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Romania Q&A w/ Danielle Calafato, CCO at Gaming Corps

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Can you give us an overview of your operations in Romania and how significant a market this is for you? 

We’re now live in Romania with six customers so far, and there’s more in the pipeline. Romania has been a significant market for us due to the demographic of its players, who love non-traditional content.

In the early days it was a driving force for one of our key customers, which then helped us secure more agreements with casinos in the Romanian market. We’re now looking for further growth there by onboarding more casinos and developing more slots which will have themes that will resonate well with players in this market.

However, we won’t stop continuing to develop and being creative in the non-traditional space.

 

How would you assess the performance of your games in Romania so far? How have you tried to achieve cut-through in the Romanian market? 

Mines content has done really well, leading to some branded content being released in that market. Slot content is also on the up, but we expect to achieve even better performances out of upcoming themes such as Super Hot Stacks, which are themes and game mechanics that will suit Romanian players.

One client has streamed a number of our games such as Plinko, which we believe to be the first game of its type in the Romanian market. We’ll ensure we continue developing in the non-traditional space for markets like Romania.

As a new presence in the industry with limited games, Romania has definitely been more significant for us than other markets, but there’s still lots of room for growth.

There was even a TV advertisement broadcast via one client, when our Mines content went live.

 

How do your games appeal to players in Romania specifically? Have you tailored your games for this market in any way? 

Mines content has performed well, and we have had a couple of slot titles which have done ok.

We haven’t created market-specific content as we aren’t large-scale enough to do that yet. However, we are making sure we create new content that has themes that historically have resonated well with players in Romania. As mentioned earlier, we also believe our Plinko product was the first in this market, so we are innovating in the non-traditional space for sure.

 

How do you see the Romanian gaming market developing in the coming years?

For many years, Romania has been a market with a very traditional taste in games that has crossed over from land-based operations, hence the dominance of EGT, for example.

But what we have seen over the last few years is that more modern visuals and alternative game types have been slowly taking more and more market share. I believe that with the next generation of players not being as familiar with land-based products, we will see an even greater shift to our style of product.

 

Going forward, what are your main aims for the Romanian market? 

We have had real success with our arcade games to date and our very close partnerships with key players in the market have seen the majority of the remaining operators want to work with us.

This has put us in a position where we now have distribution to most online players. As the quality of our slot content continues to improve, we really want to see this start to resonate and build a brand identity with the Romanian slot players, in the same way we have done with arcade games.

 

How important a role will the Romanian market play in Gaming Corps’ overall operations? 

It is a very highly-regarded market and a lot of operators consider the bigger Romanian operators to be very valuable.

Seeing our content being pushed, while further developing close relationships with Romanian operators, will only drive our overall performance and should significantly increase the desire for our games across this part of Europe.

Acquisitions/Merger

Super agrees to acquire Romania’s Crafting Technologies for new Cluj tech hub

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Deal would add a Romanian engineering base and 50 planned hires, expanding Super’s European technology footprint.

Super has agreed to acquire Crafting Technologies, a software development company based in Cluj-Napoca, Romania, as it moves to open its first technology hub in the country. The transaction is subject to customary approvals.

Super said the acquisition will establish a Romania hub alongside its existing tech hubs in Croatia, Spain, Netherlands, United Kingdom and Brazil, which it says together include more than 900 software engineers and developers.

As part of the expansion in Cluj, Super plans to open an initial 50 new positions and bring Crafting Technologies’ engineering team into the organisation.

Albert Simsensohn, Deputy CEO, Super, said: “We are confident that Romania’s mature and competitive technology ecosystem provides access to specialized engineering capabilities essential for Super’s future roadmap. Moreover, the city of Cluj-Napoca offers a vibrant environment of innovation combined with operational efficiency and proximity to our regional hubs.

“Crafting Technologies will bring a proven internal talent academy that develops engineers and upskills existing talent, strengthening our long-term capacity and supporting the execution of our technology roadmap.”

Gabriel Bota, Co-founder & CEO, Crafting Technologies, added: “Over the past 10 years, through Crafting Software and now Crafting Technologies, we have built a team focused on engineering quality, trust, and long-term partnerships. What started as a small group of friends, passionate engineers, evolved into a company delivering critical systems for high-growth businesses.

“Joining forces with Super feels like a natural next step for us. We already share a strong technical connection, and also a very similar way of thinking about ownership, speed, and building reliable technology that can scale over time.

“We’re excited about continuing to grow the Cluj technology hub together and bringing the same culture and mindset that shaped Crafting since day one.”

The post Super agrees to acquire Romania’s Crafting Technologies for new Cluj tech hub appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alina Mihaela Popa Chief Commercial Officer at ICONIC21

ICONIC21 launches live casino and RNG titles with Maxbet in Romania

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Gravity Blackjack, Gravity Roulette and Grand Bonus Blackjack join Maxbet’s lobby, with more ICONIC21 content planned in coming weeks.

ICONIC21 has gone live with Maxbet in Romania, adding a selection of the supplier’s live casino and RNG titles to the operator’s platform. The companies said additional titles are scheduled to roll out in the coming weeks.

The initial live casino lineup includes Gravity Blackjack and Gravity Roulette from ICONIC21’s Gravity Series, alongside Grand Bonus Blackjack. ICONIC21 noted that Grand Bonus Blackjack was “recently recognized at the SBC Awards” for its progressive bonus system.

From ICONIC21’s RNG portfolio, Maxbet players now have access to Lightspeed, described by the supplier as a crash game, and Gravity Plinko. ICONIC21 said further portfolio adoption has already been confirmed for the coming weeks.

Alina Mihaela Popa, Chief Commercial Officer at ICONIC21, said: “We’ve put a lot of thought and effort into our growth in Romania, so launching with Maxbet is yet another milestone for us in the market. Maxbet is trusted and has a loyal community of players, so being included in their lineup will further increase our games’ popularity in the Romanian market.

What really stands out with this deal is that we’re continuing to lay the foundation for a lasting presence in Romania, with more launches on the way. ICONIC21 is becoming a familiar name for players and operators here, and collaborations like this are making it happen.”

Manuel Bauer, CEO at Maxbet, said: “There’s definitely interest among our community every time something new lands in the lobby, and ICONIC21’s games are already generating plenty of interest. Our players are quick to spot quality and innovation, and we’re confident these new additions will become favorites, especially with the multiplier mechanics ICONIC introduces. This partnership opens the door to even more exciting releases in the near future.”

The post ICONIC21 launches live casino and RNG titles with Maxbet in Romania appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Blazing Flower

CT Interactive Strengthens its Presence in Romania with Newly Certified Games

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CT Interactive continues to strengthen its position in Romania’s regulated iGaming market with the certification of 25 additional game titles. Following this expansion, the company’s certified portfolio in the country now comprises 126 games, reinforcing its commitment to growth across regulated European markets.

Among the newly certified titles is Diamond Tree, CT Interactive’s latest progressive jackpot, featuring some of the company’s best-performing games. The progressive jackpot includes popular titles such as 20 Mega Slot, 20 Star Party, 40 Mega Slot, 40 Treasures, Chilli Fruits, HOT 7’s x 2, King of Clovers, Lord of Luck, Lucky Clover, Lucky Clover 20, Moon Lord, Mystic Moon, The Big Chilli, Wild Clover and Win Storm.

In addition, several standout games have also received certification for the Romanian market, including Hell’s Cherries, Happy Miner, Blazing Flower, Win Storm Deluxe and other player-favourite titles.

“Certification in Romania is an important part of our European growth strategy. This expansion not only strengthens our presence in the market but also enables us to deliver a broader and more diverse range of premium gaming content to licensed operators and their players,” said Martin Ivanov, Chief Operating Officer of CT Interactive.

Bogdan Smeu, Regional Manager Romania, added: “Romania continues to be one of the most dynamic regulated markets in the region, with increasing demand for high-quality gaming content. Expanding our certified portfolio allows us to better support our operator partners while providing players with access to proven, high-performing titles.”

With these new certifications, CT Interactive further strengthens its position in Romania, offering operators a diverse portfolio of engaging and fully compliant gaming content.

The post CT Interactive Strengthens its Presence in Romania with Newly Certified Games appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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