Central Europe
German mobile games market grows by 22 per cent

The huge variety of mobile games and their easy availability on smartphones and tablets have made them especially popular choices. Be it casual puzzle games, familiar PC and console games adapted for mobile use, or location-based games like “Pokémon Go” or “Jurassic World Live”, the popularity of games apps is undiminished. Sales revenue continues to increase, and the German mobile games market once again experienced strong growth in 2021, with a 22 per cent increase in sales revenue from games apps to about 2.8 billion euros. This growth is a continuation of the impressive trend in recent years, as sales revenue in 2020 had already risen by 23 per cent. These are the figures released today by game – the German Games Industry Association, based on data collected by the market research companies data.ai and GfK.
In-app purchases continue to drive growth in the mobile games market, accounting for approximately 99 per cent of total sales revenue in this segment in 2021. Sales revenue from in-app purchases enjoyed yet another year of significant growth, increasing by 22 per cent from about 2.3 billion euros in 2020 to nearly 2.8 billion euros in 2021. This is primarily due to the tremendous popularity of free-to-play games that allow players to enhance their game experiences with in-app purchases. Players can buy additional content such as additional levels and new skins for their own avatars. Sales revenue generated by games offered for purchase, on the other hand, continues to decline, amounting to just 7 million euros in 2021. Subscription fees for apps like the Apple Arcade and Google Play Pass services generated 12 million euros in sales revenue, an increase of 200 per cent over the previous year.
The average age of mobile games players remained almost unchanged in 2021 at 38.3; the previous year the average player was 38.8 years old. In 2019, mobile games players were 37.4 years old on average. As in the previous year, there were roughly the same number of male and female players of mobile games. Even so, at 51 per cent there were slightly more women than men playing games on their smartphones or tablets in 2021.
According to Felix Falk, Managing Director of game: ‘The mobile games sector is getting bigger year after year. Games apps are an integral part of the daily lives of millions of people in Germany thanks in no small part to their tremendous variety and accessibility. Mobile games also make it easy to network with other players – anytime and anywhere. This includes location-based games, multiplayer games and even mobile esports. Playing mobile games has turned into a popular social gaming experience.’
Another year of strong growth for the German games market
Following a historic 2020 performance with 32 per cent growth, sales revenues in the German games market continued to rise significantly in 2021 with a total of approximately 9.8 billion euros in sales revenue generated by games, games hardware and fees for online gaming services – an increase of 17 per cent compared to the previous year. Sales revenue from computer and video games grew by 19 per cent to about 5.4 billion euros, due among other things to increases in in-game and in-app purchases. Sales revenue from games hardware has also grown, by 18 per cent overall to about 3.6 billion euros. Demand for games consoles and gaming PC accessories was particularly strong.
About the market data
The market data is based on statistics compiled by the GfK Consumer Panel and data.ai. The methods used by GfK to collect data on Germany’s video games market are unique in terms of both their quality and their global use. They include an ongoing survey of 25,000 consumers who are representative of the German population as a whole regarding their video game purchasing and usage habits, as well as a retail panel. The data collection methods provide a unique insight into the German market for computer and video games.
game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.
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Central Europe
WinCasino debuts in Warsaw with a new flagship venue

WinCasino network has officially launched its newest casino in the heart of Warsaw, marking a significant expansion of the Polish casino chain. Located at 40 Smolna Street, within the elegant interiors of Hotel Indigo near the De Gaulle Roundabout, the venue brings over 100 new jobs to the capital and introduces a new premium destination to Warsaw’s gaming and entertainment scene. This is the fifth WinCasino in Poland and the first casino to open in Warsaw in nearly two decades under a new license. Developed by the Wintoro company with an investment of approximately 5 million euros, the Warsaw casino is the largest and most exclusive venue in the WinCasino network.
“This is our fifth casino in Poland, but undoubtedly the most important and prestigious one. We wanted to create a space that offers top-tier gaming while also setting new standards in guest experience — from interior design to customer service. WinCasino Warsaw is part of a broader strategy to integrate casinos into the urban landscape and to redefine them as modern social and entertainment venues. It’s an approach that, until now, has been more the exception than the rule in Poland. Guests nowadays are looking for unique, relaxing, high-end experiences. Our ambition is to meet those expectations and help shape the future direction of the industry in Poland” – comments Monika Paliwoda, CEO of E-fun, owner of Wintoro.
The WinCasino brand, over the past few years, has been steadily building its presence in Poland’s major cities, offering gaming that reflects the latest trends and meets the expectations of a quality-conscious clientele. As a result, the Warsaw-based WinCasino offers the most modern and exclusive VIP zones in Poland, designed for the most demanding players. It features the highest level of luxury, privacy and personalized service with limited yet automatic access control. Key highlights include Poland’s first gold gaming table and gold slot machines modeled on those in Monte Carlo casinos and developed specifically for this venue by Polish manufacturer Promatic, what underlines the luxurious character of the entire investment. In addition, the newest WinCasino in the capital of Poland is outfitted with wooden gaming tables from the renowned Italian brand Abbiati, a supplier to some of the world’s most prestigious. The venue also offers state-of-the-art slot machines, including Poland’s largest selection of VIP machines — featuring oversized monitors and surround-sound seats for a truly immersive gaming experience. WinCasino at Hotel Indigo in Warsaw also stands out with the largest slot machines in the country, each featuring dual 65-inch screens.
“Warsaw is a key market for us — demanding, yet incredibly inspiring. Opening the casino on Smolna Street is the result of long-term planning and a commitment to quality. We want everyone who visits our casino to feel like they’re in a place unlike any other — and to want to come back” – says Mariusz Grzejszczak, CEO of Wintoro.
WinCasino Warsaw operates under a license granted by the Polish Minister of Finance, following a competitive tender process and compliance with stringent regulatory standards. It
stands out for its atmosphere and carefully curated interior design, where modern aesthetics blend seamlessly with elegance and comfort. Clearly designated smoking and non-smoking areas, optimized acoustics, subtle lighting, refined materials, and spacious interiors create an environment friendly both to gaming and socializing. The overall concept draws inspiration from the standards of London, Singapore, and Las Vegas. One of key assets of the new casino is its location, right in the heart of the city, surrounded by renowned restaurants, clubs, and hotels. The casino is open 24/7, providing flexibility and access at any time of day or night. During their stay guests can enjoy a spacious bar offering a wide range of cocktails and premium beverages. A part of the infrastructure of WinCasino Warsaw is also parking for guests – which is a rarity in the city center locations in Warsaw.
The post WinCasino debuts in Warsaw with a new flagship venue appeared first on European Gaming Industry News.
Central Europe
Playzia Partners with Erwin to Accelerate Growth in German iGaming Market

Playzia, a rapidly growing force in the iGaming industry, has signed a significant partnership with Staatliche Toto-Lotto GmbH Baden-Württemberg’s slot brand erwin. This alliance will see Playzia’s cutting-edge games become available on another trusted platform, marking a major step forward in Playzia’s German expansion strategy.
“We’re thrilled to partner with erwin to introduce our extensive library of games to a broader audience. This market is strategically important to us, and through this collaboration, we aim to bring our signature game innovations and top-tier content to players who crave a high-quality, dynamic gaming experience,” said Vlad Modorcea, Chief Product Officer at Playzia.
Barbie Nerz, Head of Online Games at Staatliche Toto-Lotto GmbH Baden-Württemberg, said: “We’re happy to announce our new partnership with Playzia – their fresh and engaging games are a fantastic addition to our portfolio! This collaboration not only broadens our current offering but also ensures that our game selection stays dynamic and exciting going forward.
“With our dedicated slot vertical ‘erwin’, we provide iGaming fans with a safe, legal, and high-quality gaming experience. As player preferences and market trends continue to evolve, so does our portfolio – and we’re always looking ahead. That’s why we’re especially looking forward to welcoming popular titles like Red Envelope Riches, Billionaire Rhino, Billionaire Wolf, and Caishen’s Coins, alongside innovative new additions like Zeus’s Thunderstrike, T-Rex Treasure Hunt Megaways, Dwarves Treasure Race, and Knights the Siege to the ‘erwin’ platform soon.”
This latest agreement adds to a growing list of strategic partnerships Playzia has secured in the German market, as the studio deepens its commitment to localised growth and regulatory compliance. These key deals are also part of a calculated effort to build a strong, localised presence and align closely with regional player preferences.
Beyond Germany, Playzia continues to expand across other major regulated territories, including the UK, Greece, Brazil and Romania – with certifications underway for entry into the Netherlands, Sweden and Switzerland.
The post Playzia Partners with Erwin to Accelerate Growth in German iGaming Market appeared first on European Gaming Industry News.
Central Europe
Spielbanken Bayern and Stakelogic Launch brand new Live-Casino Offering

Pioneering the next chapter of regulated iGaming in Germany, Spielbanken Bayern and leading live-casino specialist Stakelogic have gone live with brand-new online live casino solutions.
On 28 May 2025, spielbanken-bayern-online.de rolled out a set of Automatic Roulettes. The launch marks the inaugural step in a phased roadmap that will soon see more Roulette and Blackjack.
Bavaria became Germany’s first state to introduce online live-casino games in April 2024. Since beginning 2025, Spielbanken Bayern has worked hand-in-hand with the Bavarian regulator and Stakelogic to craft a best-in-class solution that combines strict compliance with an engaging, secure, and reputable gaming offering.
Stephan van den Oetelaar, CEO at Stakelogic, added: “It is both an honour and a privilege to develop further with Spielbanken Bayern on Germany’s first legal online casino. The timeline was ambitious, but our combined teams delivered. In the coming months, we will continue to optimise and enrich the portfolio with additional premium content.”
This landmark collaboration cements Spielbanken Bayern’s position as Germany’s online live-casino trail-blazer while underscoring Stakelogic’s reputation for marrying regulatory rigour with next-generation player experiences.
The post Spielbanken Bayern and Stakelogic Launch brand new Live-Casino Offering appeared first on European Gaming Industry News.
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