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‘TAKE TIME TO THINK’ CAMPAIGN TAKES CENTRE STAGE ON SKY SPORTS FOR THE WEST HAM V TOTTENHAM MATCH THANKS TO BGC MEMBER BETWAY

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The Betting and Gaming Council’s new ‘Take Time To Think’ safer gambling campaign is to take centre stage at a top Premier League match live on Sky Sports.

The eye-catching logo, which replaced ‘When The Fun Stops, Stop’, will be shown on the perimeter boards for the first 30 seconds of each half of the West Ham Utd v Tottenham Hotspur match at the London Stadium on Sunday.

‘Take Time To Think’ will also feature on the large digital screens outside the stadium, as well as the screens behind both goals, with all assets donated by Hammers shirt sponsor and principal partners Betway.

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Meanwhile, a full page advertisement highlighting the campaign will be published on the inside front cover of the match programme.

Super Group-owned Betway are one of the BGC members who are funding ‘Take Time To Think’, which aims to encourage customers to use safer gambling tools like time outs and deposit limits.

The other operators funding the campaign are William Hill, Entain, bet365, Gamesys, Flutter, Betvictor, Kindred, Playtech, Betfred, PlayOjo, Betsson and Microgaming.

‘Take Time To Think’ was launched last week with a series of TV adverts showing customers pausing mid-play before deciding whether to use one of the tools.

Operators are also adopting the ‘Take Time To Think’ messaging across their online and retail businesses.

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BGC members already ensure that at least 20 per cent of their TV and radio adverts are safer gambling messages, while it is estimated that around two million customers – around one in five – already use deposit limits.

Anthony Werkman, CEO of Betway, said: “It’s vitally important that we support this message and we are delighted to be able to donate such prominent assets in order to maximise the reach of the campaign.

“Betway back all aspects of the ‘Take Time To Think’ safer gambling message and strive to ensure that our products are used in a fair, safe, secure and responsible environment.”

Michael Dugher, chief executive of the BGC, said: “I am delighted that ‘Take Time To Think’ will feature so prominently at the West Ham v Spurs game, and that it will receive a nationwide audience on Sky Sports.

“Our research has shown that the ‘Take Time To Think’ message will encourage even more customers to pause and consider whether to make use of the wide range of safer gambling tools that are available. That will enable them to stay in control of their betting.

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“The efforts BGC members like Betway are making to promote safer gambling are in stark contrast to the all too easily available unsafe, unregulated black market online.”

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Imagine Live Partners with King.rs

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Imagine Live the live casino provider launches with Serbian brand King.rs

Imagine Live is thrilled to announce its innovative entry into the Serbia market, made possible through a strategic partnership with the operator King.rs.

The collaboration is aimed at delivering King.rs players a premium gaming experience. Two Blackjack and one Roulette table will be equipped with the latest technology, allowing seamless gameplay and interactive features catering to Serbian players’ localised preferences.

Hakob Manukyan, CEO of Imagine Live Armenia, commented: “King.rs is an established brand throughout Serbia focused on delivering exceptional products and gaming experiences by putting the player at the centre of their brand story. Imagine Live is equally committed to providing premium and customised live dealer solutions with bespoke tables and studios for our operator partners to ensure a complete brand experience that players enjoy and return, which drives deeper engagement and revenue opportunities. We look forward to supporting and growing the live dealer experience with King.rs over the coming months.”

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Dragan Djordjevic, COO King, said, “Working with Imagine Live has been an absolute thrill. Their unique mix of live performances, tech, and real-time interactivity is a game-changer in entertainment. It’s exactly the kind of creative energy we love at King.rs, where we’re all about reimagining live gaming. This partnership feels like a natural fit—two teams, both passionate about pushing boundaries and creating something fresh. I can’t wait to see what we come up with together and how we’ll keep surprising and exciting players around the world”.

The post Imagine Live Partners with King.rs appeared first on European Gaming Industry News.

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co-founder of Real Gaming

Terrible’s Mobile Gaming Introduces 5-Card Draw Poker in Nevada

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Renowned for its deliberately different philosophy, JETT/Terrible’s Gaming is now revolutionizing mobile gaming with the launch of Terrible’s Mobile Gaming. Offering Nevadans fast-paced Multi-Player 5 Card Draw Poker on mobile devices statewide, this groundbreaking multiplayer app enables real-money games anytime in Nevada, complete with thrilling features like Royal Flush bonuses of up to $4,500, Four-of-a- Kind payouts of up to $175, and more.

“JETT/Terrible’s Gaming and the Terrible’s brand in general have been making life more convenient for Nevadans for over 65 years. Now, we are excited to bring that same level of convenience to mobile gaming—delivering the excitement of Multi-Player 5 Card Draw Poker directly to our customers, wherever they are, and within the palm of their hand,” said Tim Herbst, President, JETT Gaming & Terrible Herbst Inc.

To celebrate the launch, Terrible’s Mobile Gaming is offering a *deposit match of up to $500 every week. Download the Terrible’s Mobile Gaming app on the App Store and Google Play Store for *details:

In collaboration with Real Gaming, one of Nevada’s pioneering licensed iGaming operators, Terrible’s Mobile Gaming integrates state-of-the-art technology to provide an unparalleled gaming experience across the state.

“Nevada players know that both the JETT Gaming and Terrible’s Gaming brands mean convenience, and that’s exactly what we’ve delivered,” said Lawrence Vaughan, co-founder of Real Gaming. “Players are loving it!”

 

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For more information, visit terriblesmobilegaming.com.

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Brazil’s iGaming regulation

Salsa Gator, Brazil’s game aggregator, secures certification for the regulated market

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Salsa Technology’s renowned content aggregator, Salsa Gator, has received GLI certification ahead of Brazil’s iGaming regulation taking effect on January 1, 2025. Among the key requirements is certification, ensuring compliance and trust in the regulated market.

This achievement enables Salsa to deliver high-quality content to operators in Brazil. In addition to strengthening its prominent position in the market, the certification ensures seamless and efficient operations for its clients in the new regulated landscape.

As per the rules of the Secretariat of Prizes and Bets (SPA) of the Ministry of Finance, the certification process for the aggregator platform included content agreements with some of the largest global gaming providers, such as Evolution, Games Global, Spribe, RubyPlay and FBM, among others. These partners offer an impressive variety of games that cater to the preferences of the Brazilian public.

Salsa Gator has solidified its position as a leading platform in Brazil and Latin America thanks to its strategic curation of games that prioritise local player preferences. With a single integration, partners gain access to a robust portfolio with support in Brazilian Portuguese, Latin American Spanish, and English.

“Salsa Technology is committed to delivering the best experience for operators and players in Brazil’s regulated market. Our focus on quality, innovation, and localized support positions us at the forefront of this historic moment for Brazil’s iGaming sector,” said Eliane Nunes, Chief Growth Officer at Salsa.

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Salsa Technology remains dedicated to transforming the iGaming market with complete, certified solutions tailored to the needs of local audiences.

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