Caliente

GRUPO CALIENTE BRINGS ZITRO’S “MEGA KING” TO ITS GAMING PROPERTIES IN MEXICO

Published

1 year ago

December 6, 2022

The Mexican group Caliente has included in its Mexican casinos more than 140 machines with Zitro’s new Mega King multi-game. This new addition is achieving spectacular performance in international markets, and now also in the gaming properties of this prestigious group, thanks to attractive features such as the scalable progressives, which mean that the more you bet, the bigger the jackpot to be won, or the “ENERGY BOOST” function, which transforms to a higher frequency of prizes and gives access to the bonus jackpot.

As stated by Grupo Caliente, “We are very pleased with the performance of Mega King in our casinos as customers are enthusiastic about the dynamics of the game. Zitro is a benchmark supplier in our group, and it is our wish to continue incorporating the company’s latest innovations to our product catalog”.

Johnny Ortiz Viveiros, Founder of Zitro, “We couldn’t be prouder of the acceptance of our stellar Mega King game by both players and operators. I would like to thank Caliente Casino for trusting us once again and we are convinced that we will continue to reap many more successes in the near future”.

bet365

Genius Sports Launches Free-to-Play Games for Betting Operators

Published

1 month ago

March 15, 2024

GamingAmericas.com

genius-sports-launches-free-to-play-games-for-betting-operators

Genius Sports Limited has announced the launch of a new suite of interactive free-to-play (F2P) games, designed to meet the customer acquisition and loyalty challenges facing betting operators.

The new range taps into Genius Sports’ unrivalled track-record of building gamification strategies and solutions for some of the largest sports leagues, federations, betting operators, and brands globally.

Betting operators can now access a suite of games including both light-touch activations for daily retention and weekend predictor tools. Genius Sports also offers a fully bespoke service including gamification strategy design and custom game development, built off 15 years’ experience in providing these services to the largest leagues, federations, and teams in sport.

In addition, Genius Sports is integrating its proven advertising solutions for gaming brands, making it the only supplier that not only delivers premium free-to-play games but also helps betting operators drive players to and from the game into their sportsbook. All of this is supported by the advanced analytics and reporting utilized by Genius Sports’ advertising business, enabling betting operators to truly measure the impact of their paid media as well as the long-term impact of their gamification strategy.

With this new suite of games, Genius Sports now offers the highest quality and privacy compliant F2P solutions across the following categories:

Tournament Games to activate a sportsbook brand such as Brackets, various Fantasy solutions, Tournament Predictors, and key event activations like Squares and Sweepstakes.
Weekly and Matchday Games to acquire and convert players to bet such as Pick 6, Daily Fantasy, Under/Over Battle, Acca Pack Challenge, Beat the Grid, and many others.
Daily Retention Games to deliver segmented daily player interaction such as Spin-To-Win, Prediction Bingo, Club Hunt, Goal Guesser, Market Scratch Card, and dozens more.
Bespoke F2P Solutions leveraging decade of Genius Sports’ experience building fully custom gamification solutions and mechanics to meet a betting operator’s exact objectives and requirements.

Genius Sports has delivered free-to-play solutions for leading betting operators globally, including Betway, bet365, BetVictor, PointsBet, Caliente, TAB, and Superbet.

“From encouraging users to register for an account to giving them a compelling reason to return and then converting them back to bet, our new suite of games provides betting operators with incredible value across the full player lifecycle. We work in partnership with 300+ betting operators, and we’re excited to expand our partnerships through proven gamification solutions,” Josh Linforth, Chief Revenue Officer of Genius Sports, said.