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Gambling in the USA

Gaming Americas Weekly Roundup – October 26-November1

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Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.

Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and new appointments. Read on and get updated.

Latest News

Score Digital Sports Ventures (theScore Bet), a subsidiary of Score Media and Gaming, has joined the National Council on Problem Gambling (NCPG) as a Platinum Member. NCPG is a leading national organisation for people and their families who are affected by problem gambling and gambling addiction.

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The Argentina government is going to impose a higher rate of tax on online gaming for the forthcoming year. The initiative from Minister of Finance Martín Guzmán, which increases taxes on online gambling from 2% to 5%, was included in next year’s draft budget.

North American organisation Cloud9 has announced the signing of an all-female VALORANT roster. The team formerly known as Team MAJKL will now compete as Cloud9 White. Moreover, the organisation’s all-male team will be rebranded to Cloud9 Blue.

John Levy, Founder and CEO, Score Media and Gaming Inc., joined his team and Dani Lipkin, Director, Global Business Development, TMX Group, to celebrate the company’s graduation from TSX Venture Exchange to Toronto Stock Exchange and open the market.

Nevada State Sen. Keith Pickard, President of the National Council of Legislators from Gaming States, is leading an effort to expand the national organisation’s reputation as the primary source of best practices in gaming law and regulation.

Partnerships

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The FanDuel Group has entered into a multi-year partnership with DC United and has become the exclusive sports betting sponsor of the club. The deal marks the first sports betting partnership for FanDuel with a Major League Soccer team.

Caesars Entertainment has expanded its partnership with IBS Software to transform digital distribution and sales across its entire portfolio of properties. Caesars is using IBS Software’s iHospitality distribution platform to provide real-time access to a global audience as it looks to fuel its recovery from the COVID-19 downturn. By centralising operations and extending reach, iHospitality allows Caesars Entertainment to reduce costs while increasing revenue.

The Detroit Red Wings has renewed and expanded its strategic partnership with BetMGM. As per the deal, BetMGM will continue to have an on-ice logo at Little Caesars Arena, along with in-venue signage, fan promotions and a sponsored presence on the Red Wings’ digital platforms. The District Detroit mobile app will also feature the BetMGM Stats Module, providing Red Wings fans access to betting odds and statistics next season.

New Appointments

Riot Games has appointed Jason Bunge as its first Chief Marketing Officer (CMO). Jason brings years of experience in gaming and global product marketing at a time when Riot is making its transformation into a multi-game publisher.

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eQube Gaming Limited has appointed Amy Janko as its Chief Financial Officer (CFO), effective following regulatory approval. Ms. Janko brings more than eight years of senior financial accounting experience to the eQube team.

Acquisitions

Twin River Worldwide Holdings has entered into a deal to acquire the Tropicana Evansville casino operations from Caesars Entertainment. As part of the acquisition, Gaming and Leisure Properties, Inc. (GLPI), a publicly traded gaming-focused real estate investment trust (REIT), will acquire the Evansville casino real estate for $340 million and lease it back to Twin River for $28 million/year in rent, subject to escalation.

Simplicity Esports and Gaming Company has signed definitive documents to acquire three additional franchisee-owned esports gaming centres in California and Washington. The closing of these acquisitions gives Simplicity a total of nine corporate-owned and 20 franchisee-owned gaming centres open and operational.

Compliance

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Golden Matrix Group Inc. has entered into a software licence and services agreement with a leading sports betting software and trading services provider to market and distribute a white label sportsbook platform for online betting.

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Detroit casinos

Detroit Casinos Report $109.44M in April Revenue

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The three Detroit casinos reported $109.44 million in monthly aggregate revenue (AGR) for the month of April 2024, of which $107.87 million was generated from table games and slots, and $1.57 million from retail sports betting.

The April market shares were:

  • MGM, 46%
  • MotorCity, 30%
  • Hollywood Casino at Greektown, 24%

Monthly Table Games, Slot Revenue, and Taxes

The casinos’ revenue for table games and slots for the month of April 2024 decreased 1.6% when compared to the same month last year. April’s monthly revenue was 11.8% lower when compared to the previous month, March 2024. From Jan. 1 through April 30, the Detroit casinos’ table games and slots revenue decreased by 1.6% compared to the same period last year.

The casinos’ monthly gaming revenue results were mixed compared to April of last year:

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  • MGM, down 0.7% to $49.86 million
  • MotorCity, down 4.5% to $32.68 million
  • Hollywood Casino at Greektown, up 0.6% to $25.33 million

In April 2024, the three Detroit casinos paid $8.74 million in gaming taxes to the State of Michigan. They paid $8.88 million for the same month last year. The casinos also reported submitting $12.8 million in wagering taxes and development agreement payments to the City of Detroit in April.

Monthly Retail Sports Betting Revenue and Taxes

The three Detroit casinos reported $15.28 million in total retail sports betting handle, and total gross receipts were $1.57 million for the month of April. Retail sports betting qualified adjusted gross receipts (QAGR) were up by $1.5 million in April when compared to the same month last year. Compared to March 2024, April QAGR was down by 1.7%.

April QAGR by casino was:

  • MGM: $475,492
  • MotorCity: $516,812
  • Hollywood Casino at Greektown: $578,131

During April, the casinos paid $59,362 in gaming taxes to the state and reported submitting $72,554 in wagering taxes to the City of Detroit based on their retail sports betting revenue.

Fantasy Contests

For March 2024, fantasy contest operators reported total adjusted revenues of $494,162 and paid taxes of $41,510.

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Gambling in the USA

CogniPlay Launches New Social Casino Platform

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CogniPlay has today announced the official launch of their new software product, which aims to provide a robust online sweepstakes or social gaming platform to their clients.The system is designed to be modular, allowing customers to tailor their brand and offering to what they believe will give them optimal performance.

The rise of sweepstake casinos in the US is continuing to gather pace and many companies from real money gaming are investigating the business model and the potentially lucrative revenue opportunity. With no standout platform solution currently on the market, CogniPlay looks to serve clients a full white label style solution with every detail taken care of. Brands like Chumba and Pulsz are already seeing tremendous success and CogniPlay gives an extremely efficient route to market for potential new sweepstake casino owners.

The CogniPlay system has several key integrations which help to deliver the product, including games integrations with the likes of Pragmatic Play, BetSoft, Mascot Gaming and many more, giving them 100s of games for their clients. There are other integration options for their customers to pick from too, including affiliate programme software, CRM platforms and associated products, KYC, ID verification, Geo-IP systems, Gamification, and customer support.

They also have a very long and extensive development pipeline which will see the product offering develop at pace, giving clients an extensive list of options and USPs, and of course giving players a great user experience as a result.

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As well as the platform itself the CogniPlay team, due to their considerable experience, also offer a whole host of managed services, with almost a menu that clients can choose from to fill any gaps in their own skillsets or experience.

It is also this experience that CogniPlay hopes to utilise to great effect to provide industry-leading client management to build successful relationships and partnerships with their clients. CogniPlay’s Chief Executive Officer Allan Turner said, “We are very proud to take the CogniPlay product to market and are excited that people who want to start a new social or sweeps brand can get in touch with us to see what we can do for them, or in fact established brands that are unhappy with their existing provider.

Our underlying principles are that we want to provide the most flexible platform in the space, to enable our clients to create the product they want to have, not for us to dictate the product to them. The two other main areas of focus are that we want to be the most future-proof product on the market with plans for any regulatory or legal changes that may arise in the future, and that we have all the right safeguards in place to ensure that we look after both our clients and players with our responsible gaming setup.

This of course means having the right tech and processes in the key areas of KYC, Geo-IP tech, anti-money laundering, fraud, risk assessment and ID verification.”

 

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Gambling in the USA

XSOLLA RELEASES QUARTERLY ​ INSIGHTS REPORT ON THE FUTURE OF GAMING AND GAME DEVELOPMENT: A PRELIMINARY ANALYSIS OF SPRING 2024 METRICS AND UPCOMING TRENDS

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Key trends include the fast-growing mobile gaming segment, the impact of recent regulations, the integration of blockchain and AI, and the investments in equity and inclusion across the gaming industry.

Xsolla, a global video game commerce company, published the Spring 2024 edition of “The Xsolla Report: The State of Play” today. Launched on the heels of the Game Developers Conference (GDC) 2024, this extensive report provides invaluable insights into the emerging trends and pivotal shifts impacting the gaming industry in the short and long term. ​ It sets the stage to significantly shape the future of mobile gaming, deepen academic connections within the gaming ecosystem, and redefine investment patterns.

In an era where mobile gaming commanded a 49% share of the global market in 2023, this edition of “The State of Play” sheds light on the evolving landscape of mobile gaming. The report navigates through the advancements in global compliance and regulation, including the Digital Markets Act in Europe’s new player engagement strategies, offering a glimpse into the potential future of mobile gaming monetization and distribution. It discusses the impact of cross-platform play and the importance of innovative monetization models, providing actionable insights for developers and industry stakeholders.

“The State of Play” emphasizes the importance of academia in the growth and diversification of the gaming industry. It explores how educational programs and initiatives develop talent and promote diversity and inclusivity within the gaming community. This edition underlines the symbiotic relationship between the gaming industry and academic institutions, highlighting programs that significantly impact students and the industry.

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Berkley Egenes, Chief Marketing and Growth Officer at Xsolla, comments: “As we introduce the latest edition of ‘The State of Play,’ we’re not merely sharing industry insights but advocating for a transformative vision: Equal Access for Everyone. This initiative goes beyond our commitment to innovation and growth within the gaming industry. It’s about breaking down barriers to ensure that every developer, regardless of company size, has the opportunity to showcase their creativity and reach a global audience. Our focus is on providing platforms and tools that foster creative opportunities, international exposure, and the development of unique projects, ensuring that the future of gaming is accessible to all. We aim to empower every player and developer worldwide, ensuring the gaming landscape is as diverse and dynamic as its community.”

The report offers an in-depth analysis of the gaming industry’s current investment climate, including funding trends, mergers, and acquisitions. It outlines the shifts in investment patterns, from the heights of the pandemic-induced boom to a more measured approach in 2024. “The State of Play” provides a roadmap for navigating the industry’s financial aspects, offering insights into strategic investment opportunities and forecasting future trends.

Featuring expert commentary from industry voices like:

  • Mukul Aurora, Co-founder of Appsoleut Games;
  • Mariusz Gasiewski, CEO of Mobile Gaming and Apps Lead at Google;
  • Karla Reyes, Founder and Studio Director,

Anima Interactive, the Xsolla Report: The State of Play is now available for complimentary download. To secure your copy and gain invaluable insights into the gaming industry, visit our website.

 

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