Gaming
Former Findex Financial Adviser joins Balthazar
Esteemed financial adviser Terry Vogiatzis has joined NFT gaming platform Balthazar, as Chief Investment Officer, leading the organisation’s investment strategy.
Vogiatzis was formerly one of the youngest Associate Partners at investment management firm Findex, responsible for $100 million in funds under management. His passion for building wealth through innovative strategies led him to explore, and now join, the cryptocurrency industry.
“I’m excited to apply learnings and principles of traditional finance and markets to the cryptocurrency space, and help build a cryptocurrency and DAO (Decentralised Autonomous Organisation) from the ground-up,” said Vogiatzis.
“I’m also excited to manage Balthazar’s internal treasury, implementing cryptocurrency strategies which are already proving successful.”
Built for the NFT gaming community
Balthazar’s mission is to empower the biggest gaming community to create a self-sustaining, wealth-building ecosystem. Through its scholarship program, Balthazar invests in NFT gaming assets for players to use to earn in-game reward tokens. The yields from these NFTs are shared between Balthazar and the players – known as “scholars”, or as Balthazar terms its “Wizards”.
Balthazar is innovating further than a traditional gaming guild, developing technology to gain a competitive advantage. This includes a platform for NFT asset holders to lend their NFTs to Balthazar and earn a yield, and a launchpad for gaming developers to access the Balthazar community.
Early success
Following its launch in September 2021, Balthazar has seen rapid growth with over 70,000 people in its Discord community and over 35,000 people on its waitlist for its scholarship program.
Last month, Balthazar closed its first token sale of US$3 million led by Animoca Brands. It is soon to close a Private Token Sale round of US$8 million with a valuation of US$150 million.
“We are thrilled to have Terry on board,” said John Stefanidis, Balthazar CEO. “With his experience and background in traditional finance, coupled with a deep understanding of the cryptocurrency market, Terry brings a unique and highly valuable strength to Balthazar.”
Following Terry’s appointment, Balthazar recorded a 90% return (US$300,000 profit) in one month from a combination of investing in Pegaxy governance tokens (PGX) and in-game rewards (yields). Pegaxy is a blockchain-based digital horse racing game.
The explosive NFT gaming space
The play-to-earn market has seen explosive growth over the past year. In fact, the most popular NFT game, Axie Infinity, generated over US$1.3 billion in revenue, more than any other dapp/blockchain behind ethereum, according to Token Terminal.
Other gaming guilds such as Yield Guild Games, Merit Circle and Crypto Gaming United, all hold fully diluted valuations of more than US$2 billion.
Strength in Balthazar’s financial expertise
In his new role, Vogiatzis will be responsible for developing Balthazar’s internal investment strategy and tokenomics.
“Launching a cryptocurrency requires far more thought than one may think, especially when trying to parallel fundamentals to traditional investments,” said Vogiatzis. “For example, the most difficult thing about monetising on fully diluted valuations is building liquidity and market depth, as the majority of tokens adding to this valuation have not yet vested. Various strategies need to be considered when incentivising liquidity such as offering “staking rewards” for investors that provide liquidity to the market, and tying this into the gradual vesting of investor tokens.”
Vogiatzis will also conduct regular virtual workshops, teaching the Balthazar community about financial literacy.
“I’m humbled to have the opportunity to make a difference in our community by helping people learn not just about the benefits of cryptocurrency strategies but also the risks involved and the importance of diversifying into other asset classes,” said Vogiatzis. “I believe NFT gaming will make a positive impact for many people, particularly in developing countries.”
Balthazar’s management team includes six other highly accomplished executives:
John Stefanidis, CEO: one of Australia’s leading digital marketing and ecommerce experts, he has developed and scaled several businesses including digital marketing agency, Covert.
Hairul Lutfi, CFO: Over 15 years experience in accounting and compliance, specialising in fintech and fast growth startups.
Bijan Abdollahi, COO: Skills and qualifications in engineering, business, and complex project development.
Kristian Bortnik, CTO: Deep information architecture (IA) and tech strategy skills, having managed large teams across multinational clients.
Peter Nay, CMO: Experienced in brand building, marketing and scaling e-commerce brands.
Michelle Hutchison, CCO: Over 16 years experience in international media and communications, including digital marketing, cryptocurrency compliance and fintech.
Nicholas Korsgård, CGO: Game Strategy E-Sports coaching phenomenon. Professional gamer at the highest level for both LoL and Starcraft.
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Gaming
Getting ready for Xmas: SplitMetrics partnership with Wargaming helps World of Warships app sail to new heights with 15% uplift in organic conversions
The post Getting ready for Xmas: SplitMetrics partnership with Wargaming helps World of Warships app sail to new heights with 15% uplift in organic conversions appeared first on European Gaming Industry News.
Gaming
Nolimit City revisits the brutal factory life in Outsourced: Slash Game
Nolimit City takes you back to the grind with its latest release, Outsourced: Slash Game. For those who thought their consumerist cravings were a safe indulgence, think again. Following in the footsteps of Outsourced, this new addition pulls back the curtain on the sweat and sacrifice lurking behind those everyday luxuries—this time with a dash of danger. Outsourced: Slash Game is the studio’s second venture into crash-style gameplay, the first being xCrash™ in Skate or Die – but this time it’s a standalone crash game!
In Slash Game, players have to make some cutthroat decisions as a laser traces the outline of their hand, increasing the multiplier with every pass. Players hit “stop” to cash out, locking in the multiplier when they feel the timing is right. After which, they will be shown the potential winnings if they wouldn’t have stopped. But here’s the catch: if players hesitate a second too long and the laser slips, all the winnings are lost. A live scoreboard displays the Top Win, Top Miss and Last Round, so that players can keep track of their previous rounds.
Outsourced: Slash Game is not a familiar Nolimit City slot to some players but could cause some excitement with an increasing multiplier and a maximum payout of 1,500x the base bet. Outsourced: Slash Game, unlike Nolimit City’s high-volatility slots, is rated as ‘Medium Volatility’ but don’t let that fool you as it still includes the risk of losing your hand.
Per Lindheimer, Head of Product at Nolimit City, said: “Get back to work, will you? We’re bringing players back to the unrelenting factory floor of Outsourced with an all-new twist. Slash Game is a standalone take on our crash-style games, and it’s packed with plenty of heart-stopping moments (and maybe a few hand-stopping ones, too). We’re thrilled with how it turned out and we hope that our fans will be too!“
‘Outsourced: Slash Game’ will be available to all Nolimit City partners on November 5th, 2024.
The post Nolimit City revisits the brutal factory life in Outsourced: Slash Game appeared first on European Gaming Industry News.
Gaming
The mobile gaming market is growing and attracting new companies. GAMIVO is the latest example
Usually, consoles and PCs come to mind when discussing the gaming industry. The mobile sector is often treated as a child of a lesser god, even though it generates almost as much revenue as console and PC combined. Some companies can see this potential. For instance, the e-commerce platform GAMIVO has recently entered the mobile market, allowing players to buy in-game items cheaper.
Back on course
The entire video game industry has evolved incredibly, but the most spectacular has been the growth of the mobile sector. It expanded from 36.9 million dollars in 2016 to 93.2 billion in 2021. Unfortunately, the gaming market suffered from a decline that stemmed from the overoptimism of the pandemic era. As a result, the mobile gaming industry revenues dropped to 92.2 billion in 2022 and to 90.5 billion in 2023. Recent information has indicated this was a necessary correction rather than a long-term trend.
The latest Newzoo report, issued in August 2024, shows that the industry is on the right track again. According to analysts, the mobile sector will generate revenues of $92.6 billion, representing +3.0% growth year-on-year. It’s nearly half of the entire gaming industry.
Billions of players
Revenues are crucial, but they only show part of the story. To fully understand the size and potential of mobile gaming, it’s necessary to consider the number of players, which constantly grew even when revenues dropped. Newzoo estimates that it will reach 2.8 billion in 2024. It means that almost twice as many people play on mobile devices than on PCs and consoles combined. Currently, every third person on Earth plays on mobile devices, and there’s still space for further growth.
“There are emerging markets where smartphones and mobile networks can expand, providing new potential players. Furthermore, this type of entertainment has a low entry barrier because most popular games are free and don’t require high-end devices,” explains Mateusz Śmieżewski, the CEO at GAMIVO.
One hobby, different habits
GAMIVO is an example of a company that has recently joined the party to get a piece of the mobile pie. “We examined the mobile market for a very long time, trying to find a suitable place for us. It’s essential to understand that mobile gaming and mobile gamers differ from their PC or console counterparts. You can’t do the same things you do with PC and consoles and hope to replicate your success,” said Mateusz Śmieżewski.
Studies confirm this observation. Average PC and console players spend about 2.1 hours a day in virtual worlds. It’s half an hour more than mobile gamers. However, things get interesting when we take a look at playtime per week, which is the same for mobile and console (5.4 hours) and slightly longer for PC (5.7 hours). Moreover, typical PC and console owners play 2.6 and 2.7 days a week, respectively, while mobile players play 3.4 days per week.
Those statistics prove that PC and console players are more dedicated, spending more time in games’ worlds once they enter them. However, mobile gamers prefer shorter but more frequent sessions. They play while commuting or have a short amount of free time.
“Mobile players are more willing to uninstall games and give another title a chance. Hence, the gameplay has to be captivating and designed to provide quick but intense sessions.
Furthermore, even though the average weekly playtime is identical to PC players, many mobile players don’t think of themselves as gamers,” clarifies Mateusz Śmieżewski.
Another major difference regards the way in which revenue is generated. PC and console games traditionally represent the premium model, where players buy the game. Most popular mobile releases are free and generate revenue with microtransactions. Almost all titles allow players to spend their real money on virtual coins, crystals, and other items that can be used to unlock additional content or reduce cooldowns.
Entering the mobile market
Those contrasts and nuances scare most companies from the mobile market. Let’s see how GAMIVO has coped with this.
“We decided to launch a new product category dedicated to mobile gamers. Our model allows them to top up in-game accounts cheaply. As a result, they can save up to 30% on buying virtual items, upgrades, and other content. The GAMIVO offer includes the most popular mobile titles, such as Genshin Impact and PUBG Mobile, and still extends,” describes Mateusz Śmieżewski.
“We dedicated a lot of time to research and analyses. Also, the development process required a lot of work to provide GAMIVO customers with safe transactions and a user-friendly environment. The first reactions are very positive, confirming our belief that our decision was right and there is still more space in the mobile game market,” concludes the GAMIVO CEO.
The post The mobile gaming market is growing and attracting new companies. GAMIVO is the latest example appeared first on European Gaming Industry News.
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