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Super League Forges Landmark Partnerships Enabling Advertisers Around the World to Reach Consumers in Metaverse Gaming Platforms

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Super League Gaming, a leading network of metaverse games, monetization tools, and content channels, announced multiple strategic partnerships with some of the world’s largest and most effective advertising partners and platforms. With these forged relationships, advertisers around the world can now take full advantage of the company’s industry-leading expertise and massive available advertising inventory in metaverse gaming. These partnerships are set up to supercharge revenue generation for Super League’s highly coveted and valuable advertising inventory, which now includes reach to more than 75 million monthly players in open gaming platforms such as Roblox and Minecraft.

Through this global network of partners, brands all over the world can now access and benefit from Super League’s significant scale and premium quality inventory through innovative ad formats supported by sophisticated levels of measurement and deep analytics.

Super League’s official partners now include:

  • Venatus
    • Europe, UK, Australia/New Zealand
  • Apex Mobile
    • Canada
  • DAC
    • Japan

Additional partnerships will be announced in the coming weeks that will open up key APAC territories including India, Philippines, Indonesia, Thailand, Malaysia, South Korea, and Vietnam, as well as LATAM and Russia.

“Brands globally now have immediate access via our partners to all of Super League’s kidSAFE metaverse inventory at their fingertips,” said Mike Wann, Chief Strategy Officer of Super League. “In each of these regions and more, advertisers can connect with a highly desired audience of millions of passionate gamers. Whether through dynamic in-game ad units, custom metaverse integrations, immersive branded experiences, or live and social gameplay content from audience-favorite creators, we’re committed to providing end-to-end metaverse marketing solutions on a global scale.”

Super League enables advertisers to reach critically important consumers within more than 150 curated, brand-safe games in Roblox, as well as through the largest free Minecraft server host community in the world boasting more than 5 million registered users, and across dozens of YouTube channels with more than 65mm subscribers who are passionate about gaming entertainment. With the strategic alliances announced today, the company is now capturing high-impact opportunities for revenue growth and expanding the roster of premium Super League brand partners throughout the world market.

“The rapid adoption and repeat purchase in the EU of advertisers in this space has been incredible,” says Rob Gay, CEO of Venatus. “We have seen over 30 brands in major verticals such as entertainment, fashion, toys, financial, beauty and lifestyle, dive headfirst into the metaverse, which really speaks to the strength of our partnership with Super League and their variety of offerings.”

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St8 launches in Ontario through partnership with Tonybet

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Casino games aggregator and full-service technology provider, St8 has officially gone live in Ontario’s regulated market through a new partnership with international brand Tonybet.

Through the partnership, Tonybet gains access to St8’s casino games aggregation platform, offering a wide range of premium titles from leading providers through a single API, alongside bonusing and promotional tools, compliance and licensing solutions, advanced reporting and data capabilities.

Built as a single scalable platform, St8’s products are designed to help operators launch and grow across regulated markets with fast, flexible technology solutions while maintaining full compliance.

The agreement marks a further step in St8’s global growth strategy as the company continues to expand its presence across regulated jurisdictions.

Vladimir Negine, CEO at St8, said: “Going live in Ontario is an important milestone for St8 and reflects our continued commitment to growth in regulated markets. Since receiving our Ontario licence, we have focused on building strong local partnerships and delivering a platform that combines scalability, speed and compliance.

“As a respected international brand, Tonybet shares our commitment to building reliable solutions for regulated markets, and we look forward to working closely together as we continue to expand our presence in regulated jurisdictions worldwide.”

Kiryl Liudvikevich, Head of Product at Tonybet, added: “As we expand our presence in Ontario, it is important for us to work with technology partners that support continued growth while meeting the highest regulatory standards.

“St8’s platform gives us the flexibility to integrate a wide range of content and tools through a single connection, helping us scale smoothly while maintaining a strong focus on player experience.”

St8 continues to lead the way as a partner of choice for regulated markets. In addition to its Ontario licence, the company holds licences in key regulated jurisdictions like the United Kingdom, Sweden and Romania, among others.

The post St8 launches in Ontario through partnership with Tonybet appeared first on Americas iGaming & Sports Betting News.

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Rivalry Corp. Announces Significant Reduction in Operations and Evaluation of Strategic Alternatives

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Rivalry Corp. announced that its Board of Directors has approved a significant reduction in operating activity as the Company evaluates strategic alternatives in respect of its assets and operations.

The Company is engaged in discussions with third parties regarding potential transactions. However, in light of recent performance volatility, the Board has determined to materially reduce the scale of operations while assessing whether a strategic transaction or other alternative can be advanced.

Effective immediately, the Company is implementing substantial cost reductions, including a significant workforce reduction and reduced operating expenditures. The Company has paused player activity on its platform and is facilitating player withdrawals in the ordinary course.

The Company is assessing a range of potential alternatives, which may include asset-level transactions, corporate transactions, restructuring initiatives or other strategic outcomes.

Given the Company’s reduced operating scale and the ongoing evaluation process, there can be no assurance that any strategic alternative will be completed or that operations will continue in their current form.

The post Rivalry Corp. Announces Significant Reduction in Operations and Evaluation of Strategic Alternatives appeared first on Americas iGaming & Sports Betting News.

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Alex Malchenko

Evoplay Strengthens Canadian Presence with BetMGM Partnership

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Evoplay is celebrating another milestone in its regulated-market journey with a new launch in Ontario, teaming up with BetMGM to bring its games to one of Canada’s most dynamic and competitive jurisdictions.

The rollout introduces 18 Evoplay titles to BetMGM Casino in Ontario, carefully selected to deliver long-term engagement and appeal to a wide range of player preferences. The first wave includes proven performers such as:

• Hot Triple Sevens

• Hot Volcano

• Gold of Sirens Bonus Buy

• Inner Fire Bonus Buy.

These are games that have already demonstrated strong results across multiple regulated markets.

This launch marks another confident step in Evoplay’s Canadian expansion, reinforcing the company’s commitment to aligning its content with local market requirements, player expectations, and regulatory standards.

Alex Malchenko, Head of Sales at Evoplay, said: Ontario continues to set a high standard for regulated online casinos, making it a market where the right partnerships truly matter. Collaborating with BetMGM allows us to expand our reach with a portfolio that has already performed strongly across multiple areas and territories.

Oliver Bartlett, VP of Gaming at BetMGM, said: “Partnering with Evoplay adds a strong selection of proven, high-performing titles to our growing portfolio in Ontario.”

The post Evoplay Strengthens Canadian Presence with BetMGM Partnership appeared first on Americas iGaming & Sports Betting News.

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