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ITV Backed Live Tech Games Enters the US Market with a Bang with New, Competitive Word Game pogl

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Following a successful year of national and campaign-specific releases, including a pilot with ITV’s This Morning, Live Tech Games (LTG) has taken its offering global with a new release in the US: the thrilling new word puzzle game pogl. With LTG’s UK success already attracting attention, players have been determined to give themselves a head start before the first live tournament, with over 8,000 players signed up to the pre-game mailing list.

Launching today, [Tuesday 2nd August], pogl pits players head to head in a live tournament, with each player guessing the answer to a simple trivia question and the quickest to find the answer in the word search grid, winning the round and progressing to the next level. The live word game will be available to players three times a week: Tuesdays, Thursdays and Sundays at 7pm ET/4pm PT, with the first tournament today [2nd August].

LTG’s aim is to pioneer a new wave of digital entertainment on a global scale; by going international with the launch of pogl, LTG will connect a new audience with the thrill of live, tournament style games. The integrated sponsorship opportunities available on LTG’s games including pogl are unparalleled: brands are positioned at the heart of gameplay in a non-intrusive framework with special sponsored prizes, custom trivia questions, countdown space takeovers and sponsored power ups available.

pogl already has a number of sponsors lined up for its upcoming games, with each sponsor having a one week (thus three game) sponsorship confirmed with unique brand integrations. Sponsors include Pangissimo, size-defying surround sound at home and on the go with lightweight, outdoor-ready portable modular speakers; Emma+Oliver, high-quality modern home furnishings and other beautiful home décor at affordable prices; as well as Rolo Golf, Sweaty Bands, Pro Writing Aid and Tea Drops. LTG’s ambition is to have pogl games sponsored by the biggest brands in the US and with a host of thrilling new live games lined up for the future, pogl is just the beginning for international markets.

2020 saw the launch of Roshambo Live – a competitive rock, paper, scissors game – and LTG’s first success, hitting number three on the App Store Game charts and leading to partnerships and collaborations with renowned brands including ITV, Arsenal Football Club and Tombola. Following the hugely successful launch into the UK market, ITV’s Studio 55 Ventures invested £2.5M into LTG, recognising the potential and capacity for huge success across industries that lay with the impressively young start-up. The UK media giant has collaborated with the founders to develop targeted and creative new games and campaigns to change the way viewers engage digitally.

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Samuel Worsley, co-founder and co-CEO of LTG, said: “We are delighted to announce the launch of pogl in the US. We have been working hard to develop our international business for months, determined to bring live gaming to a new audience we know will get a huge thrill from playing our games. With such a high demand in the gaming industry it felt like the obvious next step to launch in the US and we are thrilled with the anticipation building up around pogl already on our VIP signup list.”

Much like LTG’s previous digital games, pogl inhabits a simple and easy to grasp concept, blended with fast paced competitiveness and undeniable bursts of adrenaline. Using knowledge, skill or simple love of trivia, players can immerse themselves in the quick action game which is accessible for everyone; from Gen-Z to their grandparents who indulge in a classic word game, anyone can play along and experience the live fun it brings to audiences. In the current climate of mobile entertainment, pogl is arriving at the perfect time; with the huge success of BeReal’s simultaneous push notification, Wordle’s daily puzzle challenge, and TikTok’s bursts of entertainment, pogl will occupy a unique and exciting position that combines the attractions and characteristics of the live mobile space’s current stars. pogl is set to make its mark on the US and bring the thrill of competitive, light-hearted and live rewarded gaming to a new audience.

Samuel Worsley continues: “This is a great opportunity for Live Tech Games. Already growing at a huge rate across the UK, we have so many plans for the future and how pogl could grow, with ambitions to make it a global brand. pogl offers audiences the chance to immerse themselves in a competitive, fun space, whilst also presenting a unique opportunity for brands to engage with consumers and drive retention.”

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BCLC

BCLC Reminds Public to be Cautious of Illegal Online Casino Scams

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BCLC has reminded the public to be cautious of a series of social media scams that imitate B.C. casinos and trick individuals into providing their financial details on illegitimate websites.

Highly deceptive, these scams share fraudulent posts and advertisements exploiting the logos, names, and exterior images of local B.C. casinos, and may claim to offer players exclusive bonuses and promotions if they register with their website or mobile application. BCLC warns that none of these sites are associated with casinos in B.C. or BCLC.

PlayNow.com is the only online gambling website permitted to operate in B.C. BCLC’s official apps are BCLC Lotto!, PlayNow Poker BC, and PlayNow BC Sportsbook. All BCLC-operated social media accounts, such as BCLC, PlayNow BC, PlayNow Sports, Lotto BC and Casinos BC, are verified with a checkmark.

While BCLC and its casino partners continue to work on having the posts removed, British Columbians should stay vigilant when it comes to these predatory and sophisticated scams.

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To protect themselves, individuals are encouraged to:

• Be on alert when a website or app asks for personal or financial information. BCLC’s verified websites and apps will never ask for your social insurance number (SIN), banking information or credit card details online to claim a prize from a B.C. casino.

• Carefully check the URL and domain of the website to verify its legitimacy. Often, scammers will use a similar URL and domain to legitimate websites with a minor spelling difference.

• Always verify the company and its services are real before providing any personal information.

• Look out for other red flags, such as the suggestion of fees or taxes to be paid on a prize. There are no fees or taxes on prizes won in Canada.

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If individuals feel unsure about an account, post or advertisement claiming to represent a B.C. casino, they can contact BCLC directly by calling the Customer Support Centre at 1-866-815-0222, or using the live chat resource on corporate.bclc.com or PlayNow.com.

The post BCLC Reminds Public to be Cautious of Illegal Online Casino Scams appeared first on Gaming and Gambling Industry in the Americas.

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Betty

Wyzia Renews Canadian Partnership With Betty

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Wyzia, the pioneering Canadian online payment solutions provider for regulated markets, is celebrating the renewal of its highly successful ongoing partnership with Betty, Ontario’s premier online slots casino.

This partnership, which began in 2023, is key to Wyzia’s expansion across North America. It supports players of Betty, an online casino catering to female players whose business is supported by Wyzia’s innovative, secure, and robust payment management solutions.

Wyzia is at the forefront of Canada’s fintech landscape, pioneering seamless online payment solutions for regulated markets. Its innovative platform connects merchants directly to all Canadian financial institutions, simplifying transactions and empowering businesses with reliable, efficient financial tools.

“We’re thrilled to celebrate a year of working with Betty with the renewal of our agreement,” said Guy Fietz, Group CEO at Wyzia. “Our collaboration has not only expanded our reach but enhanced the payment experience for Betty’s growing community of players.

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“We look forward to continuing this successful collaboration and driving further innovation in the online gaming industry.”

Betty is the only platform created specifically for Ontario slot players. In 2024, Betty has enjoyed unprecedented growth, with a tenfold increase in net revenue since January and over 1000% growth in active players across Ontario.

By fostering a fun, safe, and supportive environment, Betty has harnessed the power of the female gaming audience to create a unique online casino experience. Betty focuses on transparency, community-based play, and gamification of the traditional slot experience.

This player-focused model has allowed Betty to stand out from other services, resulting in phenomenal growth and the ability to retain female players at a rate three times higher than their male counterparts.

Additionally, Betty automatically processes 99% of withdrawals, so players quickly receive their funds, a crucial benefit for online slot players.

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“Our partnership with Wyzia has been instrumental in providing our players with a seamless, fast, and secure payment experience,” said Chavdar Dimitrov, Founder and CEO at Betty. “We are excited about the growth we’ve achieved together and are committed to delivering even better services to our community in the future.”

The post Wyzia Renews Canadian Partnership With Betty appeared first on Gaming and Gambling Industry in the Americas.

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Bragg Gaming Group

Bragg Gaming Enters into Online Casino Content Agreement with Canadian Operator Loto-Québec

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Bragg Gaming Group has announced that it has entered into an online casino content agreement with Canadian operator Loto-Québec, the only 100% legal and local casino site in the province of Québec. The agreement marks the expansion of Bragg into its second Canadian province, following Bragg’s prior entry into Ontario in March 2022.

Pursuant to the agreement, Loto-Québec will benefit from access to exclusive content, including titles from Bragg’s in-house proprietary content development studios, a roster which includes Atomic Slot Lab and Indigo Magic, through Bragg Gaming’s Remote Games Server (RGS) technology, delivered via the Bragg HUB platform.

In addition, Loto-Québec players will also be able to access on lotoquebec.com titles from multiple content partners under the Powered By Bragg program, including King Show Games, Bluberi, Incredible Technologies and Sega Sammy Creation.

All content delivered on the Bragg HUB comes with the company’s Fuze promotional tools as standard which offer player engagement features on games such as free rounds, jackpots, tournaments, and quests.

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The agreement with Loto-Québec’s online casino supports Bragg Gaming’s strategic goals by accelerating the growth of utilization of Bragg’s exclusive and proprietary content, and the diversification of revenue through expansion into North American markets.

Garrick Morris, Senior Vice President, Commercial, US and Canada at Bragg Gaming Group said: “It’s fantastic to see Bragg’s content expand into our second Canadian province. Loto-Québec is a strategic partner, and we are excited to see our proprietary games as well as exclusive content from our partners live and available to Loto-Québec players. We look forward to developing our relationship as a key supplier to Loto-Québec as we continue the roll-out with regular new game releases planned.

“We’ve enjoyed strong growth in North America over the past 12 months and I am pleased to further support this momentum with this successful launch in Québec. I would like to thank the Loto-Québec and Bragg teams for making this happen.”

François Hardy, Senior Director of Product and Innovation at Loto-Québec, said: “At Loto-Québec, we are always looking for new and exciting ways to entertain our players. Bragg perfectly aligns with this vision, enabling us to provide a refreshing and dynamic experience to our players.”

The post Bragg Gaming Enters into Online Casino Content Agreement with Canadian Operator Loto-Québec appeared first on Gaming and Gambling Industry in the Americas.

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