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Unity Releases New Report Highlighting Massive Global Demand for Multiplayer Gaming And New Insights on Player Preferences

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Unity, the world’s leading platform for creating and operating real-time 3D (RT3D) content, today released the Unity 2022 Multiplayer Report, to help developers better understand both player demand and preferences for multiplayer games. This report shows that more than half of the global population (52%) now play games and a majority of those gamers (77%) play multiplayer games. Additionally, it also reveals the importance of social factors in both influencing purchase decisions and fueling engagement in games. To give studios of all sizes immediate access to foundational building tools that will help accelerate multiplayer development and deliver the best connected gaming experiences, today Unity launched new self-serve features for Game Server Hosting and Matchmaker. These additions bolster an already robust portfolio of multiplayer solutions offered through Unity Gaming Services (UGS).

The 2022 Multiplayer Report reinforces that social factors play a critical role in driving purchasing decisions and overall engagement for a multiplayer game. When it comes to choosing a game, after genre, the most important considerations are whether friends are playing the game (34%) and the ability to chat with friends in game (31%). The most important features for the enjoyment of a game are the ability to quickly join a game with others (36%) and matchmaking with others at the same skill level (33%). The report also spotlights other key areas of player preferences:

  • Multiplayer gamers are playing without walled gardens – 91% of real-time multiplayer gamers play crossplay games.
  • Both core and casual gamers will invest in their games – Over half of all multiplayer gamers (61%) purchased game downloadable content in the thirty days before being surveyed.
  • Genre does not determine whether a game reaches a core or casual audience While core audiences index slightly higher on traditional multiplayer genres, casual gamers aren’t restricted to specific game types like card and puzzle games.

“Multiplayer games are not only tremendously popular but they’re also more varied and diverse than ever before,” said Jeff Collins, SVP of Engineering, Operate Solutions, Unity. “From small-scale co-op to large scale battle royales, to everything in between, gamers are gravitating towards different ways to engage and play with one another, making a seamless social experience table stakes for any multiplayer game.  With UGS’ multiplayer solutions, we are equipping developers and studios of all sizes with the best service offerings to deliver stable, scalable, and customizable experiences to connect players across any type of multiplayer game.”

The new self-serve features for both Game Server Hosting (Multiplay) and Matchmaker will help developers more quickly and effectively build and launch multiplayer games. Game Serving Hosting is a hassle-free dedicated game server hosting service that helps creators effectively scale their game to millions of players in minutes. Matchmaker allows developers to tailor their matches with rules-based matchmaking, enabling a better multiplayer experience with fast matches and low latency.  Additionally, Netcode for GameObjects also officially launches today. This is a foundational framework and networking library built for the Unity game engine that simplifies the development of small scale cooperative games. To give developers hands-on learning with the new features and with multiplayer networking across different types of games, Unity also released three new and updated multiplayer game samples, including a large-scale Battle Royale sample developed with Photon Fusion. Learn more about the new self-serve features and game samples on our Unity blog.

The Unity 2022 Multiplayer Report draws on data collected by Unity in Q3 2021 and again in Q3 2022 through an online survey of multiplayer gamers in the US, UK, Korea, and Japan, which represent four of the top six countries in gaming revenue. Responses were collected from approximately 1500 gamers, with the data set consisting of  50% core gamers (gamers who spend at least four hours per week playing multiplayer games in any combination of the following traditionally multiplayer genres: Shooter, MOBA, MMO, racing, sports, or fighting), and 50% casual gamers (gamers who spend at least two hours gaming per week, of which at least 30 minutes is playing multiplayer). For a free copy of the Unity 2022 Multiplayer Report please visit https://create.unity.com/multiplayer-report-2022.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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