Canada
Gamefam 2022: Leading Metaverse Gaming Company Celebrates Record-Breaking Performance
Gamefam is the leading gaming and content company across metaverse platforms reaching Gen Z audiences with live operated original games, virtual concerts, and experiences that connect brands with new audiences. With top-performing titles and branded experiences within Roblox, Minecraft, and Fortnite, the company announced CY2022 as its most successful year yet achieving more than 275% year-over-year revenue growth and over 18 million daily global gameplay sessions. This further supports the company’s goal to create the next generation of super-hit franchises from within the metaverse.
“2022 has been a phenomenal year for us, which I could not be more proud of as it shows how talented our team is and the value we provide to our partners and communities,” said Joe Ferencz, CEO and founder of Gamefam. “We see endless opportunities to build engaging experiences that are authentic to the brands we’re partnering with and the communities they’re able to now reach, along with the portfolio of great games we’re creating and supporting from our developers.”
Gamefam kicked off this year announcing the close of its $25M Series A, led by Konvoy Ventures with participation from Play Ventures, Makers Fund, Bessemer Venture Partners, and Galaxy Interactive. The capital was critical to invest in new creator partnerships, analytics and live ops tools, and advertising tech. The funds also helped to grow the Gamefam team to over 250 members, including native metaverse developers and designers, combined with seasoned veterans in production, corporate strategies, data science, marketing, and community. As the first and biggest professional Roblox game developer and publisher – and leading developer on Fortnite and Minecraft – Gamefam has made a significant investment and impact with its blockbuster titles and chart-topping experiences.
The company operates the largest network of titles on Roblox with its portfolio reaching over 20 billion lifetime visits, more than 500 million visits and 83 million hours of engagement each month across 30+ live games in the studio’s portfolio. Gamefam titles are played by over 1.5 million players on average every day in the U.S. alone.
Gamefam’s continued success with Roblox, Fortnite, and Minecraft players, plus global brands looking to enter the metaverse, drove the company’s consecutive revenue growth for the last 11 quarters. With a solid record for launching quality games and fun experiences that Roblox players consistently give the highest average player-rating, Gamefam received more nominations than any developer for this year’s prestigious “2022 Roblox Innovations Awards.” Robeats and Starving Artists won “Best Audio Design” and “The Builderman Award of Excellence” by community vote. Having a proven track record is why top brands and music artists choose to work with Gamefam when looking for an authentic and engaging metaverse experience.
2022 achievements with Gamefam titles include:
- Sonic Speed Simulator quickly became the biggest game launch in Roblox history, surpassing 275K concurrent players in week one, attracting over 500M visits in its first four months
- Gamefam growing portfolio reached over 20B lifetime gameplay sessions from top games including:
- Sonic Speed Simulator – #1 branded game
- Funky Friday – #1 music game
- Starving Artists – #1 art game
- Festival Tycoon – #1 branded music game
- A variety of top games across multiple genres: Weapon Fighting Simulator, Maple Hospital, Military Tycoon, Easy Obby, Ultra Power Tycoon, Hot Wheels Open World
- Developed two of the three top rated Roblox concert experiences with The Chainsmokers concert experience (84.15% player rating) and 24KGolden Concert Experience (83.23%, player rating)
- Delivered over 1.8B campaign engagements across more than 18 branded integrations and ad campaigns for top properties including: Doctor Strange, Paws of Fury, Kung Fu Panda, Monster Jam, Bakugan, Skechers, LOL Surprise, Beyblade, and Spin Master’s Pixo Bitz
- Launched its Fortnite division with an experienced team responsible for creating over 40 of the most popular Fortnite Creative Mode maps and partnering with leading brands including Samsung, Puma, and the BBC’s Dr Who
- Expanded its Minecraft portfolio with three of the top Minecraft servers that continue to attract over 150K gameplay sessions per month
In addition to successfully creating branded experiences that bring brands into the metaverse, Gamefam brought one of its most popular Roblox franchises – Twilight Daycare – out of the metaverse with the release of a toy line available at major retailers, including Walmart, Target and Amazon.
“We’ve got a very ambitious roadmap that will drive our future growth plans and expansion opportunities, and I can’t wait to share more soon,” said Ferencz. “Our experience and passion will continue to guide us and fuel our creative endeavors to serve the needs of our partners and our players in metaverse gaming.”
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Canada
Gaming Corps goes live with OLG iCasino in Ontario
Gaming Corps has launched its casino game portfolio with Ontario Lottery and Gaming Corporation (OLG) in Ontario, bringing a selection of the Swedish studio’s titles to OLG’s digital casino audience.
The rollout includes football-themed games timed to the summer football calendar. Titles going live with OLG include Goals to Glory: Football Fever, Penalty Champion: Goals to Glory, and Goals to Glory: Instant Blitz, part of Gaming Corps’ Instant Blitz series.
OLG is a provincial crown agency that has operated in Ontario since 1975, with responsibilities spanning land-based gaming facilities, province-wide lottery games, internet gaming, bingo, and electronic gaming products at Charitable Gaming Centres.
Graham Greensmith, Chief Commercial Officer at Gaming Corps, said: “Launching with OLG gives Gaming Corps outstanding visibility in one of the most exciting regulated markets in North America. The timing could not be better. As global football moves into focus, we are bringing OLG a fantastic line-up that speaks directly to the moment, while also introducing some of our most recognisable titles, mechanics and characters.”
Ian Shelswell, Director, iCasino Product, Partnerships & Development at OLG, added: “OLG is always looking to bring high-quality content to our players, and Gaming Corps’ portfolio adds further variety to our iCasino offering at an exciting time in the sporting calendar. The combination of football-themed releases, instant win content, recognisable slot franchises and engaging game mechanics makes this a strong addition to our casino catalogue. We are pleased to welcome Gaming Corps to OLG and look forward to developing the partnership.”
The post Gaming Corps goes live with OLG iCasino in Ontario appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alex Cuoci
Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada
Wealthsimple announced the release of Wealthsimple Predict, providing retail investors the ability to trade event contracts on Kalshi. The standalone application is scheduled to launch this summer. Through the app, users will have access to approximately 4000 Kalshi event-based contracts in categories Wealthsimple is authorized to offer in the Canadian market, specifically climate, financial markets, and economic indicators.
“Prediction markets are the fastest-growing segment of global financial markets, letting traders turn an opinion into a position on the factors that shape our world – where inflation is headed, what happens to rates, or how the year unfolds. Until now, Canadians have had limited access. Wealthsimple Predict gives Canadians a clean, well-designed way to access these markets, with education and guardrails built in from day one,” said Brett Huneycutt, co-founder and Chief Product Officer, Wealthsimple.
“Kalshi was founded on a simple belief: views on the future should have markets, and those markets should be available to everyone. That’s why we’re partnering with Wealthsimple, Canada’s leading financial innovator – to give everyday investors in Canada access to fair, secure, and regulated prediction markets,” said Alex Cuoci, Kalshi.
In March, the Canadian Investment Regulatory Organization (CIRO) authorized Wealthsimple to offer event and forecast contract trading, also known as prediction markets. These contracts are regulated as futures contracts (derivatives). The approval covers contracts with a 30-day settlement period or longer, within the categories of economic indicators, financial markets, and climate. Wealthsimple is the second investment dealer to receive regulatory approval from CIRO for prediction markets.
To access trading through Wealthsimple Predict, new clients must complete a standard Know Your Client (KYC) process. Education is built into every stage of the experience, including a guided orientation of a client’s first trade. The app also shows users key disclosures and definitions, including trading risk reminders, contract resolution information, notices that positions can be sold at any time, and liquidity risk warnings on lower-activity markets. Wealthsimple Predict will only be available to Canadian residents.
Kalshi is authorized to operate in the US as an event contracts exchange, with federal authority from the Commodity Futures Trading Commission (CFTC), the regulatory authority for the U.S. derivatives market. Prediction markets follow the same regulatory framework applied to other financial assets traded in the US, such as equities, bonds, and traditional derivatives, with clear rules for price formation, settlement, and governance.
The post Wealthsimple and Kalshi Partner to Bring Prediction Markets to Canada appeared first on Americas iGaming & Sports Betting News.
Alberta
MediaTroopers lines up eight operator partners ahead of Alberta launch
MediaTroopers said it is preparing to launch in Alberta’s regulated gaming market on July 13, as Canada’s next regulated commercial gaming market opens.
The digital marketing and customer acquisition firm said it plans to enter Alberta alongside eight “premium operator” clients, which it said are also preparing for their own market entries. MediaTroopers did not name the operators.
The company said its Alberta offering will mirror its work in Ontario, including localized acquisition strategies, compliance-focused marketing, regional player education, and market-tailored performance campaigns.
MediaTroopers also said it has seen “strong interest” from Alberta players through pre-registration activity, without providing figures.
“Alberta represents an exciting next step for regulated iGaming in Canada, and Media Troopers is ready to support operators from day one,” said Shmulik Segal, CEO of Media Troopers. “Our experience in Ontario has given us a strong understanding of what it takes to enter a new Canadian market successfully, from compliance and localization to scalable player acquisition. With eight of our premium clients already preparing for launch and early pre-registration traction underway, we see Alberta as a market with tremendous potential.”
The post MediaTroopers lines up eight operator partners ahead of Alberta launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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