Gaming
Scientific Games Debuts Ground-breaking iLottery Game Hub Technology and Services
Scientific Games announces the debut of a lottery industry first with the launch of the SG Content Hub and Partner Program, a unique combination of content aggregator and game content partnership program with best-in-class, lottery-focused game studios across the globe. In addition to improving access to lottery-focused games and distribution, bringing the SG Content Hub and Partner Program together benefits both game studios and lotteries through streamlined operations, simplified tech integrations, and enhanced data and analytics that drive game development and iLottery game portfolio management.
The new SG Content Hub offers one-stop, frictionless access to multiple iLottery game studios and integrates seamlessly with a lottery’s existing gaming systems and iLottery technology. Scientific Games partners with lotteries on iLottery game portfolio planning and management, game studio contract negotiations, studio integrations, and billing, which streamlines the entire digital content management process.

Partner game studios that are part of the company’s Partner Program will have access to select licensed properties from Scientific Games’ portfolio of 100+ brands to develop new iLottery game experiences only available on the SG Content Hub. All participating studios and their games will meet robust standards, including responsible gaming criteria and lottery best practices. All participating studios and their games will meet robust standards, including responsible gaming criteria, regulatory and product compliance requirements, and lottery best practices.
Steve Beason, President of Digital and Sports for Scientific Games, said, “We’ve laid the foundations of our all-new digital lottery business over the past 16 months, now we are applying our 50 years of game portfolio management experience to help lotteries build dynamic, high-performing iLottery game programs with top games from a selection of game studios. Combining the SG Content Hub and Partner Program is ground-breaking for the lottery industry. There’s nothing like it available in the market today.”
Scientific Games designed the SG Content Hub to remove the challenges that lotteries often experience when expanding game content in their iLottery programs. The platform provides a diverse and exciting selection of games from a variety of game studios to keep iLottery portfolios relevant and entertaining for players.
Steve Hickson, VP of Digital Games for Scientific Games, said, “The SG Content Hub gives lotteries access to iLottery games from our game studios as well as curated, best-in-class games from boutique studios they may not have access to. The number of studios in our Partner Program will continue to grow for the ultimate benefit of lotteries and their players’ entertainment experience.”
The SG Content Hub also offers access to highly popular branded iLottery games such as THE PRICE IS RIGHT, MONOPOLY and THE GAME OF LIFE from the company’s portfolio of 100+ licensed brands. This simplifies planning for omni-channel licensed game launches across retail and digital, including instant scratch games, Fast Play terminal-generated games, and eInstant games.
“Scientific Games has long been known for setting the global standard for the highest quality lottery games and content delivery that meets and often exceeds responsible gaming standards. We’re bringing five decades of lottery portfolio management experience and player insights to hand-select iLottery games to maximize portfolio performance,” said Hickson.
The company will unveil the SG Content Hub at the North American Association of State and Provincial Lotteries 2023 Conference in late October with demonstrations of how the platform can operate independently or fully integrate with the company’s next generation iLottery systems platform.
Battle of the Tribes
POLYTOPIA WORLD CHAMPIONSHIP 2025 BREAKS RECORD PARTICIPATION AS FINALS DRAW CLOSER
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Celebrated strategy game The Battle of Polytopia confirms its first ever World Championships has exceeded expectations with over 10,000 sign-ups in its qualifying rounds. While no stranger to tournaments, previously hosting smaller scale, local tournaments called ‘Polysseums’, developer Midjiwan’s first step into global esports has been met with extreme success. The inclusive esports event has a $10,000 prize pool and will conclude on 6 December 2025, 14:00-21:00.
The finals will take place in front of a live-studio audience, with expert commentary and a chance to peek behind the scenes at Midjiwan itself. First place will receive $4,000, the runner-up will take away $2,000, the third and fourth place finishers will get $1,500, and the fifth and sixth place $500.
The Polytopia World Championship 2025 is being hosted by eSports platform, Challengermode, who Midjiwan has relied on for its monthly local tournaments since 2022. Midjiwan also partnered with Black Molly Entertainment to help organise and manage the event. Black Molly Entertainment have years of experience managing eSports tournaments, with notable events including the Geoguesser World Cup and CS:GO Pinnacle Cup Championship.
Midjiwan has worked closely with its community to ensure engagement is high with each round, building a bespoke ‘Spectator Mode’ into the game so fans can watch each game live through the game itself. In the spectator mode the viewer has visibility of all players simultaneously, with stats on how many cities, technologies, kills and more available for quick access.
Christian Lovstedt, CEO of Midjiwan commented:
“Polytopia has always been about welcoming all kinds of players into the world of 4X strategy. That’s why our championship is open to everyone – not just pros with sponsors. We’ve been thrilled at the amount of interest this tournament received from our community, reaching participation numbers way beyond our expectations. We’re excited to bring the finalists to Stockholm and can’t wait to see the strategies that emerge.”
The Polytopia World Championship 2025 kicked off in September, with its ‘Battle of the Tribes’ qualifying round – weekly battles where players competed to be the best in each of the game’s 12 tribes. After an exciting six weeks, the top player from each tribe faced-off, reducing the qualifiers to six finalists. These six winners are listed down below.
|
Tribe |
Qualifying Player |
|
IMPERIUS |
ArthurL248 |
|
BARDUR |
slimmingboy |
|
OUMAJI |
Dreamlander3000 |
|
HOODRICK |
Theetat |
|
XIN-Xi |
LeLiberateur |
|
LUXIDOOR |
Meisterlampe |
Recaps of each round of the tournament prior to the finals can be watched on the official Battle of Polytopia YouTube channel.
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Part 1: Polytopia World Championship 1st Qualifiers Wrap-Up – BARDUR, IMPERIUS, KICKOO, ZEBASI
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Part 2: Qualifiers Wrap-Up – Oumaji Hoodrick Yadakk & Quetzali – World Champoinship 2025
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Part 3: Final Qualifiers Wrap-Up – Xin-Xi, Luxidoor, Ai-Mo & Vengir – World Championship 2025
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Face-off stream: https://youtube.com/live/GnU6mWPoJiY?feature=share
To watch the finals live on December 6,visit here: https://polytopia.io/stream/
To stay up to date on the Polytopia World Championship 2025, or purchase one of the limited tickets for the live event, visit the official website or join the Official Polytopia Discord.
The post POLYTOPIA WORLD CHAMPIONSHIP 2025 BREAKS RECORD PARTICIPATION AS FINALS DRAW CLOSER appeared first on European Gaming Industry News.
Betiator
Delasport Unveils a Crash Game for Sports Betting
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Leading iGaming supplier Delasport teases a one-of-a-kind sports betting crash game called Betiator – a new in-play experience that merges live sports with the tension and excitement of crash games.
Inspired by the groundbreaking casino genre, the company once again pushes the whole industry to a new phase in evolution by allowing sports bettors to play in the same easy and fun way as fellow casino players. Crash games are booming in the casino world, showing that players crave more emotional, fast, and visually engaging formats – and Betiator brings that same adrenaline-charged energy to the sportsbook.
It changes the scene by introducing a truly innovative way to bet on sports, keeping players at the edge of their seats during the game. Designed to excite both sports bettors and casino players, it marks a defining moment for innovation.
This product comes as a logical next step in the evolution of live betting and the company’s goal to disrupt the iGaming industry. It demonstrates Delasport’s successful commitment to unique innovation: a strategy they call “Going Beyond Content” –building on the success of products and features like SuperPot, My Sportsbook, My Combo, Double My Winnings, and many more.
“Sports bettors deserve the same level of innovation and excitement that casino players get all the time,” Delasport’s CEO Oren Cohen Shwartz says. “At Delasport we’re taking the whole game to a new playing field with Betiator. Live betting won’t feel outdated anymore as we’re bringing in the thrill of the casino to sports betting.”
While details about Betiator remain under wraps for now, Delasport promises a completely new way to experience live sports. Operators and partners eager to see it in action can schedule exclusive demos and discover more at ICE Barcelona 2026, taking place January 19–21, where Betiator will make its official debut.
The post Delasport Unveils a Crash Game for Sports Betting appeared first on European Gaming Industry News.
Central Europe
game’s 2026 industry barometer – the mood in the German games industry is beginning to brighten
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The post game’s 2026 industry barometer – the mood in the German games industry is beginning to brighten appeared first on European Gaming Industry News.
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