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Wisdom Gaming Partners with United Esports

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United Esports, the leading esports media and marketing organization, and Wisdom Gaming, the emerging esports and gaming entertainment leader, announced a partnership that will leverage United Esports’ unique positioning to offer international B2B and B2C experiences across gaming and esports media. Together, the two companies are set to offer unparalleled experiences across all Wisdom Gaming properties, including esports organizations Torrent and the Minnesota Varsity League (MNVL), that span professional, amateur, and scholastic levels of competition.

Through this partnership, United Esports will advise and work on creative and business development strategies to expand Wisdom’s already impressive esports production and marketing portfolio, content creation, tournament organization, design, and strategic brand activations. With established roots already in the Midwest, United Esports will support further expanding Wisdom Gaming’s reach into new markets and identifying sponsorship opportunities for the company’s unique offerings.

“We’re excited to be partnering with United Esports, which has demonstrated a proven track record working with dynamic brands in the gaming industry,” said Wisdom Gaming President, Steve LaCroix. “We look forward to leveraging the team’s expertise as Wisdom Gaming continues to evolve its portfolio of offerings to deliver new and compelling experiences for gaming communities.”

“For United Esports, partnering with Wisdom Gaming was simple,” continued United Esports founder and CEO Felix LaHaye. “Wisdom is best in class when it comes to developing unique gaming experiences, with highly engaged audiences. We are thrilled to be working alongside some of the brightest minds in the industry as they continue to disrupt the industry.

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European Gaming Congress 2024 (Warsaw, Poland)

The partnership comes on the heels of other exciting announcements for Wisdom Gaming, who will be opening the doors to Wisdom Gaming Studios, an 18,000 sq. foot broadcast studio and venue space set to open at the famed Mall of America at the end of the month. Wisdom Gaming will also present Gold Rush: Totally Excellent Weekend, the Rocket League community event of the year that will see some of the top content creators, players, and hosts in the space come together to compete in a series of mini games across two days to be named the Gold Rush Champion. Confirmed talent and players include Dillon ‘Rizzo’ Rizzo, Tshaka ‘Arsenal’ Taylor, Pierre ‘Turboposla’ Silfver, Demar ‘Dazerin’ Williams, Caleb ‘Wavepunk’ Simmons and more. The event will take place August 27-28, 2022  and will be streamed on Twitch.tv/rizzo starting at 1pm CST each day.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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