Aristocrat Gaming
NFL and Aristocrat Sign Exclusive Slot Machine Licensing Agreement

The National Football League (NFL) and Aristocrat Gaming have signed an exclusive multi-year slot machine licensing agreement.
Under the terms of the agreement, Aristocrat will have an exclusive global license to build land-based NFL-themed slot machines as well as a non-exclusive license for virtual sports games, marking the first deal of its kind for the NFL. The partnership will provide the NFL an opportunity to further drive fan engagement through a new gaming experience.
“The world of casino gaming is transforming, and the NFL is thrilled to be teaming up with industry leader, Aristocrat Gaming, with their proven track record in slot machine innovation and commitment to responsible gaming. Today’s slot machines offer engaging experiences akin to popular video game consoles that our fans adore, and we believe with Aristocrat’s vision, we can bring that exciting gaming experience to fans on the casino floor looking to show their love of football,” Rachel Hoagland, Vice President of Gaming and Partnership Management at NFL, said.
“At Aristocrat, we are changing the game. In that spirit, we are thrilled to enter this agreement with the NFL, whose similar mission made this a natural partnership. Fans worldwide love watching the NFL, and casino players worldwide enjoy Aristocrat games. This agreement presents a new opportunity to reach tens of millions of NFL and Aristocrat fans with exciting new entertainment options on the casino floor and beyond,” Hector Fernandez, President of Aristocrat Americas and EMEA, said.
The NFL-themed slot machines, which will offer fans the ability to customize their experiences based on their favorite teams, are expected to hit casino floors during the 2023 NFL season.
Powered by WPeMatico
Aristocrat Gaming
Aristocrat Gaming Begins Expanded Launch of NFL-Themed Slot Machine Franchise with 13-Casino Event in Puerto Rico

Following the historic North American launch of the NFL-themed portfolio, Aristocrat Gaming has now begun to launch its player-favorite NFL Slots franchise outside of the continental U.S. with a 13-casino debut on the Jackpot del Encanto link in Puerto Rico.
The all-new NFL Triple Score by Aristocrat Gaming will be the first title in the NFL Slots franchise to launch beyond the US, and the company marked the industry game-changing event with a ribbon cutting ceremony and celebration on January 22 at Casino del Mar in San Juan, Puerto Rico.
NFL Triple Score is now available on gaming floors alongside Jackpot del Encanto, a program featuring select slot machines in participating casinos across the Island. In this program, prizes increase as more players participate, with a progressive jackpot starting at $20,000. The game is showcased on the MarsX Portrait cabinet and is modeled after the wildly successful Bao Zhu Zhao Fu game family. It incorporates the best features of other NFL-themed games, including the “pick your team, play your team” customization option, complete with 32-team graphics, symbols, and NFL game footage.
“This launch is a major step forward in continuing our successful partnership with the NFL. The NFL has immense popularity globally with fans all across the world, and we are thrilled to now bring the game to a broader stage. We look forward to seeing the excitement from players in Puerto Rico and continuing the success our award-winning NFL portfolio has seen in North America,” said Craig Toner, CEO of Aristocrat Gaming.
The post Aristocrat Gaming Begins Expanded Launch of NFL-Themed Slot Machine Franchise with 13-Casino Event in Puerto Rico appeared first on Gaming and Gambling Industry in the Americas.
Aristocrat Gaming
Phoenix Link by Aristocrat Gaming Now Lighting Up Casino Floors

The hottest new game from Aristocrat Gaming, Phoenix Link, is now live on casino floors, with Yaamava’ Resort & Casino being the first in North America to offer the highly-anticipated game. As the next evolution of the international hit game, Dragon Link, Phoenix Link features player-favorite mechanics from top games with all-new themes, features, and bonuses.
“We have been humbled by the incredible global fanfare Dragon Link has received over the years but are never ones to rest on our laurels. The teams have been working tirelessly on a follow-up that brings together all the player-favorite elements in a new and exciting way with Phoenix Link as the proud result. We were thrilled to partner with Yaamava’ to premiere Phoenix Link with flair, excitement, and celebration,” said Victor Duarte, executive vice president of product for Aristocrat Gaming.
Phoenix Link players will enjoy the game’s additional denominations, configurations, and jackpots on each of the launch game theme titles. Gameplay features include Hold & Spin, Free Games with multiplier wilds or twin spin reels, Phoenix Mystery trigger, and more new bonus twists. Phoenix Link is available on the Neptune Single cabinet.
“Yaamava’ is thrilled to host yet another world premiere in gaming with the launch of Phoenix Link by Aristocrat Gaming. Our Club Serrano members are already raving about this captivating extension of the player-favorite Dragon Link. It’s a great addition to the Yaamava’ gaming floor,” said Kenji Hall, General Manager of Yaamava’ Resort & Casino at San Manuel, said.
Aristocrat Gaming
Aristocrat Gaming Partners with Princess Cruises

Aristocrat Gaming, a leading designer, manufacturer, and distributor of regulated slot games, announced it is now a promotional partner for Princess Cruises, one of the world’s most iconic cruise lines.
Through this exciting collaboration, Aristocrat Gaming will design innovative gaming experiences for guests onboard Princess ships as well as create promotions with land-based casinos that offer Princess cruises as rewards.
“We are proud to be the newest partner of Princess Cruises, bringing together our iconic brands to create innovative and entertaining experiences for players on the sea and off. In addition to exciting promotional opportunities throughout the year, we are excited to set sail with fans on the inaugural Buffalo-themed cruise,” said Hector Fernandez, CEO of Aristocrat Gaming.
Onboard Princess ships, guests also can look forward to themed slot gaming zones, including the recently unveiled Buffalo Zone by Aristocrat Gaming on the all-new Sun Princess ship. The dedicated Buffalo Zone offers guests an unparalleled gaming experience and brings the most iconic brand and series of games from Aristocrat Gaming together in one convenient space for players. Additionally, Aristocrat Gaming will host a marquee event on Sun Princess in 2025, celebrating the top fans of the iconic Buffalo series.
“Our Princess casinos are among the most popular experiences aboard our ships and we’re confident Aristocrat Gaming can further elevate the gaming experience for our guests. This partnership allows us to create even more entertainment value in our casinos by bringing favorite Aristocrat Gaming brands to life aboard our Princess ships,” said John Padgett, president of Princess Cruises.
-
Bazk4 days ago
IBIA establishes innovative Payment Provider Forum to protect the integrity of the sports betting market in Brazil from financial fraud
-
Compliance Updates6 days ago
ESIC Implemented its Anti-doping Testing Programme at IEM Katowice 2025
-
Latest News6 days ago
Oddsgate sponsors SBC RIO and presents an exclusive study
-
Latest News6 days ago
The Untapped Potential of Localised Support January 2024
-
BiS Awards5 days ago
Registration Open for BiS Awards 2025: Recognizing Excellence in the iGaming and Betting Industry
-
Asia6 days ago
Esports World Cup Foundation Announces Strategic Partnership with Tencent
-
Compliance Updates6 days ago
Swintt’s certified games ready to enter the Greek market
-
Canada5 days ago
Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company