term collaboration together.”
The post REEVO Announces New Partnership with Pitta+ appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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