Gaming
Gunzilla Games Raises $46M to Redefine the Battle Royale Genre By Letting Players Trade Their In-Game Items in “Off The Grid”
Gunzilla Games, a AAA game studio, announced that they have raised a total of $46M in their latest investment round. This new round of investment will allow the studio to build out their new platform called GunZ, empowering players by granting them complete ownership over their in-game possessions. GunZ will be the foundation for “Off The Grid” (OTG). One of the OTG’s standout mechanics is “in-game item trading”, the first game where players will be able to buy new in-game items from other players who collected them in the game or acquired them from each other. Trading will be handled via an internal blockchain based marketplace or any third-party marketplace which supports NFT technology. This investment round is led by Republic Capital. Other major participants include Griffin Gaming Partners, Animoca Brands, Jump Crypto, Raptor Group, CoinFund, Shima Capital, Dominance Ventures, GSR, Kucoin Labs, Spartan Investment Group, AlphaCrypto Capital, Blizzard, Digital Strategies, Morningstar Ventures, Gamegroove Capital, NGG and Huobi Group, who will also assist in maintaining the technical infrastructure of the project. Notable angel investor and advisor include Justin Kan, co-founder of Twitch.
Gunzilla assures gamers that they will never sell NFTs directly to their player community, nor will they hide progression or any game features behind a monetized paywall, the trading is entirely optional. Gunzilla believes that the GunZ platform has the potential to radically change the core gaming experience for players, and those not interested in trading are able to completely skip this feature and simply enjoy the full game for free without any limitations.
Vlad Korolev, CEO and Co-Founder of Gunzilla, explains: “We are striving to provide players with complete freedom in every detail of OTG, and with each step of its gameplay. In OTG additionally to the core gameplay, players will be able to own and trade their in-game items with other players. As well as assure players that their hard-earned items remain theirs to keep, no matter what. In today’s free-to-play games, if you pay for something, it isn’t yours. You do not, and cannot, own anything. Anyone can read the EULA of any game to verify this. If you’re banned, for example, any item can be taken away from you, even if your ban is accidental. When you stop playing any free-to-play game, the money you’ve put in also disappears. We are re-inventing the system, putting the power back in the hands of gamers, and are using blockchain technology to make this happen. With OTG and GunZ, we are creating a universe that will set a new standard for the industry”
Players will also be able to take their items out of the game. As the universe of OTG continues to evolve, gamers will discover new items each time they play. In-game items that players can trade will include the one-of-a-kind characters that players create themselves, custom weapons, clothing items and accessories.
This investment round follows the recent released teaser-trailer of Gunzilla’s new game OTG, a AAA Battle Royale 2.0, third-person shooter, led by the studio’s Chief Visionary Officer and Oscar nominee Neill Blomkamp. A free-to-play (F2P) title, OTG, that features a strong narrative focus with unique gameplay mechanics and is due for release across next-generation platforms in 2023.
Brian Johnson, a Senior Director of Republic Capital, said “The Gunzilla team is nothing short of stellar with industry veterans having contributed to games that many of us grew up playing. We believe that free-to-play reigns supreme and that by combining it with an optional Crypto component, Gunzilla will lead by example, marrying the Crypto and gaming worlds. There’s no doubt that the future of Crypto gaming needs to involve next-gen consoles, and we believe Gunzilla will allow this to happen with ease.”
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Gaming
58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.
This Valentine’s, RocketPlay tested a playful idea: players who seek thrills in gaming don’t necessarily want intensity in everything — including relationships. Instead of asking users to pick a “perfect partner,” RocketPlay launched Rocket Match, a fast, flirty quiz that matches players with a vibe: Bold, Sunny, Dreamy, or Adventurous.
Early Results Flip the Stereotype
Around 58% of participants matched with the Sunny archetype — defined by warmth, charm, and easy-going fun. The experiment suggests that when it comes to Valentine’s, RocketPlay’s community prefers light-hearted connection over drama or high stakes.
What Rocket Match Is
Rocket Match is a Valentine’s matchmaking quiz built inside the RocketPlay Universe. Players answer five simple, no-wrong-answer questions and instantly discover their match vibe.
The goal: move away from typical Valentine’s content that swings between overly serious romance or clichéd tropes. Rocket Match keeps it flirty, playful, and moment-focused, letting players discover a vibe rather than a label.
The four vibes include:
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Bold – confident, high-energy, loves bigger sparks
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Sunny – easy-going, playful, social, effortlessly charming
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Dreamy – soft, romantic, focused on atmosphere and emotion
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Adventurous – playful risk-taker, spontaneous, curious
Community Insights from Rocket Match
The quiz quickly gained traction, with 7,000+ completions, revealing a strong preference: Sunny, the archetype defined by warmth, lightness, and charm.
Alex Martin, PR Lead at RocketPlay, said:
“What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”
Why It Matters
Rocket Match was more than a Valentine’s gimmick. It offered a snapshot of what RocketPlay’s community enjoys most: light energy, playful interaction, and feel-good connections. By turning a pop-culture moment into a small experiment, RocketPlay gained insight into player preferences, informing how the brand continues to design engaging, fun, and positive experiences.
The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gaming
58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”.
This Valentine’s, RocketPlay tested a simple idea: people who come to iGaming for thrill don’t necessarily want the same intensity in everything — including relationships. Instead of asking players to choose a “perfect partner,” we launched Rocket Match, a fast, playful quiz that matches players with a vibe — bold, sweet, dreamy, or adventurous.
Early results flipped the stereotype. Around 58% of participants matched with the same vibe — built around warmth, charm, and easy fun — suggesting that when it comes to Valentine’s, our community prefers light-hearted connection over drama or risk.
What Rocket Match is
Rocket Match is a Valentine’s matchmaking quiz built as a small cosmic adventure inside the gaming RocketPlay Universe. Players answer 5 light questions — no right or wrong answers — and instantly unlock a Rocket Match that compliments themself. The idea was simple: Valentine’s content online often swings between two extremes — overly serious romance or pure cliché. Rocket Match was created to do something different: keep it flirty, keep it playful, and let players discover a vibe that feels like a moment, not a label.
There were 4 vibes to match with:
Bold — confident, high-energy, loves a bigger spark and bolder choices.
Sunny — easy-going, lighthearted, funny, good communicator
Dreamy — softer, romantic, drawn to atmosphere and emotion.
Adventurous — playful risk-taker energy; spontaneous, curious, and always up for something new.
The lightweight Valentine’s experiment quickly gained traction, with 7,000+ players completing the quiz. The unexpected value came after: the answers revealed a clear preference in what players wanted Valentine’s to feel like — and that insight became the story.
Across responses, around 58% of participants landed on the same Rocket Match vibe — the “sunny” archetype. It’s defined by warmth, lightness, and easy charm: playful, social, and effortless to be around.
What it says about RocketPlay’s community
Rocket Match offered a clear read on the kind of Valentine’s energy players gravitate toward — and it’s lighter than the usual “high-stakes romance” stereotype. As Alex Martin, PR Lead, puts it: “What we liked most about Rocket Match is how clearly it captured the mood people actually want on Valentine’s. It wasn’t about labels or big statements — it was about light energy, easy chemistry, and a feel-good kind of connection. That’s the vibe we try to build across the brand: simple to join, fun in the moment, and positive without the drama.”
What started as a fun Valentine’s experiment quickly became a snapshot of what the community enjoys most: light energy, easy chemistry, and feel-good connection. Valentine’s was simply the right moment to test a playful, pop-culture format — and see what kind of “match” people gravitate toward.
The post 58% of respondents like the“warmy” archetype. Rocket Match by RocketPlay became “ Valentine’s Tinder in Gaming”. appeared first on Americas iGaming & Sports Betting News.
A leading gaming brand in Ukraine has launched a collection of ads featuring the tagline “Keep it GG” as part of an extensive communications initiative. The videos are currently being broadcast on Ukrainian TV, online platforms, and the brand’s social media accounts.
“GG” (Good Game) started in video game culture, yet its significance has far surpassed the literal meaning of “well played.” Currently, it symbolizes a worldwide sign of honor and gratitude for the feelings exchanged following a match, no matter the outcome. This concept served as the basis for GGBET UA’s latest marketing campaign. The video series embodies a unique GG atmosphere: rather than using a conventional voiceover, it incorporates complete audio tracks; the narrative features both literal and metaphorical allusions to sports and esports terms, alongside in-game and casino aspects; and prominent Ukrainian footballers are among the main characters.
“Every game, every match, every tournament is a moment that brings people together. For us, it’s important that every interaction with GGBET gives users that good game feeling — an experience that outlives the result and leaves vivid emotions behind, just like after watching a match,” comments CEO of GGBET UA, Serhii Mishchenko.
Going beyond the traditional view of GG also signifies a more profound implication — the brand’s strategic focus. The international brand, which has concentrated on esports for several years and attained significant success in esports betting and collaborations, is now adopting best practices to enhance traditional sports in regional markets. GGBET UA showcases a wider strategy for Good Game via collaborations (FC Dynamo Kyiv, FC Polissya, and the Ukrainian Basketball Federation), by organizing its own events and special projects, including initiatives that blend sports with esports, like the Match of LeGGends: Derby showmatch on the server featuring esports athletes and football players.
The brand’s creative team collaborated with a Ukrainian advertising agency and a Ukrainian production company to develop the commercials. GGBET UA made this choice to assist the local creative sector amid the war.
The post GGBET UA kicks off the “Keep it GG” promotional campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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