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Hamburg Games Conference 2022 sets course for new markets – and confirms first speakers

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The hybrid conference’s program under the overarching topic “Moving Markets” on March 2 and 3, 2022 will revolve around the challenges and opportunities of the international games industry. Participants can join either on-site in Hamburg or from anywhere in the world via a custom developed, playable online conference platform. The first international experts who will contribute to the program with keynotes, talks and discussion panels have been announced. A new trailer video (https://youtu.be/e9mSPhEbqgE) gives first impressions of the extended hybrid concept of the conference.

 

With Joost van Dreunen (New York University), Alex Nichiporchik (tinyBuild Games), Kerstin Schütt (Twisted Ramble), Jakub Stokalski (11 bit studios), Jared Gerritzen (IllFonic) and Jana Grünewald (Kreativ Transfer), the first experts from academia, games industry and public funding institutions are confirmed for the conference program. More will be announced shortly.

An additional conference track is dedicated to the topic of “Games Funding” with news and best practices regarding Germany’s federal government games funding and regional funding offers of the federal states, such as the Games Lift Incubator and prototype funding in Hamburg.

The latest trailer for the Hamburg Games Conference 2022 showcases a new central element of the hybrid event’s concept: The virtual cruise ship, which serves as an interactive conference platform playable in the browser, will call port at various international games hotspots. In line with the conference theme “Moving Markets”, users can explore different international markets and get to know the conference’s partner companies and speakers from these markets.

There will also be extensive networking and matchmaking opportunities for conference participants, both online via the conference platform and on-site at Hamburg’s Zeise cinemas.

 

The first speakers for the Hamburg Games Conference 2022:

Joost van Dreunen is an Adjunct Assistant Professor at NYU Stern School of Business in New York and is one of the most internationally recognized games industry researchers. In addition to teaching at New York University, he serves as advisory board member for several games companies and start-ups and covers background topics from the games, tech and entertainment industries in his weekly newsletter SuperJoost Playlist. In his conference talk, he will assess the current state of the blockchain gaming market – whose top companies are currently collectively valued at over $12 billion. He will highlight recent successes and failures, drivers and trends, as well as how industry players look at the developments and make an outlook into the future of this market.

Alex Nichiporchik is CEO of the US-based publisher and developer “tinyBuild Games”. In his conference presentation, he will recap the development of the “Hello Neighbor” franchise: A journey from a small 7-person studio with a failing crowdfunding campaign to a successful multimedia franchise that now has a team of over 100 people across multiple studios working on the series, including five games, merchandise, books and an animated series.

Kerstin Schütt is co-founder and CEO of the Berlin-based startup game studio “Twisted Ramble”, which puts socially marginalized and stigmatized topics at the center of its games – balancing serious subject matter and playful entertainment. In her presentation for the Hamburg Games Conference, Kerstin Schütt will share her experiences on how challenging it is to master this balance and how their game “Duru“, which addresses depression in a playful manner, finds its place in the market.

Jakub Stokalski is game co-director for 11 bit studios game “Frostpunk 2“. His aim is to create meaningful experiences in a language native to the medium of games. For the Hamburg Games Conference 2022, he will examine how the medium of video games has matured: games enable forms of storytelling that are not possible through movies or books. Games are an integral part of (pop-)culture and, with their inherent interactivity, can pull players into a dialogue and convey a thoughtful message in their own unique way. In his talk, Jakub Stokalski will shed light on what this mature storytelling can do.

Jared Gerritzen, Head of Creative & Design at the Colorado-based development studio “IllFonic”, will address the question of how a studio can make the transition from working on well-known IPs to creating and marketing its own IP from scratch – from idea development, to design, to the finished product.

Jana Grünewald is project coordinator of the funding program “Kreativ Transfer” at the “Dachverband Tanz Deutschland”, through which games companies can receive funding for participation in international trade fairs and conferences as well as for international networking. In her presentation for the funding track of the Hamburg Games Conference 2022, she will present the “Kreativ Transfer” program in detail.

More speakers for the Hamburg Games Conference 2022 will be announced shortly. In addition to international experts from the games industry, companies who received support through various state and federal funding programs will give first-hand-insights into their experiences and share best practices in the funding track of the conference.

 

Early bird tickets extended until December 17

Business tickets for the Hamburg Games Conference are still available at the Early Bird price of 119 euros until December 17, 2021. After that, tickets will go on sale at the regular price. Ticket store: https://bit.ly/HGC22  

Business Ticket holders can participate in the online and on-site program of the conference and benefit from additional opportunities to organize appointments with other participants via a digital matchmaking system, access to an exclusive business area, and guestlist spots for the networking event “Gamecity Treff” by Gamecity Hamburg.

The Basic ticket, priced at 25 euros, includes access to the conference program online and on-site.

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Aviamasters™ 2

New Aviamasters™ 2 from BGaming Drives Larger Payouts

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Rapidly expanding content provider fuels up for another high-flying hit in this groundbreaking sequel

Popular iGaming content provider BGaming is taking to the skies once again for the sequel to its award-winning Aviamasters™ casual game, Aviamasters™ 2.

The organic growth of Aviamasters™, which made it BGaming’s biggest #Casual viral hit, inspired the decision to make the sequel. The game sees Aviamasters™ soar to new heights, with improved graphics, exciting new features, and an increased maximum multiplier, which has quadrupled from x250 to x1,000.

Aviamasters™ became famous across streaming platforms worldwide, with streamers and players shouting “LAND!” as they watched their planes stack up wins mid-flight. These core landing mechanics remain the same in the sequel. Players watch as their plane flies through the sky, gathering wins and collecting multipliers, all while trying to avoid dangerous obstacles and land safely.

Four booster symbols can be picked up during any flight, while the Buy Bonus mode, known as the Safe Landing feature, can guarantee a landing for x50 the player’s stake. Players should be aware that Safe Landing increases their stake on each spin and can be deactivated at any time.

Aviamasters™ found success with the streaming community, and BGaming has tapped into this relationship during the creative process for Aviamasters™ 2. Selected streamers have provided feedback on the gameplay, ensuring it exceeds the high standards set by the original.

Aviamasters™ 2 also tweaks the sound and visuals to appeal to a wider audience. These changes make the game more casual-looking, inviting players to enjoy its fast rounds and unpredictable features. Like the original, it will be added to BGaming’s #Casual portfolio.

It is not just players and streamers who will benefit from Aviamasters™ 2. The game can also be customised to reflect operator branding, providing the title with a wide reach and high marketing potential. The original game delivered viral moments that converted into traffic and big hits for operators, and the sequel promises more of the same.

Vasili Pauliuchenko, Game Producer at BGaming, said, “The first Aviamasters™ was a massive hit for us, with players loving its signature “LAND!” mechanics. With Aviamasters™ 2, we have kept everything that players loved about the original title and improved upon it.

The game is bigger and better than its predecessor, building on its success with greater winning potential and even more gameplay features. We can’t wait to hear even more shouts of “LAND!” coming from players when the sequel hits casino lobbies.”

The post New Aviamasters™ 2 from BGaming Drives Larger Payouts appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Codere Online

RubyPlay and Codere Online join forces to elevate gaming offering in Mexico

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RubyPlay, the studio-based content ecosystem, has strengthened its footprint in Mexico through a new partnership with Codere Online (Nasdaq: CDRO), one of the country’s leading digital sports betting and casino operators.

The collaboration sees Codere Online integrate a broad selection of RubyPlay’s most popular titles, including player favourites such as J Mania® Loco Habanero, Grand Express Diamond Class, and Zeus Rush Fever® Deluxe SE. The deal also incorporates content from Koala Games, one of the fastest-growing studios within RubyPlay’s ecosystem, featuring hits like Voltage Blitz® Rapid and Voltage Blitz® Vortex. Codere Online will gain ongoing access to additional content from RubyPlay’s wider studio network as new titles are released.

This partnership reinforces RubyPlay’s expansion across the LATAM region, where its content has been performing strongly with multiple leading brands. At the heart of this growth is RubyPlay’s multi-layered content ecosystem, designed to deliver a diverse and tailored portfolio while benefiting operators of all sizes. The model enables faster delivery cycles, greater portfolio variety, and improved responsiveness to both operator needs and evolving player preferences.

Dima Reiderman, CCO at RubyPlay, commented:

“Partnering with Codere Online represents a significant milestone in our expansion across Mexico and the wider LATAM region. The operator’s strong brand recognition and vast customer base make them an ideal partner to reach even more players. Through our studio-based ecosystem, including Koala Games and Mad Hat Games, we can deliver market-focused content to support Codere Online’s evolving strategy in Mexico and LATAM.”

Sarit Adania, Head of Casino Product at Codere Online, added:

“RubyPlay’s consistently high-performing titles will be a significant addition to our online casino offering in Mexico. By integrating content from both RubyPlay and Koala Games, we are diversifying our portfolio and continuing to deliver the engaging, premium experiences our players expect.”

The post RubyPlay and Codere Online join forces to elevate gaming offering in Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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François LaFlamme

Motorola Becomes the Official Smartphone Partner of FIFA Heroes Game

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Motorola, a Lenovo company, has become the official smartphone partner of the recently announced FIFA Heroes game, published by Solace. FIFA Heroes is an arcade-style, 5-a-side football title that, for the first time, features real players, mascots and fictional IP characters on the same pitch. This partnership brings together Motorola’s cutting-edge mobile technology and the game’s immersive gaming experience, creating a seamless experience for fans to enjoy the world’s most popular sport in a fun and interactive way.

As the official smartphone partner for the FIFA World Cup 2026, Motorola is committed to bringing the excitement of the tournament directly into consumers’ hands. FIFA Heroes delivers on that promise, offering fans innovative, mobile-first experiences that keep them connected to this unique moment in time.

With this partnership, Motorola’s presence will extend across multiple touchpoints. Motorola will appear directly within the FIFA Heroes game, and many upcoming Motorola smartphones will include instant access to the newest FIFA-licensed mobile game. Fans can also download the game from the Google Play Store, making it simple to play from anywhere.

All Motorola users will gain access to exclusive in-game content designed just for them, including power up tokens and gems, game emotes, a retro razr goal celebration, playable characters, and more. This content is part of a broader collaboration that will unfold through a series of global activations, leading up to and throughout the FIFA World Cup 26, giving fans around the globe new ways to connect with the action, on and off the pitch.

Beyond the content itself, the partnership introduces a gaming experience designed specifically for the brand new razr fold, redefining what a foldable form factor can bring to the gaming space. This exclusive experience optimizes the device’s large 8.1″ unfolded display so that players get an expanded view of the pitch that keeps the action fully in focus. Plus, the extra screen space makes it so that controls can sit comfortably below gameplay for an unobstructed display, and also gives players the flexibility to customise their layout for optimal ergonomics.

“This collaboration goes beyond gaming—it’s about delivering an experience that feels faster, smoother, and more connected for every fan. By working closely with Solace and FIFA, we’ve optimized FIFA Heroes for Motorola devices so players get the best possible performance right out of the box. It’s a powerful way to show how our technology enhances the way people play, connect, and experience entertainment, and we’re excited to share even more in the months ahead,” said François LaFlamme, Chief Marketing Officer at Motorola.

The post Motorola Becomes the Official Smartphone Partner of FIFA Heroes Game appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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