Gaming
GAMEANALYTICS LAUNCHES HYPERBID

GameAnalytics, the analytics platform used by over 100,000 game developers, is proud to announce the launch of HyperBid – a powerful new mediation platform specifically engineered for mobile games publishers and developers.
HyperBid is an entirely games-focused mediation platform created by the team behind GameAnalytics. It will enable publishers and developers to dramatically increase their ad revenue and drive business growth, capitalizing on the monetization opportunities offered by the unprecedented numbers of brands seeking to connect with the vast and lucrative audience of 2.8 billion mobile gamers worldwide.
Currently in open beta, the HyperBid platform includes an array of features tailored towards mobile games advertising. Significantly, HyperBid has been built with analytics at the forefront using GameAnalytics’ market intelligence, empowering HyperBid users to make analytics-fueled decisions and A/B test monetization strategies that give their campaigns the best chance of securing maximum revenue.
Morten E. Wulff, Founder of GameAnalytics, commented:
“HyperBid has limitless potential, addressing a critical gap in the market for a new brand with a distinct, gaming-specific mediation offer. HyperBid is absolutely neutral across all bidding models and demand pools – ensuring developers and publishers can maximize their revenue. It solves common shortcomings with existing mediation platforms such as ad serving latency issues and lack of technical support for indie developers. Simply put, HyperBid offers games developers and publishers an unrivalled way to optimize their monetization.”
HyperBid shares GameAnalytics’ commitment to supporting and growing developers of all sizes. The new platform is not only equipped with a team of industry experts for an easy set up and ongoing support, but has been built to treat developers fairly. HyperBid believes in neutrality and being unbiased, with no affiliation with any one ad network and over 30 integrations with leading global networks and bidding partners across Eastern and Western markets. It is also neutral across all waterfall and in-app header bidding models, meaning developers will always get the best bid from the highest offer, every time.
Through GameAnalytics’ parent company, Mobvista, HyperBid harnesses extensive advertising expertise. However, the HyperBid platform is agnostic and excels when in any advertising stack. Early HyperBid adopters receive six months’ free access to GameAnalytics products including GameIntel and Data Services, as well as an investment in their growth in the form of a cash bonus to put towards their monetization campaigns without dipping into their own capital.
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Gaming
Meet Dodo: The New Home for Crash Gaming Fans

Dodo, the newest player in the iGaming space, officially launches as a dedicated network built entirely around the fast-rising crash and instant games. Created to meet rising player demand, it offers top game reviews, trusted casino listings, and free demo play—all in one place.
Dodo answers a clear market need: a centralized destination designed specifically for crash gaming enthusiasts. Dodo network spans 8 specialized verticals: CrashDodo, WheelDodo, CoinflipDodo, DiceDodo, HiloDodo, LimboDodo, MinesDodo, and PlinkoDodo—each dedicated to a specific instant game format.
“We created Dodo because it was time for a site that treats crash games as a category of their own — not a subgenre or a passing trend. With the format’s rise in popularity, players need a dedicated space where they can explore, compare, and play,” said Ethan Thompson, content lead at Dodo.
Dodo also reflects a wider trend—the growing intersection of crash mechanics and crypto gambling. As localisation and hybrid formats expand, Dodo steps in as a natural platform for discovery, guidance and connection between players and operators.
Dodo’s Key Features:
• Curated crash and instant game selections with a free play option
• Game reviews, expert tips, and easy-to-follow player guides
• Trusted casino listings tailored for crash games fans
• Designed with crypto players in mind, offers crypto-related insights.
The post Meet Dodo: The New Home for Crash Gaming Fans appeared first on European Gaming Industry News.
Gaming
Experience a unique Gacha adventure in BGaming’s Infinity Pull

Rapidly expanding content provider takes players on a thrilling anime journey in Infinity Pull
Popular iGaming content provider BGaming invites players to embark on an enchanting anime adventure with the launch of the mesmerising Infinity Pull. Step into a vibrant realm where three captivating goddesses await, each offering unique gameplay and winning opportunities.
Infinity Pull gives players unparalleled control over their gaming experience, enabling them to choose their path from the outset. Players select one of three enchanting waifus: the Blue, Purple, or the Golden. Each waifu represents a different volatility level, with the RTP ranging from 92 to 99%.
Gacha gameplay mechanics were the main inspiration behind Infinity Pull, with the BGaming design team drawing on their love of the genre. The game asks players to wager on cards revealed by the chosen waifu. These cards can award exciting multipliers and instant cash prizes, as well as collectable characters. The game’s unique collection aspect makes it endlessly replayable, with players eager to return and complete their sets. Every 25 duplicate cards collected also reveal an additional chapter of the chosen waifu’s bio, enriching the game’s narrative experience.
Beyond its unique gameplay and mechanics, Infinity Pull also offers flexibility for operators, with the game’s reskinnable design making it perfect for seasonal promotions and themed events.
Alex Baliukonis, Game Design Team Lead at BGaming, said: “We can’t wait to see how players react to what we have achieved with Infinity Pull. What’s great about it is that you don’t need to have ever played a gacha game to enjoy it. It can be picked up and played by anyone.
At BGaming, we are always trying to push the boundaries and try something new. We believe Infinity Pull has the potential to really capture the imagination of players and inspire a whole new take on casual gaming.”
The post Experience a unique Gacha adventure in BGaming’s Infinity Pull appeared first on European Gaming Industry News.
eSports
eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans

From hoodies to short-sleeved jerseys: the entire collection has been developed to meet the specific needs of gamers – uncompromising, highest-quality and thought-out down to the last detail.
“There is the right functional clothing for every sport – for soccer, tennis, golf… Gaming used to have this gap. Not anymore!”, say the founders.
The debut collection features 4 products and thus offers the right piece for all gamers: hoodie, longsleeve, shirt and pants. Each combines innovative functionality with comfort and style. Smart gadgets – including special ventilation zones, padding and other features to promote reaction, focus and grip – make this clothing a real support in the game.
Developed from the ground up specifically for playing at a PC, “aim.one is for everyone who wants to take their gaming to the next level – from high-end eSports pros to hobby gamers,” say the founders. “With this collection, gamers finally get their own clothing tailored to their passion!”
The product launch will take place via Kickstarter on the 5th of August!
Until launch, Gamers can unlock MVP status for only a €/$1 donation. This grants up to 35% discount during the campaign — plus a free nickname print on their apparel.
The post eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans appeared first on European Gaming Industry News.
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