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Worldwide Industry for Online Gambling to 2024 – Surging Internet Users Present Opportunities
The “Global Online Gambling Market: Insights & Forecast with Potential Impact of COVID-19 (2020-2024)” report has been added to ResearchAndMarkets.com’s offering.
The global online gambling market is expected to reach US$90.36 billion in 2024, growing at a CAGR 11.50% during the period spanning 2020-2024. The growth in the market was supported by factors like rising internet users, increasing use of smartphones, rising economic growth, surging demand for sports and rising adoption of blockchain technology.
The online gambling market is expected to experience certain trends like increasing demand for smartwatch devices, rising adoption of virtual reality and increasing digitalization. The market is also expected to face certain challenges such as a surge in frauds, addiction to online gambling and physical & psychological effects of online gambling.
The global online gambling market by type can be segmented as follows: sports betting, casinos, poker and bingo. In 2019, the highest share of the market was held by sports betting, followed by casinos, poker and bingo. The global online gambling market by device can be segmented as follows: mobile, desktop and tab. In 2019, the dominant share of the market was held by mobile, followed by desktop and tab. The market by regulation can be segmented as follows: unregulated, regulated and regulating. In 2019, the highest share of the market was held by unregulated, followed by regulated.
In 2019, the dominant share of the market was held by Europe, followed by Asia Pacific, North America and the Middle East. Growth in the Europe market was supported by the rising use of smartphones and increasing digitalization.
Scope of the report:
- The report provides a comprehensive analysis of the global online gambling market with the potential impact of COVID-19.
- The major regional markets i.e. Europe, Asia Pacific, North America & Middle East have been analyzed along with country analysis of the UK, Spain, Italy and the US.
- The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
- The competitive landscape of the market, along with the company profiles of leading players (William Hill, GVC Holdings, Flutter Entertainment, Kindred Group, 888 Holdings and Betsson) are also presented in detail.
Key Topics Covered:
1. Market Overview
2. Impact of COVID-19
2.1 Impact on Global Economy
2.2 Shutdown of Land-Based Casinos
2.3 Global Prevalence of COVID-19
2.4 Impact on Online Traffic
3. Market Analysis
3.1 Global Online Gambling Market by Value
3.2 Global Online Gambling Market Forecast by Value
3.3 Global Online Gambling Market by Type
3.3.1 Global Online Sports Betting Market by Value
3.3.2 Global Online Sports Betting Market Forecast by Value
3.3.3 Global Online Sports Betting Market by Type
3.3.4 Global Online Casino Market by Value
3.3.5 Global Online Casino Market Forecast by Value
3.3.6 Global Online Poker Market by Value
3.3.7 Global Online Poker Market Forecast by Value
3.3.8 Global Online Bingo Market by Value
3.3.9 Global Online Bingo Market Forecast by Value
3.4 Global Online Gambling Market by Device
3.4.1 Global Mobile Online Gambling Market Forecast by Value
3.4.2 Global Desktop Online Gambling Market Forecast by Value
3.4.3 Global Tab Online Gambling Market Forecast by Value
3.5 Global Online Gambling Market by Regulation
3.6 Global Online Gambling Market by Region
4. Regional Market
4.1 Europe
4.1.1 Europe Online Gambling Market by Value
4.1.2 Europe Online Gambling Market Forecast by Value
4.1.3 Europe Online Gambling Market by Type
4.1.4 Europe Online Gambling Market by Device
4.1.5 UK Online Gambling Market by Value
4.1.6 UK Online Gambling Market Forecast by Value
4.1.7 Spain Online Gambling Market by Value
4.1.8 Spain Online Gambling Market Forecast by Value
4.1.9 Italy Online Gambling Market by Value
4.1.10 Italy Online Gambling Market Forecast by Value
4.2 Asia Pacific
4.2.1 Asia Pacific Online Gambling Market by Value
4.2.2 Asia Pacific Online Gambling Market Forecast by Value
4.3 North America
4.3.1 North America Online Gambling Market by Value
4.3.2 North America Online Gambling Market Forecast by Value
4.3.3 The US Online Gambling Market by Value
4.3.4 The US Online Gambling Market Forecast by Value
4.3.5 The US Online Gambling Market by Type
4.3.6 The US Online Gambling Market Value by Type
4.3.7 The US Online Gambling Market Value Forecast by Type
4.4 Middle East
4.4.1 Middle East Online Gambling Market by Value
4.4.2 Middle East Online Gambling Market Forecast by Value
4.5 ROW
4.5.1 ROW Online Gambling Market by Value
4.5.2 ROW Online Gambling Market Forecast by Value
5. Market Dynamics
5.1 Growth Drivers
5.1.1 Surging Internet Users
5.1.2 Upsurge in Smartphone Users
5.1.3 Rising GDP Per Capita
5.1.4 Increasing Demand for Sports
5.1.5 Growing Adoption of Blockchain Technology
5.1.6 Declining Preferences for Land-Based Casinos
5.2 Key Trends & Developments
5.2.1 Surging Demand for Smartwatch Devices
5.2.2 Virtual Reality (VR)
5.2.3 Digitalization
5.2.4 Artificial Intelligence & Machine Learning
5.3 Challenges
5.3.1 Upsurge in Frauds
5.3.2 Online Gambling Addiction
5.3.3 Physical & Psychological Effects
6. Competitive Landscape
6.1 Global Market
6.1.1 Revenue Comparison- Key Players
6.1.2 Market Capitalization Comparison- Key Players
6.1.3 Global Online Gambling Market Share – Key Players
6.2 UK Market
6.2.1 UK Online Gambling Market Share – Key Players
6.2.2 UK Online Casino Gaming Market Share – Key Players
6.2.3 Australia Online Gambling Market Share – Key Players
6.3 Europe Market
6.3.1 Italy Online Gambling Market Share – Key Players
6.3.2 Spain Online Gambling Market Share – Key Players
7. Company Profiles
7.1 William Hill
7.1.1 Business Overview
7.1.2 Financial Overview
7.1.3 Business Strategies
7.2 GVC Holdings
7.2.1 Business Overview
7.2.2 Financial Overview
7.2.3 Business Strategies
7.3 Flutter Entertainment
7.3.1 Business Overview
7.3.2 Financial Overview
7.3.3 Business Strategies
7.4 Kindred Group
7.4.1 Business Overview
7.4.2 Financial Overview
7.4.3 Business Strategies
7.5 888 Holdings
7.5.1 Business Overview
7.5.2 Financial Overview
7.5.3 Business Strategies
7.6 Betsson AB
7.6.1 Business Overview
7.6.2 Financial Overview
7.6.3 Business Strategies
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MightyTips was honored with the Affiliate of the Year award for the UK and Ireland at the 2026 EGR Europe Awards gala. The event took place on 18 February at the Hilton Malta in St. Julian’s, bringing together leading figures from the European iGaming sector.
This acknowledgment comes after a year of considerable expansion and product advancement for MightyTips. In 2025-2026, the brand underwent a significant website enhancement, improving its structure, navigation, and user experience.
Key updates included:
- launch of a new Tips section featuring short, expert-backed insights on betting opportunities;
- fully reworked sports predictions section with more structured, data-driven analysis;
- introduction of a new bonus section with a user-friendly, informative interface that clearly presents licensed operators’ offers.
MightyTips is an internet betting resource operated by SEOBROTHERS. In 2026, MightyTips was nominated for the EGR Affiliate of the Year award in Central and Eastern Europe.
Eugene Ravdin, Head of PR at SEOBROTHERS, commented: “The EGR Europe Awards are among the most established industry recognitions in the region. Winning it highlights the consistent work of the MightyTips team across multiple departments. This achievement reflects our long-term strategy and our commitment to sustainable product development.”
The EGR Europe Awards celebrate businesses that influence the iGaming sector throughout Europe. They acknowledge operators, affiliates, and suppliers establishing benchmarks in innovation, sustainability, customer experience, and product development. Regional categories highlight the advantages of particular markets, encompassing Central and Eastern Europe.
The accolade additionally acknowledges broader regional reach and enhanced collaborations with licensed operators in the UK and Ireland. MightyTips stays dedicated to delivering organized, data-oriented content for regional audiences, emphasizing compliance, transparency, and sustainable development.
The post MightyTips takes home EGR’s Affiliate of the Year title for the UK & Ireland appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Codere Online
Codere Online Launches iOS Poker App in Mexico, Advancing Its Multi‑Product Expansion Strategy
Codere Online Luxembourg, S.A. a leading online gaming operator in Spain and Latin America, today announced the launch of its new iOS Poker application in Mexico, reinforcing the Company’s strategic objective to provide customers with access to a complete suite of online gaming products. As part of this multi‑product roadmap, both Bingo and the Android Poker app will form the next steps in expanding the Company’s offering in the country.
Developed in partnership with Playtech, one of the world’s most established gaming technology providers, the new iOS Poker app integrates directly with Playtech’s player‑vs‑player (P2P) Poker network. This allows Mexican users to compete in real time with players across multiple operators, ensuring deeper liquidity, a more dynamic environment and a superior competitive experience.
Codere Online continues to observe strong demand for Poker in Mexico, with more than 1,300 unique active users per month already engaging with the vertical across existing channels, a clear indicator of the product’s relevance and potential as mobile availability expands.
“Launching the Poker app for iOS in Mexico is a key step in delivering on our commitment to offer customers all major online gaming categories,” said Alberto Telias, Chief Marketing Officer at Codere Online. “Poker has quickly emerged as a highly attractive vertical for our users, and through our partnership with Playtech, we are bringing them a premium, high‑liquidity platform that elevates their experience.”
The new app offers a stable and intuitive interface with access to cash tables, multi‑table tournaments, Sit & Go formats, and fast‑paced modes. It also incorporates Codere Online’s robust responsible gaming tools to ensure that customers can enjoy Poker in a safe and controlled environment.
“This release reflects our strategy to broaden our product offering and enhance the user experience across all key gaming verticals,” said Ran Licht, Head of Product at Codere Online. “Playtech’s P2P network enables us to deliver a feature‑rich Poker environment connected to a broader operator ecosystem, and we look forward to expanding our product suite with additional verticals currently in development.”
“We are proud to partner with Codere Online and bring our P2P Poker network to their players in Mexico through their new iOS app,” commented Marat Koss, Playtech Chief Interactive Gaming Officer. “Codere Online players will now boast access to one of the most liquid and competitive poker networks in the entire industry.
The post Codere Online Launches iOS Poker App in Mexico, Advancing Its Multi‑Product Expansion Strategy appeared first on Americas iGaming & Sports Betting News.
Akhil Sarin
Akhil Sarin Joins Bet It Drives: Stake’s Growth and What iGaming Gets Wrong About Marketing
Season 4 of Bet It Drives is back, and Episode 2 features Akhil Sarin, CMO at Easygo and the marketing and partnerships mastermind behind Stake.
Sarin dives into the realities of iGaming marketing, sharing how some of the most cost-effective campaigns can deliver massive impact—including a low-budget idea that went viral with over 16 billion impressions.
Key insights from the episode include:
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Stake’s most valuable partnerships and why they worked
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What sets their sponsorship strategy apart
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Common mistakes iGaming marketing teams make
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The one thing Sarin wishes teams focused more on
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Biggest red flags and warning signs in partnerships
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Leadership lessons and internal trust challenges
The episode also features a fun “Confess or Call” segment, highlighting a late-night call to a senior exec about a high-stakes, unconventional idea—a true test of trust and creativity.
“This season is about open conversations, and Akhil was straight with us,” said Yevhen Krazhan, CSO at GR8 Tech and host of Bet It Drives. “iGaming marketers will rethink spend, partnerships, and what truly drives growth after this episode.”
Season 4 also includes a CEO debate with Cedomir Tomic (Founder, Alea) and Oleksandr Feshchenko (CEO, GR8 Tech), along with upcoming insights on crypto payments in iGaming and esports betting strategies.
Watch or listen to Season 4, Episode 2 on:
The post Akhil Sarin Joins Bet It Drives: Stake’s Growth and What iGaming Gets Wrong About Marketing appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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