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Gamecity Hamburg funds three games prototypes with € 159,000 in second funding round 2021

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In the second funding round in 2021, Gamecity Hamburg supports three promising games projects with a total of 159,000 euros through its Prototype Funding program. The non-repayable grant enables companies and developers based in Hamburg to develop prototypes of their games for the growing global games market. Together with the six projects selected by the awarding committee in the first funding round, Gamecity Hamburg funds nine prototypes with a total of 411,000 euros this year.

Starting March 4, 2022, right after the Hamburg Games Conference, companies and developers can apply again for the next funding round of Gamecity Hamburg’s Prototype Funding. The application phase for the second funding round will start directly after gamescom 2022.

“Both 2021 funding rounds have impressively shown us that there is a great deal of dynamics in the games industry in Hamburg. We were impressed by how diverse the funding applications were – in addition to games of all genres and for all platforms, a serious game, and a home training app convinced the awarding committee with their market potential for the first time in this funding round,” says Dennis Schoubye, Head of Gamecity Hamburg and member of the awarding committee for prototype funding.

The funded projects of the second funding round 2021

  • Castle Town by Sviper – 80,000 euros
  • CR4NKUP by CR4NKUP – 40,000 euros
  • Mambio by neurodactics – 39,273 euros

 

In the mobile game Castle Town by Sviper, players can build towns in a medieval setting and optimize supply chains for all the goods they need on a grand scale. Sviper is an indie studio from Hamburg and was able to celebrate its first successes with the debut “Super Spell Heroes”. With Castle Town, Sviper wants to take off further.

CR4NKUP by CR4NKUP is an indoor training game that combines real bike training with a virtual world filled with a large number of fellow players. Through gamification elements such as multiplayer and online tournaments, the free-to-play app is designed to motivate professional athletes and amateur cyclists alike.

Mambio by neurodactics is the first serious game supported by the Hamburg prototype funding. Mambio is an inclusive learning game for elementary school-aged children that playfully promotes the fun of math and aims to make learning arithmetic easier for children with disabilities as well.

A total of eleven start-ups, games companies and solo developers applied for funding in the second funding round 2021 from August 30 to October 16. After an online pitch, the projects were selected by an awarding committee, consisting of Hamburg industry experts Nina Müller (Head of Publishing, Goodgame Studios), Michael Schade (Co-Founder and CEO, ROCKFISH Games), Valentina Birke (Project Manager, Super Crowd Entertainment), Jens Unrau (Head of Department Media and Digital Economy of the Ministry of Culture and Media in Hamburg) and Dennis Schoubye (Head of Gamecity Hamburg).

In addition to a convincing presentation of the project and the team members, the experts evaluated the submitted projects according to further criteria such as promotion of young talent, team, market potential and location effect for Hamburg.

 

Prototype funding from Gamecity Hamburg

In 2020, the funding program already supported the development of seven prototypes with a total of 430,000 euros.

All information on prototype funding in Hamburg can be found at: www.gamecity-hamburg.de/funding/.

The next application phase for prototype funding 2022 will start directly after the Hamburg Games Conference on March 4, 2022. The application phase for the second funding round in 2022 will start directly after gamescom.

Those who would like to discuss prototype funding and other funding programs for the games industry more intensively are cordially invited to do so on the Gamecity Hamburg Discord server: https://discord.gg/gamecityhamburg.

 

Further funding opportunities through Gamecity Hamburg

With its support and funding program Games Lift Incubator, Gamecity Hamburg supports five teams per year with up to 15,000 euros and a three-month coaching and mentoring program by experienced, international experts from the games industry.

For the teams participating in the Games Lift Incubator in 2021, the intensive phase of their participation in the program will end on December 2 with the “Games Lift Graduation” event.

Guests can register to participate in the Graduation event via live stream or on-site.  Free tickets are available on Eventbrite: https://games-lift-graduation-2021.eventbrite.de/

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Evoplay launches Caramelo Dog Lucky Run crash game for Brazil

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Evoplay has launched Caramelo Dog Lucky Run, a new crash-style instant win game themed around Brazilian street culture and the widely recognised “Caramelo Dog” reference.

The title follows Taco, a dog navigating a neighbourhood filled with obstacles. Players move step by step across roads as the multiplier increases, choosing to cash out or keep going.

Evoplay said the game uses randomised obstacle patterns so each round plays differently. Players can choose between four difficulty settings — Easy, Medium, Hard, and Hardcore — with higher difficulty increasing obstacle intensity and the multiplier.

Caramelo Dog Lucky Run also includes a cash-out function that can be triggered after Taco safely stops, plus customisable autoplay settings for stake preferences and stop conditions.

Ivan Kravchuk, CEO at Evoplay, said: “Caramelo Dog Lucky Run brings a completely fresh personality to our portfolio through its vibrant Brazilian-inspired setting and charming main character.

“Players in Brazil need games that feel familiar, authentic and culturally connected to them. When a player recognises something that reflects their everyday life and online culture, it creates a far deeper level of engagement than entertainment alone, and that is exactly what Caramelo does in this game.”

The post Evoplay launches Caramelo Dog Lucky Run crash game for Brazil appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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S8UL streamer Payal Dhare and OWND! launch gamer-curated fashion capsule

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S8UL gaming creator and streamer Payal Dhare has partnered with OWND!, the Gen Z-focused fashion brand from Aditya Birla Fashion and Retail Limited, to launch a gaming-inspired fashion capsule called ‘Gamer Drop’. The companies describe it as India’s first female gamer-curated capsule. The collection will be available on OWND!’s website and in the brand’s stores across India.

According to the press release, ‘Gamer Drop’ includes menswear and womenswear pieces built around gaming culture and streetwear, positioned as a creator-led collection rather than conventional creator merchandise. The campaign leans on the growing overlap between gaming culture, creator communities, and youth fashion.

Marco Agnolin, Chief Executive Officer, OWND!. said, “We see gaming today as a powerful cultural force that is shaping how young consumers express themselves, communicate, and engage with fashion. As one of India’s biggest gamers, Payal Dhare represents this new generation perfectly through her authenticity, confidence, and deep connection with the gaming community. Her influence extends far beyond gaming content, making her an ideal face for our gaming collection. Through this collaboration, we aim to celebrate individuality and connect with India’s digitally native youth in a way that feels relevant, inclusive, and culture-driven.”

Payal Dhare aka Payal Gaming said, “Gaming today has become a culture and a form of self-expression for millions of young people across the country. That’s what makes this collaboration with OWND! so exciting for me. With this curation, I wanted to create something that genuinely reflects my vibe and the energy of my community. It’s stylish, comfortable, expressive – and made for people who want to own who they are.”

The release also points to India’s expanding creator economy. Citing a Boston Consulting Group report, it says India has nearly 2 to 2.5 million creators, with more than 60% of consumers exposed to creator-led content and over 30% of shoppers influenced by creators in purchase decisions.

The post S8UL streamer Payal Dhare and OWND! launch gamer-curated fashion capsule appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Berkley Egenes

Xsolla Brings Creator Strategy and Game Commerce Expertise to Toronto’s Leading Industry Events

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Xsolla, a global video game commerce company, is participating in two leading co-located industry events, XP Game Summit Toronto and Xsolla Connect Toronto, on May 21-22, in Toronto. Xsolla will engage with partners, creators, and industry leaders across both events, focusing on the evolving gaming ecosystem.

At XP Game Summit Toronto, Xsolla will showcase its Web Shop solution, a direct-to-consumer (D2C) platform that helps developers build and scale their own storefronts outside traditional app stores. The Web Shop ecosystem integrates storefronts, LiveOps tools, and player engagement features, enabling studios to strengthen player relationships while increasing revenue and operational control.

Xsolla will also highlight its global payments infrastructure, which supports more than 1000+ payment methods across 200+ geographies. Designed to optimize conversion and deliver localized checkout experiences, Xsolla Payments enables developers to reach players worldwide while adapting to regional preferences and regulatory environments.

Additionally, Xsolla will showcase how they are connecting developers with premium entertainment-based intellectual property (IP). By simplifying licensing and partnership opportunities, Xsolla Agency helps studios enhance player acquisition, drive engagement through LiveOps, and unlock new monetization pathways.

In addition to showcasing its product offerings and solutions, Xsolla will also present a featured panel session titled “Building the Creator Pipeline: How Smart Partnerships Are Scaling Influencer Marketing”. The panel will include John Nguyen, Regional Vice President, Canada, at Xsolla; Scott Christian, Studio Director & Founder of Hilltop Games; Gem Johnson, CEO at Corvian Marketing; and Corina (Newby) Diaz, Marketing and Social Media Director at Mighty Yell. They will share practical insights on building sustainable creator ecosystems, leveraging strategic partnerships, and driving measurable impact through influencer marketing initiatives.

In addition to the company’s participation in XP Game Summit Toronto, Xsolla will host Xsolla Connect Toronto, further expanding opportunities for meaningful engagement between developers and publishers through curated programming and networking experiences. Xsolla Connects are designed to give local communities the opportunity to engage, collaborate, and integrate with Xsolla’s industry leaders in an open and transparent environment and through conversations.

“Toronto continues to emerge as a key hub for gaming innovation and collaboration in North America. We’re excited to participate in XP Game Summit and host the Xsolla Connect to connect with the community while sharing insights on how creators and partnerships are helping to build the future of game growth,” said Berkley Egenes, Chief Marketing & Growth Officer at Xsolla.

“Toronto has built itself into a major Canadian video game hub. We are glad to contribute to the continued growth of the local industry as well as Ontario’s Game Industry as a whole. What makes it special is the combination of deep technical talent, global creative diversity, and a production ecosystem that truly scales. That’s why gatherings like XP Game Summit and Xsolla Connect matter so much: they bring that energy together, and we’re excited to be part of it and help showcase what this community can do,” said John Nguyen, Regional Vice President, Canada at Xsolla.

The post Xsolla Brings Creator Strategy and Game Commerce Expertise to Toronto’s Leading Industry Events appeared first on Americas iGaming & Sports Betting News.

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