Canada

Global Esports Powerhouses Including CS:GO, Halo, Rocket League, and More Rally at DreamHack Dallas

Published

3 years ago

May 5, 2023

DreamHack Dallas, a three-day gaming lifestyle festival, has announced its diverse slate of esports programming for the weekend of June 2-4, 2023, at the Kay Bailey Hutchison Convention Center. In its return to Dallas, the festival will feature seven marquee esports tournaments with $933,000 in total prizing, including world-class competitions for women and collegiate competitors.

DreamHack Dallas is one of several DreamHack festivals across multiple countries this year. Tickets start at $35 for a single day and $99 for three-day access, with more information available at dreamhack.com/dallas/tickets/.

Top 16 CS:GO Squads Clash at IEM Dallas 2023
Sixteen of the world’s top teams will face off at DreamHack in one of the most prestigious North American Counter Strike: Global Offensive (CS:GO) tournaments of the year: Intel® Extreme Masters (IEM) Dallas. All DreamHack Dallas ticket holders have access to the tournament, which features a $250,000 prize pool and a win in the race to complete Intel® Grand Slam V. The winner of IEM Dallas will automatically qualify for the Group Stage of IEM Cologne 2023, a $1 million event taking place on July 25-August 6.

Halo Championship Series Brings $125K Invitational to Dallas
DreamHack Dallas will play host to one of two Halo Championship Series Global Invitationals this season. Sixteen teams representing North America, Europe, Mexico, and Oceania will compete for the lion’s share of the $125,000 prize pool.

Rocket Clash Highlights Top Women Rocket League Competitors
North America and Europe’s top all-women Rocket League trios will compete for the $20,000 Rocket Clash prize purse. Online qualifiers and group stages will narrow down squads to two representatives from each region to face off live at the festival on June 3. Sign-ups for regional qualifiers are open now.

World’s Top All-Women CS:GO Teams Meet at ESL Impact Dallas Finals
Eight of the world’s best all-women squads will clash at the ESL Impact Dallas Finals, a three-day, $123,000 Counter-Strike: Global Offensive tournament. This event will crown the winner of League Season 3 of ESL Impact, a part of parent company ESL FACEIT Group’s #GGFORALL initiative. Following the belief that “it’s not GG [Good Game] until it’s GG for all,” #GGFORALL aims to tackle discrimination, foster diversity and inclusion, promote mental wellbeing, and progress environmental sustainability in esports.

Collegiate Rocket League World Championship unites top scholastic squads
Collegiate Rocket League is bringing its World Championship to DreamHack Dallas, where 16 of the best teams from North America and Europe will compete for their share of the $75,000 prize pool. The group stage will take place June 2-3, with the eight remaining teams battling through a single-elimination bracket on June 4.
DreamHack Dallas, a three-day gaming lifestyle festival, has announced its diverse slate of esports programming for the weekend of June 2-4, 2023, at the Kay Bailey Hutchison Convention Center. In its return to Dallas, the festival will feature seven marquee esports tournaments with $933,000 in total prizing, including world-class competitions for women and collegiate competitors.

BYOC ticket-holders gear up to compete in $250,000 Fortnite tournament
DreamHack Open Featuring Fortnite, a Zero Build Duos competition that debuted at DreamHack San Diego, is bringing its second installation to Dallas. Available to all BYOC ticket holders, the three-day competition provides an opportunity for attendees of all skill levels to test their mettle and clash for $250,000 in prize money. The top 10 duos will also qualify for Gamers8 Featuring Fortnite, a $2 million event taking place in Riyadh, Saudi Arabia, from July 28-31.

Challenge Texas’ Best at DreamHack Fighters
Fighting game competitors are invited to a full slate of tournaments across seven popular titles at DreamHack Dallas. Available to all guests, tournaments include both singles and doubles play with $90,000 in total prizing. Participating titles include:

Brawlhalla
Super Smash Bros. Ultimate
Super Smash Bros. Melee
Guilty Gear Strive
Tekken 7
King of Fighters XV
Ultimate Marvel vs. Capcom 3

Explore a slate of gaming lifestyle programming and activities
In addition to competitive experiences, DreamHack Dallas offers something for every type of gamers, including:

Cosplay: DreamHack Dallas will be a hub for cosplay, featuring a $3,000 competition.
BYOC LAN: BYOC ticket holders can grab their PC or console and participate in a number of top titles during the BYOC LAN, one of DreamHack’s tentpole experiences.
Freeplay: DreamHack’s Freeplay area gives attendees a chance to play 12 titles – including Counter-Strike 2.
Arcade: Explore DreamHack’s largest arcade yet, with a variety of cabinets for guests of all kinds – all free to play. Attendees will have the chance to participate in a range of competitions and giveaways hosted at the Arcade throughout the festival.
Artist Alley and Marketplace: Creatives from around the country will host pop-up shops with gaming-themed shirts, posters, pins, and more.
Creator Hub: Content creators have multiple ways to connect with fans at DreamHack Dallas, including broadcasting live from the Stream Studio, networking at the Creator Lounge, or hosting fan meet & greets.

Brawlhalla
Super Smash Bros. Ultimate
Super Smash Bros. Melee
Guilty Gear Strive
Tekken 7
King of Fighters XV
Ultimate Marvel vs. Capcom 3

Explore a slate of gaming lifestyle programming and activities
In addition to competitive experiences, DreamHack Dallas offers something for every type of gamers, including:

Cosplay: DreamHack Dallas will be a hub for cosplay, featuring a $3,000 competition.
BYOC LAN: BYOC ticket holders can grab their PC or console and participate in a number of top titles during the BYOC LAN, one of DreamHack’s tentpole experiences.
Freeplay: DreamHack’s Freeplay area gives attendees a chance to play 12 titles – including Counter-Strike 2.
Arcade: Explore DreamHack’s largest arcade yet, with a variety of cabinets for guests of all kinds – all free to play. Attendees will have the chance to participate in a range of competitions and giveaways hosted at the Arcade throughout the festival.
Artist Alley and Marketplace: Creatives from around the country will host pop-up shops with gaming-themed shirts, posters, pins, and more.
Creator Hub: Content creators have multiple ways to connect with fans at DreamHack Dallas, including broadcasting live from the Stream Studio, networking at the Creator Lounge, or hosting fan meet & greets.

Alberta

MediaTroopers lines up eight operator partners ahead of Alberta launch

Published

3 days ago

June 18, 2026

Wladimir P.

mediatroopers-lines-up-eight-operator-partners-ahead-of-alberta-launch

MediaTroopers said it is preparing to launch in Alberta’s regulated gaming market on July 13, as Canada’s next regulated commercial gaming market opens.

The digital marketing and customer acquisition firm said it plans to enter Alberta alongside eight “premium operator” clients, which it said are also preparing for their own market entries. MediaTroopers did not name the operators.

The company said its Alberta offering will mirror its work in Ontario, including localized acquisition strategies, compliance-focused marketing, regional player education, and market-tailored performance campaigns.

MediaTroopers also said it has seen “strong interest” from Alberta players through pre-registration activity, without providing figures.

“Alberta represents an exciting next step for regulated iGaming in Canada, and Media Troopers is ready to support operators from day one,” said Shmulik Segal, CEO of Media Troopers. “Our experience in Ontario has given us a strong understanding of what it takes to enter a new Canadian market successfully, from compliance and localization to scalable player acquisition. With eight of our premium clients already preparing for launch and early pre-registration traction underway, we see Alberta as a market with tremendous potential.”

The post MediaTroopers lines up eight operator partners ahead of Alberta launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Canada

MediaTroopers Makes Preparations for Upcoming Alberta Launch with Eight Premium Operator Partners

Published

3 days ago

June 18, 2026

GamingAmericas.com

mediatroopers-makes-preparations-for-upcoming-alberta-launch-with-eight-premium-operator-partners

MediaTroopers, the leading digital marketing and customer acquisition firm, has announced that preparations are underway for its upcoming launch in Alberta’s regulated gaming market, scheduled to go live on July 13. As part of those preparations, MediaTroopers will enter the province with eight of its premium operator clients, who are already preparing for their own entries.

With the launch of Canada’s second regulated commercial gaming market, Alberta has quickly become one of the most anticipated market opportunities for operators looking to expand. MediaTroopers has already cemented itself as a reliable partner in Ontario’s regulated market, supporting operators in one of North America’s most competitive markets, and it will bring that same expertise as it enters Alberta.

Much like Ontario, MediaTroopers will continue to support operators in Alberta with localized acquisition strategies, compliance-focused marketing, regional player education, and market-tailored performance-driven campaigns.

MediaTroopers has already seen strong interest from Alberta players through pre-registration activity. With eight of its premium clients also preparing to go live, the company expects to play a pivotal role in helping other licensed operators to build up brand visibility and recognition among players in the region from day one.

With its launch in Alberta, MediaTroopers remains committed to supporting sustainable, responsible, and compliant growth across Canada’s regulated market.

“Alberta represents an exciting next step for regulated iGaming in Canada, and Media Troopers is ready to support operators from day one,” said Shmulik Segal, CEO of Media Troopers. “Our experience in Ontario has given us a strong understanding of what it takes to enter a new Canadian market successfully, from compliance and localization to scalable player acquisition. With eight of our premium clients already preparing for launch and early pre-registration traction underway, we see Alberta as a market with tremendous potential.”

The post MediaTroopers Makes Preparations for Upcoming Alberta Launch with Eight Premium Operator Partners appeared first on Americas iGaming & Sports Betting News.

Alberta

Why Alberta Represents the Next Major Growth Opportunity for Gaming Operators

Published

3 days ago

June 18, 2026

GamingAmericas.com

why-alberta-represents-the-next-major-growth-opportunity-for-gaming-operators

Alberta’s iGaming market launch is right around the corner, going live on July 13 with 43 operators already approved, including DraftKings, FanDuel, BetMGM, and PointsBet.

Media Troopers is also set to enter the market alongside eight of our premium clients, with the mission to help operators capitalize on one of North America’s most anticipated markets through a suite of marketing tools designed to promote brand growth in the new region.

The Build Up to Canada’s Next Regulated Market

Alberta’s regulated iGaming market took shape with the introduction of Bill 48, the iGaming Alberta Act, in March 2025.

Championed by Service Alberta and Red Tape Reduction Minister Dale Nally, the legislation aimed to bring online gambling into a regulated framework, addressing concerns that around 70% of the province’s online gaming revenue was flowing through unregulated operators.

The bill passed in May 2025, establishing the Alberta iGaming Corporation to oversee the market, with the Alberta Gaming, Liquor and Cannabis Commission retaining regulatory responsibilities.

In my opinion, Alberta represents one of Canada’s most attractive growth opportunities for operators. The province is home to more than 4.8 million people, including 1.6 million adults aged 25-44, its largest demographic group.

With research published last year by Pew Research showing that sports betting participation is highest among younger adults, Alberta’s population profile aligns closely with key betting audiences, creating strong potential for customer acquisition and long-term market growth for operators.

Ontario’s Regulated Market as the Blueprint

Alberta isn’t the only province to have a regulated market. Ontario’s market, which went live in 2022, has ultimately become the benchmark for Alberta’s upcoming launch.

In its fourth year of operation, the province’s iGaming regulator, iGaming Ontario (iGO), recorded $4.2 billion in gaming revenue and a further $103 billion in wagers. The province is home to 44 licensed operators and 78 gaming platforms. A recent Ipsos study cited by iGO found that the market effectively encourages residents to gamble responsibly, with 91.1% of respondents preferring regulated platforms.

Speaking at the Toronto SBC Summit in May, Nally actually referenced using Ontario as a reference for Alberta, commending the safeguards it had in place to protect consumers from unregulated gambling.

That being said, Ontario’s success demonstrates the growth potential of a well-regulated market and provides a proven blueprint for Alberta’s expansion, with operators sure to capitalize on that new demand.

How Alberta Differs from Ontario

Operators entering Alberta need to know it won’t be the same as Ontario. Despite Nally expressing that Ontario was essentially a model for their own regulated market, it will come with some tweaks, or in Dally’s words, it will have its own “Alberta perspective.”

Most notable is Alberta’s revenue-sharing model that allows operators to retain 80% of generated revenue. On top of that, a further 3% contribution will be directed toward public priorities, with 2% allocated to First Nations and 1% supporting responsible gambling initiatives, including self-exclusion programs.

This framework looks to reflect Alberta’s commitment to balancing social responsibility with commercial opportunity. By ensuring that First Nations can benefit from market growth while maintaining consumer protections, the province aims to create a strong regulatory environment.

That same environment, I think, aligns closely with Media Troopers’ values, helping operators expand into new markets while supporting responsible, long-term industry growth.

How Operators Can Scale Alberta to Reach New Levels of Growth

Operators are sure to succeed and find growth from day one in Alberta’s upcoming market by leveraging Media Troopers’ proven customer-acquisition expertise. With a strong track record across multiple global markets, including close to home in Ontario, we are sure to help operators build brand awareness and retain players while navigating the new environment with confidence.

Like always, Localization is key in new markets. At Media Troopers, we can supply the tools needed to generate performance-driven campaigns that help operators really connect with their new audience and adapt to Alberta’s distinct regulatory environment.

That said, Alberta is not just another Ontario; it is a market with its own audience, culture, and expectations. I believe that operators who embrace those differences will be best positioned to achieve sustainable, long-term growth in North America’s newest market.

Written by Shmulik Segal, CEO and Co-Founder of Media Troopers.

The post Why Alberta Represents the Next Major Growth Opportunity for Gaming Operators appeared first on Americas iGaming & Sports Betting News.