Latest News
Hamburg Games Conference 2022 sets course for new markets – and confirms first speakers
The hybrid conference’s program under the overarching topic “Moving Markets” on March 2 and 3, 2022 will revolve around the challenges and opportunities of the international games industry. Participants can join either on-site in Hamburg or from anywhere in the world via a custom developed, playable online conference platform. The first international experts who will contribute to the program with keynotes, talks and discussion panels have been announced. A new trailer video (https://youtu.be/e9mSPhEbqgE) gives first impressions of the extended hybrid concept of the conference.
With Joost van Dreunen (New York University), Alex Nichiporchik (tinyBuild Games), Kerstin Schütt (Twisted Ramble), Jakub Stokalski (11 bit studios), Jared Gerritzen (IllFonic) and Jana Grünewald (Kreativ Transfer), the first experts from academia, games industry and public funding institutions are confirmed for the conference program. More will be announced shortly.
An additional conference track is dedicated to the topic of “Games Funding” with news and best practices regarding Germany’s federal government games funding and regional funding offers of the federal states, such as the Games Lift Incubator and prototype funding in Hamburg.
The latest trailer for the Hamburg Games Conference 2022 showcases a new central element of the hybrid event’s concept: The virtual cruise ship, which serves as an interactive conference platform playable in the browser, will call port at various international games hotspots. In line with the conference theme “Moving Markets”, users can explore different international markets and get to know the conference’s partner companies and speakers from these markets.
There will also be extensive networking and matchmaking opportunities for conference participants, both online via the conference platform and on-site at Hamburg’s Zeise cinemas.
The first speakers for the Hamburg Games Conference 2022:
Joost van Dreunen is an Adjunct Assistant Professor at NYU Stern School of Business in New York and is one of the most internationally recognized games industry researchers. In addition to teaching at New York University, he serves as advisory board member for several games companies and start-ups and covers background topics from the games, tech and entertainment industries in his weekly newsletter SuperJoost Playlist. In his conference talk, he will assess the current state of the blockchain gaming market – whose top companies are currently collectively valued at over $12 billion. He will highlight recent successes and failures, drivers and trends, as well as how industry players look at the developments and make an outlook into the future of this market.
Alex Nichiporchik is CEO of the US-based publisher and developer “tinyBuild Games”. In his conference presentation, he will recap the development of the “Hello Neighbor” franchise: A journey from a small 7-person studio with a failing crowdfunding campaign to a successful multimedia franchise that now has a team of over 100 people across multiple studios working on the series, including five games, merchandise, books and an animated series.
Kerstin Schütt is co-founder and CEO of the Berlin-based startup game studio “Twisted Ramble”, which puts socially marginalized and stigmatized topics at the center of its games – balancing serious subject matter and playful entertainment. In her presentation for the Hamburg Games Conference, Kerstin Schütt will share her experiences on how challenging it is to master this balance and how their game “Duru“, which addresses depression in a playful manner, finds its place in the market.
Jakub Stokalski is game co-director for 11 bit studios game “Frostpunk 2“. His aim is to create meaningful experiences in a language native to the medium of games. For the Hamburg Games Conference 2022, he will examine how the medium of video games has matured: games enable forms of storytelling that are not possible through movies or books. Games are an integral part of (pop-)culture and, with their inherent interactivity, can pull players into a dialogue and convey a thoughtful message in their own unique way. In his talk, Jakub Stokalski will shed light on what this mature storytelling can do.
Jared Gerritzen, Head of Creative & Design at the Colorado-based development studio “IllFonic”, will address the question of how a studio can make the transition from working on well-known IPs to creating and marketing its own IP from scratch – from idea development, to design, to the finished product.
Jana Grünewald is project coordinator of the funding program “Kreativ Transfer” at the “Dachverband Tanz Deutschland”, through which games companies can receive funding for participation in international trade fairs and conferences as well as for international networking. In her presentation for the funding track of the Hamburg Games Conference 2022, she will present the “Kreativ Transfer” program in detail.
More speakers for the Hamburg Games Conference 2022 will be announced shortly. In addition to international experts from the games industry, companies who received support through various state and federal funding programs will give first-hand-insights into their experiences and share best practices in the funding track of the conference.
Early bird tickets extended until December 17
Business tickets for the Hamburg Games Conference are still available at the Early Bird price of 119 euros until December 17, 2021. After that, tickets will go on sale at the regular price. Ticket store: https://bit.ly/HGC22
Business Ticket holders can participate in the online and on-site program of the conference and benefit from additional opportunities to organize appointments with other participants via a digital matchmaking system, access to an exclusive business area, and guestlist spots for the networking event “Gamecity Treff” by Gamecity Hamburg.
The Basic ticket, priced at 25 euros, includes access to the conference program online and on-site.
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Boomerang Partners
Overtime begins: Boomerang Partners launches the final stage of the Golden Boomerang Awards 2026
The Golden Boomerang Awards 2026 by Boomerang Partners is moving into its decisive phase. The third and final stage of the tournament – titled “Overtime” – will run from 20 July to 31 August. It marks the last opportunity for participants to reshape the leaderboard and compete for the season’s main prize – an exclusive private dinner with a football legend in September 2026.
Overtime mechanics: points allocation
To intensify competition during the final stretch, Boomerang Partners is introducing an updated scoring system. From now on, affiliate teams will earn 3 points for every FTD generated on any partner brand from the Agency’s clients’ portfolio. In the previous stage, participants received 3 points for each sports FTD and 1 point for each online casino FTD. Now, the value of all FTDs is identical.
Overtime mechanics: performance boosts
Within the Overtime stage of the Golden Boomerang Awards 2026, a set of performance boosts remains active. These mechanics give participating teams the opportunity not only to catch up but also to overtake the leaders.
- Welcome Boost – x2 points for the first 14 days after entering the stage
- Lucky Five – +5 points for achieving 10 Casino FTDs per week
- Last Minutes Winner – x3 points during the final 7 days of Overtime
Martin Černý, CEO at Boomerang Partners said: “Overtime brings the Golden Boomerang Awards 2026 to its most competitive stage. At this point in the tournament, every result can influence the leaderboard, and teams still have the opportunity to improve their positions. We expect the final weeks to bring strong competition and determine the final standings.”
A final stretch where every day counts
With fewer than 40 days left in the GBA 2026, the competition enters its most volatile phase. The leaderboard remains open, and even small performance shifts can significantly alter final standings. Participants are now entering a stage where strategy, timing, and consistent activity define the outcome – and where the final push may determine the season’s ultimate winner.
Overtime has begun. TIME TO WIN THE TITLE.
About Boomerang
Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. In 2024, it launched the inaugural Golden Boomerang Awards – a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Martin Černý – Boomerang Partners’ CEO since June 2025.
The Agency’s clients’ portfolio contains brands offering affiliate and entertainment services across multiple markets in compliance with local regulations. These products provide incentive programs and 24/7 multilingual support.
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GR8_TECH
The World Cup Is Over. GR8_TECH Opens “The Locker Room” to Count What It Was Worth
The trophy has been lifted. Now comes the most interesting part for operators: counting the revenue, assessing what worked, learning from what didn’t, and deciding what to change before the next betting event.
On Thursday, August 20, at 4:00 p.m. CEST, GR8_TECH will host “The Locker Room: World Cup Numbers”, a closed-door benchmarking session created to help operators make sense of their tournament results and see how their performance stacked up against the room and the wider market.
Led by Dinos Doxiadis, Head of Sportsbook Business at GR8_TECH, the session will combine anonymized benchmarks with in-depth post-World Cup platform data on margin, player behavior, retention, and peak-load performance. It isn’t a tournament recap, but a working session built around deeper analysis than GR8_TECH releases publicly.
A First Look at the World Cup Numbers
Initial aggregated data from the GR8_TECH platform shows an average tournament margin of over 12%, alongside a significant increase in staking during the knockout stages.
Average stakes during the play-offs were 53% higher than during the group stage, while the average stake on the final was 89% above the tournament average.
Player interest was highly concentrated. Matches featuring Spain, Argentina, England, or France generated 42% of the total World Cup turnover. Argentina was the tournament’s most-bet-on team, accounting for 12.5% of all bets, although Spain finished only 0.09 percentage points behind Argentina by turnover.
The final also created one of the tournament’s most demanding operational moments. Within one minute of the final whistle, GR8_TECH’s platform settled more than half a million bets, demonstrating the level of processing performance required when a global audience reaches the same outcome simultaneously.
Inside The Locker Room, participants will examine what happened across:
- Live betting and bet builders
- Margin and staking dynamics
- Peak-load and settlement moments
- Acquisition compared with player reactivation
- Retention beyond the final whistle
- Unexpected geographic performance
- Operational, product, and campaign failures
- Priorities for the next major event
“The World Cup generates a huge amount of data, but the value comes from understanding what sits behind it,” said Dinos Doxiadis, Head of Sportsbook Business at GR8_TECH. “This session is about identifying the patterns operators might miss in their own reporting, challenging assumptions, and turning one month of World Cup activity into better decisions for future events.”
See How Your World Cup Stacked Up
Leave the session with anonymized benchmarks, exclusive GR8_TECH platform insights, and a clear view of where your World Cup performance led—or lagged—the market.
Turn the lessons into your next strategy. Join The Locker Room: World Cup Numbers on Thursday, August 20, at 4:00 p.m. CEST.
Register here to secure your place.
GR8_TECH. Platform for Champions
GR8_TECH is an award-winning provider, delivering high-performance sportsbook and iGaming solutions that empower operators to lead and win in competitive markets. GR8_TECH’s comprehensive portfolio includes the GREAT_TURNKEY and GREAT_CRYPTO TURNKEY solutions, GREAT_SPORTSBOOK, and GREAT_CASINO AGGREGATION.
With a geo-specific approach to solutions, a focus on practical innovations, and an operator-first mindset, GR8_TECH helps its clients achieve measurable results in their target markets quickly and efficiently. Trusted by top operators worldwide, GR8_TECH has over 100 successful cases and earned multiple recognitions, including the title of Platform Provider of the Year by SBC Awards 2025.
The post The World Cup Is Over. GR8_TECH Opens “The Locker Room” to Count What It Was Worth appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
ELA Games
ELA Games launches Age of Cleopatra slot with Hold & Win bonus
ELA Games has released a new slot, Age of Cleopatra, adding another ancient-Egypt theme title to its portfolio. The studio positions the game as a medium-volatility release and says it is available to demo now.
Age of Cleopatra runs on a 5×3 reel set-up with 25 paylines. ELA Games lists RTP at 93.75% / 95.73%, with Buy Bonus RTP at 93.8% / 95.9%. The maximum win is x5000, according to the company.
In the base game, a Collect Symbol gathers coin prizes visible on the screen, while “colored coins” charge pyramids that can unlock additional value, ELA Games said. The slot’s Hold & Win Bonus Game awards three respins by default (or four in an “Extra Respin” version), with modifiers tied to collected coins.
Features named by the studio include Multipliers, Extra Respins, and an Expand Grid mechanic that increases the layout from 3×5 to 5×5. ELA Games also states that multiple features can trigger at the same time.
“You can’t do justice to a legendary theme with just background art. Building a world around Cleopatra meant it had to feel truly authentic, a standard we apply to all our releases. At ELA Games, we consistently look beyond the visuals to craft an original universe, keeping storytelling through the mechanics at the center of our titles.” Marharyta Yerina, Managing Director at ELA Games.
The post ELA Games launches Age of Cleopatra slot with Hold & Win bonus appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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