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IGT Reinforces Environmental, Social and Governance Leadership with Publication of 2022 Sustainability Report

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International Game Technology PLC (IGT) announced the release of its 2022 Sustainability Report, detailing the Company’s strong commitment to global sustainability and advancement of its environmental, social and governance (ESG) performance under its Sustainable Play initiatives.

“This marks the 16th consecutive year that IGT has released its Sustainability Report, demonstrating the Company’s comprehensive sustainability initiatives and the positive impacts they have on our people and the planet. With a strong foundation centered around Sustainable Play and priorities aligned with UN Global Compact principles and Sustainable Development Goals, IGT continues to make considerable progress as an industry leader in global sustainability as we build a more sustainable business for the future,” Vince Sadusky, CEO of IGT, said.

Highlights of the 2022 report include IGT’s focus on four key sustainability pillars:

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  • Valuing and Protecting Our People: With employees based in nearly 60 countries, IGT represents a multicultural environment where individual beliefs and needs are respected and valued. The Company is committed to protecting human rights, promoting diversity, equity, and inclusion (DEI), and preventing acts of discrimination. IGT maintains a series of policies and procedures to promote a safe, equitable and inclusive work environment.
  • In 2022, IGT added its Human Rights Policy Statement to employee training, and more than 97% of IGT employees completed human rights training.
  • IGT was included in the Human Rights Campaign Foundation’s Corporate Equality Index, which measures LGBTQ+ inclusion in the workplace.
  • In 2022, IGT was the first Casino and Gaming company to become a signatory for the UN Women’s Empowerment Principles (WEPs), a set of principles offering guidance to businesses on how to promote gender equality and women’s empowerment in the workplace, marketplace and community.
  • Advancing Responsibility: As a global leader in the gaming industry, IGT considers responsibility a critical part of its business. Risk mitigation features and capabilities are embedded in a system of codes, policies, guidelines and best practices to protect customers, employees, players, suppliers and the environment.
  • In 2022, IGT became the first U.S. industry supplier to achieve Global Gambling Guidance Group’s (G4) responsible gaming accreditation for sports betting. IGT is now certified in responsible gaming across all product segments.
  • Through the adoption of a Positive Play approach, IGT encourages positive, healthy play behaviors across all business segments.
  • Supporting Our Communities: IGT encourages sustainable communities where the Company operates through corporate and employee-driven programmes that align with the United Nations’ Sustainable Development Goals and facilitate opportunities for support, learning, and growth.
  • In 2022, IGT developed and published its first formal Community Giving and Engagement Policy to inform and educate all relevant stakeholders about IGT’s approach to supporting its communities.
  • After School Advantage, the Company’s flagship philanthropic initiative, has provided youth with access not only to technology but also science, technology, engineering and math (STEM) educational opportunities. In 2022, IGT expanded this programme to the UK through a partnership with the STEM Discovery Centre.
  • Fostering Sustainable Operations: As a supplier and operator, IGT seeks to ensure that its corporate policies and the internationally recognised ESG standards apply to the entire value chain. IGT remains committed to addressing its environmental impact, implementing systems and strategies to prevent and mitigate its impact on climate change, biodiversity, and air pollution, while increasing circularity.
  • In 2022, IGT submitted near-term and long-term targets to the Science Based Targets initiative (SBTi) for validation, pledging to reduce its carbon emissions and help fight climate change.
  • The Company implemented decarbonisation workstreams to investigate opportunities for reducing greenhouse gas (GHG) emissions that align with science based targets.

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The 8th AskGamblers Awards Officially Enters the Voting Stage

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AskGamblers has announced that the final voting stage of the 8th annual AskGamblers Awards has started.

The voting phase kicked off on 28 April, and will last until the award ceremony scheduled for 12 June.

As in previous editions of the Awards, players can cast their votes for one of the top 10 finalists in the following categories: Best Casino, Best New Casino, Best Sportsbook, Best New Slot and Best Software Provider.

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The Best Crypto Casino, Best Partner and Best Manager categories will traditionally be chosen by the AskGamblers team. This year’s edition introduces a new category, the Superstar Award, a crown achievement handed out to one operator that best represents the values of brands, whose laureate will also be chosen solely by AskGamblers.

Another novelty in this year’s Awards cycle is the Forum vote: the votes from the members of AskGamblers Forum will be counted towards the final tally of votes as a separate voting tier.

Commenting on the launch of the 8th AskGamblers Awards voting stage, Dijana Radunović, General Manager at AskGamblers, said: “Now that we have the finalists, we are entering the final stages of preparation for our biggest night of the year. To say that we are excited about the 8th edition of the AskGamblers Award would be an understatement.”

“As everybody in the team is working tirelessly to make the gala ceremony a night to remember, we invite our players to do their bidding: to give a vote to their favourite contestants and help us choose the rightful winners in the five categories that are open to public vote,” Radunović added.

Before the award ceremony on 12 June, AskGamblers will host the traditional Charity Night on 11 June, where the partners will bid for positions on the website, with the money raised allocated to a humanitarian cause.

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Flexion Reports Revenue Increase of 9% for 2024

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Flexion, the games marketing company, has announced that its revenue grew 9% to year-end December 2024. The growth is attributed to the Company’s success in the alternative app store market.

Since its IPO in 2018, the company has built a well-positioned games marketing business around the alternative stores and grown annual revenue 50-fold to almost US$100 million. Its game portfolio represents several billion US$ in gaming IP for alternative market partners like Samsung, Amazon, Huawei, OneStore and Xiaomi.

“With the Digital Markets Act (DMA) coming into force in Europe and recent legal actions in the US, mobile game developers have felt a new-found freedom to explore their market options. We’ve already moved beyond the era when Google and Apple controlled everything. Developers are looking for alternatives that offer better margins, and additional audiences and revenue. Partnering with Flexion opens up a range of market channels with very little up-front investment,” said Jens Lauritzson, CEO of Flexion.

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Flexion currently distributes more than 30 high-profile titles on the alternative stores. Top-tier games in the Flexion portfolio make on average US$ 10 million a year based on Q4 2024 run rate. That’s income in addition to their Google and Apple revenue with a business model that adds little to their costs.

In Q4 2024, Flexion-serviced games were, on average, generating 9.3% through the alternative stores of the revenue they made on Google Play. This is a significant boost for Flexion’s partners without major costs or effort.

“If you scale for the size of the stores, the alternatives massively out-performed Google in Q4 for our games. This is exciting both for Flexion’s business and for the future of the games industry as a whole. We’re seeing the beginning of a sea change in games marketing,” Jens said.

“We’re seeing just the beginnings of a major shift in how top-tier developers address their markets. Using Flexion to access alternative stores is an easy first step into the post- Google and Apple world. Many developers are already looking at their options beyond that and Flexion will be right there with them providing the technology and expertise they need to maximise the potential of their games,” Jens added.

The post Flexion Reports Revenue Increase of 9% for 2024 appeared first on European Gaming Industry News.

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Players Reclaim Close to $7M Through AskGamblers Complaint Service in 2024

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The latest AskGamblers Complaint Service report for 2024 has officially been released. The comprehensive report highlights the most important accomplishments and records of the AskGamblers Complaint Service team for the previous year.

In 2024, The AGCS team (formerly known as AGCCS) managed to return $6,890,547.11 to players. Over 7259 players turn to AskGamblers, submitting complaints against 1114 casino brands. Out of all the accepted and processed complaints, the team had a 68% resolution success rate. One of the notable milestones that reached was returning a total of $70 million to the members.

Dijana Radunović, General Manager at AskGamblers, said: “It’s amazing to see the trust players put in us year after year, and we’re able to repay them by helping them recover their funds from operators or solve other related issues. We’ve had another successful year, with a few records broken and amazing milestones achieved and we can’t wait to see what lies in store in the years ahead.”

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