Latest News
Demand for Game Payment app leaps by 800 percent as pub sector focus on cashless machine solution

Demand for the Game Payment cashless app is growing at an exponential rate with the enterprise – jointly owned by UK trade association, bacta and Polar Moment, confirming an order book approaching 300 (as of 3 June). The latest update represents an 800 percent increase on the figure covering the period up to 28 May and serves as a resounding endorsement of the app’s ability to deliver a proven cashless and age verification solution to operators, venues and players alike.
Quentin Stott, part of the team responsible for bringing Game Payment to market, believes the agreement secured with a tier one bank and the subsequent successful pilot have underlined the credentials of the app. “The space is full of apps that promise the earth but frequently fall at the first hurdle” he stated. “The tier one approval paved the way for the successful pilot. This in turn has meant that we have transitioned from concept to reality and the market now has the confidence that Game Payment is a serious piece of kit that they can add to the toolbox.
“Being able to deliver trouble free cashless AWP play has been a long-term goal of the industry but we now also have the added desire to remove cash as part of many sectors’ Covid-19 protocols. The massive spike in orders is a result of operators recognising that they can take cash out of the AWP experience and not damage what I am sure will continue to be referred to as the ‘cash box.’ The Covid-19 crisis has focused attention on the need to remove cash based transactions as much as possible and crystalised the power and ability of the app to deliver simple cashless – and with our age verification capabilities – socially responsible play.”
He added: “We are increasing production and remain confident that we can match demand as both pub companies and operators prepare for the next phase in the government’s return to work timetable. In parallel with this we are continuing development of our Game Payment AGC app which has been brought forward following huge demand from the sector.”
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Australia
VGCCC Continues Crackdown on Underage Gambling

Following the successful prosecution of the Peninsula Club in Dromana, Victorian Gambling and Casino Control Commission (VGCCC) CEO Annette Kimmitt AM reiterated the regulator would continue to crack down on venues that allow children to enter poker machine areas.
The Magistrates’ Court of Victoria fined Victorian Amateur Turf Club, the venue owner, $7000 for 2 breaches of the Gambling Regulation Act 2003 (Vic) and ordered it to pay VGCCC costs of $3500. No conviction was recorded.
Ms Kimmitt said: “This is a warning to every venue. The onus is on you to ensure that children cannot and do not enter the gambling area or participate in any gambling activity, even if they’re with an adult.
“Equally, staff must be adequately trained and present in the gambling area to supervise while machines are in use.
“Research tells us that people who begin gambling at a young age are at greater risk of developing gambling problems as an adult.
“The rules exist to protect children from exposure to, and harm from, gambling.”
On 10 June 2023, a child entered the gambling area of the Peninsula Club twice and was able to use the poker machines on both occasions. During the second visit to the area, while with adults, the child used a poker machine for about 5 minutes, until staff intervened.
Magistrate Ayres considered the venue’s self-reporting, its lack of prior convictions, early plea and remediations implemented to reduce the chance of future offending.
The post VGCCC Continues Crackdown on Underage Gambling appeared first on European Gaming Industry News.
Industry News
AskGamblers Surpasses 700,000 Registered Members

AskGamblers hits a new milestone by surpassing 700,000 registered members on the website. Since 2006, AskGamblers provides accurate and reliable information on online casinos, sportsbooks, bonuses and more, with the motto Get the Truth. Then Play.
The website has grown, but not only in numbers. In 2024, AskGamblers introduced a comprehensive sports betting section where users can access sportsbook reviews, live scores, odds calculators and find exclusive deals.
Additionally, AskGamblers hosts the annual AskGamblers Awards, a prestigious event where players can nominate and vote for their favourites in four categories: Best Casino, Best New Casino, Best New Slot and Best Sportsbook, but six additional industry awards are handed out during the gala ceremony.
Dijana Radunović, General Manager at AskGamblers, said: “Reaching the milestone of 700,000 registered players is remarkable. It’s great to see new players coming in daily, but the fact that they remain active is what’s truly special!”
The post AskGamblers Surpasses 700,000 Registered Members appeared first on European Gaming Industry News.
Latest News
Formula 1 Appoints ALT Sports Data as Official Betting Data Supplier

Formula 1 have announced that ALT Sports Data has joined the sport as Official Betting Data Supplier to drive engagement and growth in the Formula 1 betting ecosystem.
The partnership will see the San Diego-based company – a leader in trading and consumer data for action and emerging sports – drive responsible and regulated sports betting on F1.
ALT Sports Data will develop betting-focused real-time predictive analytics for Formula 1, as well as proprietary data and priced odds solutions for the wagering industry, enabling fans to bet on new and exciting markets knowing that the data that sits behind the betting system is accurate, consistent and ratified.
This marks a significant milestone in the evolution of Formula 1 betting, expanding market opportunities and offering fans new ways to interact with the sport’s high-speed action.
Emily Prazer, Chief Commercial Officer at Formula 1, said: “Sports betting is an increasingly important part of the global fan experience, and Formula 1 is committed to delivering new and entertaining ways for our audiences to engage with the sport.
“We are delighted to partner with ALT Sports Data, whose expertise in bespoke sports betting markets and analytics makes them the perfect partner to help us drive forward in this exciting new chapter.”
Todd Ballard, Co-Founder and Chief Marketing Officer of ALT Sports Data, added: “Formula 1 is one of the biggest and most prestigious global sports brands, captivating a large and passionate fanbase of 750 million people worldwide.
“It has an unmatched combination of speed, strategy, and innovation, so we are thrilled to reimagine the sports betting experience for both Formula 1 fans and sports bettors alike by leveraging our industry-leading capabilities in pricing, live markets, and micro-market solutions. Our goal is to create deeper engagement, enhance the live race experience, and drive meaningful connections between Formula 1 and its dedicated global audience.”
The post Formula 1 Appoints ALT Sports Data as Official Betting Data Supplier appeared first on European Gaming Industry News.
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