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UK’s Gambling Related Harm APPG Criticises Gambling Firms over Ads

The members of the UK’s Gambling Related Harm All Party Parliamentary Group (GRH APPG) have accused gambling firms of breaching the spirit of a pledge to remove television and radio ads during the lockdown.
They said some social messages broadcast to replace ads were “thinly veiled” commercials and have urged the government to intervene.
The Betting and Gaming Council (BGC) announced last month that its members would remove television and radio advertising by May 7 at the latest. The pledge was to last for the remainder of the UK’s Covid-19 lockdown.
In the case of advertising slots that had already been bought, members agreed to replace the planned adverts with safe gambling messages. But members of GRH APPG claim that such social messages are “thinly veiled” ads.
“These are clearly just forms of advertising under the thinly veiled guise of a social responsibility message,” GRH APPG said.
The 50 members of the group have written again to the UK’s Minister for Culture Nigel Huddleston to urge the government to take action.
The group also criticised companies for publishing the adverts under the names of casino divisions rather than under the parent company names.
“The multiple adverts across all commercial TV channels on Saturday shows that the much trumpeted gambling advertising ban is just hypocritical PR and the gambling industry is incapable of self-regulation,” Charles Ritchie of Gambling with Lives, said.
The BGC has argued that if critics are genuinely concerned they should call on non-BGC members such as the National Lottery to follow its lead.
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Kaizen Gaming launches “The Playmakers: Commercial Talent Programme” to shape tomorrow’s GameTech leaders

Ambitious candidates invited to apply for this fast track, international programme, offering accelerated learning and full commercial exposure globally
Kaizen Gaming, one of the world’s biggest GameTech companies and owner of the Betano online sports betting and gaming brand, is excited to announce the launch of “The Playmakers: Commercial Talent Programme”. The Programme offers a fast-track development path, designed to prepare the next generation of professionals who will lead and shape the future of the online gaming industry.
Throughout the programme, the Playmakers will accelerate their careers by working on real-world projects across functions such as Marketing, CRM, and Commercial. Participants will begin their 24-month journey at Kaizen Gaming’s HQ in Athens, Greece, where they will be primarily based. They will also have the opportunity to undertake up to two international assignments in countries where Betano operates in Europe and South America – such as Portugal, Brazil and Argentina – to gain hands-on global experience.
Structured training, ongoing development, and dedicated mentoring from Kaizen Gaming’s senior Commercial leaders will further enrich the participants’ experience and growth.
Who is Kaizen Gaming looking for?
Candidates should hold a Bachelor’s degree in Business, Marketing, Finance, Economics, or a related field from a recognised University, along with one to three years of relevant work experience or high-impact internships. A Master’s degree or MBA is a plus.
Fluency in English is required, along with proficiency in either Spanish or Portuguese.
Kaizen Gaming is looking for citizens of the world—curious, proactive individuals who are strong problem-solvers and able to break down complex challenges into clear, logical solutions.
Applicants must also hold an EU passport and either an EU work permit or permanent residence, as the programme requires more than 6 months of work in Greece.
What’s in it for the participants?
The Playmakers will join a fast-track programme, gaining global experience and hands-on exposure to one of the most dynamic commercial departments in the online gaming industry, working for Betano, a premium digital brand.
Participants will support cross-functional projects, take ownership of business initiatives, and receive mentoring from senior leaders. With geographical mobility, they’ll gain international experience and have personalised development opportunities to kick-start their growth into future commercial leaders.
Julio Iglesias Hernando, Chief Commercial Officer, Kaizen Gaming, said: “As one of the world’s leading companies in GameTech, we are always on the lookout for exceptional talent to shape our future. Our fast-track global talent programme offers a unique opportunity to explore and experience the business through one of the most dynamic commercial departments in the industry. Working alongside senior leaders in an international environment, and contributing to the growth of a globally recognised sports brand like Betano, is an opportunity like no other. If you are ready to relocate to Athens, Greece, and from there on have the ability to explore and further grow your skills in more international markets, just apply today”.
Kick-start your career with a global leader in GameTech. Your Future. Your Game.
The post Kaizen Gaming launches “The Playmakers: Commercial Talent Programme” to shape tomorrow’s GameTech leaders appeared first on European Gaming Industry News.
Latest News
Inferno Fortune Power Hit from Booming Games brings the heat with a fiery new take on classic slot action!

Booming Games turns up the temperature with Inferno Fortune Power Hit, the explosive first title in the brand-new Power Hit Series.
Set on a blazing 6×4 grid with 4096 ways to win, Inferno Fortune Power Hit is designed for players who crave nonstop action and high win potential. At the core of the game lies the powerful Power Hit feature, which can be triggered in both the base game and Free Spins.
To activate a Power Hit Spin, players need to land collector symbols on reels 1 and/or 6, which then collect the value of all coin symbols currently on screen. Coin symbols can land on all reels with values ranging from 0.5x up to 20x, delivering frequent wins with fiery intensity.
But that’s not all—players also have the chance to land jackpot coins, paying out 50x (Mini), 100x (Minor), 250x (Major) and a scorching 2000x for the Grand Jackpot. And if two collectors land at once? Every coin on screen gets collected twice, igniting even bigger win potential.
Free Spins are triggered by landing 3, 4, 5, or 6 Bonus Symbols, awarding 3, 5, 7, or 9 Free Spins, respectively. Additionally, any scattered Bonus Symbols that don’t trigger the feature are stored in the Inferno Fireball. This fiery orb builds tension throughout the session and can randomly explode at any time, suddenly launching players into the Free Spins mode.
To turn up the heat even further, players can activate the Inferno Bet, boosting their chances of triggering Free Spins. And for those who prefer to skip the wait, Inferno Fortune Power Hit also offers four Buy Bonus options, providing instant access to the fiery Free Spins feature.
Packed with coin collection thrills, random bonus triggers, jackpot excitement, and blazing visual effects, Inferno Fortune Power Hit marks an electrifying start to Booming Games’ Power Hit Series.
Moritz Blume, Vice President of Product at Booming Games, said: “With Inferno Fortune Power Hit, we’re launching a feature-packed, high-energy series designed to keep players on the edge of their seats. The collection mechanic, jackpot potential, and random bonus triggers offer a thrilling experience from start to finish.”
The post Inferno Fortune Power Hit from Booming Games brings the heat with a fiery new take on classic slot action! appeared first on European Gaming Industry News.
Bluberi Gaming
Design Works Gaming and Bluberi Gaming Announce Monumental Partnership

Two proven game technology companies are joining forces in what promises to be a devilish collaboration that disrupts the iGaming industry.
Design Works Gaming (DWG) and Bluberi Gaming announced an exciting partnership that will bring together DWG’s chart-topping LuckyTap mechanic and Bluberi’s top-performing titles.
Fueled by a unique mix of creativity, innovation and undeniable player appeal, Bluberi has made waves with their iconic games, including their breakout hit Devil’s Lock.
Enter DWG — the team behind the proprietary LuckyTap mechanic. Known for blending simplicity with explosiveness, DWG’s games consistently top the charts and deliver next-level engagement.
“Devil’s Lock has always topped our favorites list when we hit the casino floor as a team. And just a few months ago, as we were trying our luck with the Devil, inspiration struck. We knew we could turn up the heat and reimagine this fan-favorite as a high-voltage LuckyTap,” said founder and CEO of DWG Troy Zurawski. “Bluberi brings the legendary IP, and we bring the power of LuckyTap
.”
This partnership kicks off a new era for both companies—one where creative chaos reigns and boundaries are pushed. Together, DWG and Bluberi are cooking up gameplay that’s bold, mischievous and unruly.
“Partnering with Design Works Gaming marks a new milestone in iGaming for Bluberi’s iGaming strategy,” said Scott Richards, VP of Commercial Strategy at Bluberi. “DWG’s LuckyTap is a proven game-changing technology that pushes boundaries and resonates with Bluberi’s approach to developing unique gaming experiences. Our teams share a passion for pushing boundaries and delivering unforgettable player experiences. We can’t wait to unveil what we’re creating together.”
The post Design Works Gaming and Bluberi Gaming Announce Monumental Partnership appeared first on Gaming and Gambling Industry in the Americas.
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