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How the Business of Esports is a Chance to be Grabbed in India

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The Indian Esports industry is growing rapidly. Growth and penetration of internet infrastructure along with the accessibility of affordable gaming devices have contributed to the rise of Esports in India. Currently, there are over 150 million esports gamers in India which is expected to grow to 270 million by 2024. Contrary to the statistics of gamers around the world, India has grown into a mobile dominant esports ecosystem due to the increasing interest and ease of accessibility to affordable gaming phones among millennials. With 5g technology on the way, we would see more gamers turning to esports enthusiasts.

If we go by numbers, the Indian Esports industry accounted for 9.13% of aggregated revenue out of the overall online gaming market in FY20 as per the inc42 report. India also saw a huge rise in esports viewership touching 17 million in 2020 which is expected to cross 90 million by 2025.
Business opportunities

From game publishers to end gamers, the whole ecosystem runs at multiple levels which gives a plethora of opportunities for businesses and gamers. Here are some of the possible avenues:

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1. Event Organizers:
Esports League IPs are being built for different esports games like PMPL & Free Fire Championship to name a few. Organizing big League events attracts massive participation as well as viewership from gaming enthusiasts and fans of esports entities providing lucrative monetization opportunities with Sponsorship, Media Rights, Ticketing, Merchandise, and more. India has seen brands like Mountain Dew, Poco, Qualcomm, Jio, Intel, and many more sponsoring esports tournaments and teams in recent years.

2. Career Opportunities:
Esports is slowly but steadily turning into a viable career option for many. Esports Athlete as a career has now also become lucrative as multiple Team IPs being launched and new startups are launching their own teams to compete in League events. In addition to that, casters/commentators, video editors, coaches, and streamers, etc. are some great options that you can explore as a career in the Esports industry. Casting Talent/Commentator profile offers the opportunity to talk about the game as it goes on.

3. Professional Team Organizations:
With more leagues and events being hosted we’re seeing esports organizations forming professional teams and coaching them into Esports athletes. Owning an esports team creates an invaluable IP where one can monetize via sponsorships, content, and prize pool.

4. Gaming Cafes
Esports cafes have great potential as they support gamers to play Esports games and tournaments without having expensive and requisite hardware. India has over 350-plus such esports cafes equipped with mandatory infrastructure in place. Recently NVIDIA announced to add up to 100 more cafes to the list.

5. Content Monetization
Esports being a spectator sport attracts millions of players who not only play the game but also watch online gameplay on streaming platforms along with keeping up to date with the latest happenings in esports. With the high demand for quality content, monetization via advertisement and patronage has been the bread and butter of the industry.

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Investing in Esports is a Viable Business Option
Esports in India is an opportunity waiting to be grabbed, and a lot is already happening in the space.

Increase in Esports League Prize Pool
One of the key reasons behind the skyrocketing popularity of Esports is the prize money attached to it. Since 2016, the prize money given to the players participating in the leagues and tournaments has increased manifold. This has solely attracted a huge audience base In India to play esports and win big.
Prize pools paid out from Indian tournaments saw an increase of over 180%, from just above $500K USD in 2018 to over $1.5M in 2019 with international events like ESL One Mumbai, COBX Masters, and DreamHack Delhi happening in India. The domestic prize pool surge has been fuelled by the popularity of the games such as Free Fire, PUBG Mobile (now introduced as BGMI), and other multiplayer action or strategy games.

Recent Investments in Esports
As the demand for competitive gaming is growing, venture capital firms and investors are showing interest in investing in Esports. Recently, Krafton has done an equity investment of Rs 154 crore in Nodwin Gaming along with $9 million as seed funding to Loco – a game streaming platform popular among streamers. This shows positive growth and opens the gateway for other VCs and firms to look at investment opportunities in the esports ecosystem in India.

Esports in India: The Way Forward
Esports is already an established industry in countries like the US, Japan, and China. India has the caliber and capacity to become the global leader in Esports, and it is about to explode.

 

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By:  Mr. Tarun Gupta, Founder, Ultimate Battle, India’s first-ever one-stop online esports platform. 

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Galaxy Entertainment Opens New Overseas Office in Singapore

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Galaxy Entertainment Group (GEG) has opened a new overseas office in Singapore. This strategic initiative marks a new chapter in GEG’s growth trajectory and underscores its commitment to promoting Macau as the “World Centre of Tourism and Leisure” to a broader audience across Southeast Asia.

Singapore, one of Asia’s most vibrant and cosmopolitan countries, has long been a key source market for Macau. The new office, located in the heart of Singapore’s Central Business District, will serve as a dedicated hub to enhance connections with the Singaporean business community, as well as showcasing to Singapore and the broader Southeast Asian Region Macau’s dynamic evolving tourism landscape-highlighting its rich cultural heritage, luxury hospitality and increasingly diverse world-class leisure and entertainment experience offering.

The opening of Galaxy’s Lion City office is closely aligned with the Macao SAR Government’s vision to diversify tourism offerings and expand visitor demographics. Through its ramped-up Singapore presence, GEG aims to curate bespoke travel experiences tailored to the preferences of Singaporean and regional travelers, ensuring seamless journeys from planning to arrival.

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GEG’s new office will support tourism, meetings, incentives, conferences and exhibitions (MICE) inquiries, reinforcing its role as a versatile hospitality leader and a trusted partner for business tourism.

In addition, GEG’s Singapore office reflects the Group’s forward-thinking approach to innovation, customer-centricity and regional collaboration. It also signals GEG’s intent to enhance brand visibility and foster meaningful connections with travelers and stakeholders across Asia.

To celebrate the grand opening, GEG hosted an elegant gala dinner at JW Marriott Singapore, welcoming distinguished guests, business partners and media representatives. Mr. Elmen Lee, Director of Integrated Resort Services at GEG, introduced to the guests the Group’s three flagship properties in Macau-Galaxy Macau and Galaxy International Convention Center, Broadway Macau and StarWorld Hotel.

Mr. Lee said: “Singapore has always been an important source market for Macau. The taste and sophistication of Singaporean travelers naturally align with Macau’s experiential tourism offering. We firmly believe that Galaxy Entertainment Group’s diverse offerings will attract more Singaporean visitors to visit us and explore more. In support of the Macao SAR Government’s vision to promote tourism diversification, Galaxy Entertainment Group is continuing to expand its international visitor base to inject more vitality into Macau.”

Galaxy Macau, Broadway Macau and StarWorld Hotel bring together luxurious accommodations, award-winning dining, premium shopping and world-class entertainment facilities; each with its own unique character. With Galaxy Macau home to nine of the world’s leading luxury hospitality brands under one roof, catering to the diverse needs of international travelers; the Galaxy trio collectively showcases the excellence of Macau’s hospitality industry.

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The post Galaxy Entertainment Opens New Overseas Office in Singapore appeared first on European Gaming Industry News.

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Kazakhstan Considers Criminal Penalties for Promoting Online Casinos

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Kazakhstan’s Financial Monitoring Agency (FMA) has identified 34 bloggers promoting online casinos on social media, with 11 already facing administrative penalties. The agency has stated that fines alone are not deterring repeat offenders and is now considering introducing criminal liability for such activities.

A law passed in 2024 strictly prohibits outdoor advertising for bookmakers, online casinos and betting pools, as well as their promotion in media, films and video content. According to the FMA, over the past two and a half years, more than 200 illegal gambling operations have been dismantled, and 224 individuals have been held criminally accountable. However, the agency notes that the primary threat now stems from online casinos based abroad.

Since the beginning of this year, authorities have blocked more than 17,000 links, mostly mirror sites for foreign platforms. Despite these efforts, some Kazakhstani payment service providers continue to facilitate transactions linked to such websites. The FMA has pledged to intensify investigations into these financial intermediaries.

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Influencer marketing remains a key channel for online gambling promotion. In the first half of the year alone, 34 influencers were identified as advertising gambling services, with 11 fined. But according to the FMA, revenues from such promotions far exceed the cost of the fines, creating incentives for repeated violations.

In response, the agency is exploring whether bloggers’ actions could be legally interpreted as aiding and abetting illegal gambling, a charge similar to promoting financial pyramid schemes, which already carries criminal penalties under Kazakhstani law. Currently, fines for illegal advertising on social media start at 200,000 KZT (approximately $420).

The post Kazakhstan Considers Criminal Penalties for Promoting Online Casinos appeared first on European Gaming Industry News.

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Skyesports Wraps Up Gaming Thiruvizha – Chennai Edition With 17,000+ Fans in Attendance

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Skyesports, the premier global IP and community builder, has successfully wrapped up the first-ever edition of Gaming Thiruvizha at the Chennai Trade Centre on August 30–31, bringing together more than 17,000 fans across two unforgettable days of gaming, anime, stand-up comedy, cosplay, music, and culture.

Gaming Thiruvizha turned out to be more than an event as it became a two-day carnival. From esports showdowns at LAN zones to cosplay walks, live stand-up, and Tamil cultural showcases, the Chennai crowd transformed the Trade Centre into a festival that truly belonged to them. Fans didn’t just attend; they stayed, celebrated, and created memories together.

The audience mix was as vibrant as the festival itself: college students, families, and kids all came together, proving that gaming and anime are no longer niche hobbies, but shared cultural movements.

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Powered by AMD, with ticketing exclusively on KYN, Gaming Thiruvizha was hosted in association with the Sports Development Authority of Tamil Nadu (SDAT) and supported by AGS Cinemas as the Chennai Edition Theatre Partner.

Commenting on the conclusion of the Gaming Thiruvizha, Shiva Nandy, Founder and CEO, Skyesports, said, “We couldn’t have asked for a better first edition of the Gaming Mahotsav. The energy of the crowd and the diversity of the audience reminded us why we built this IP — to bridge the gap between casual gamers and esports, and to create a space where gaming, anime, and culture thrive together. Next up, we will be bringing the concept to Bangalore in late September,” said Shiva Nandy, Founder and CEO of Skyesports.

The festival also welcomed dignitaries including Meghantha Reddy (Sports Development Authority of Tamil Nadu), Darez A. (MD, Guidance Tamil Nadu), and Gayathri Thyagarajan (Founder & CEO, Kynhood Technologies), underlining the growing recognition of gaming and esports as part of Tamil Nadu’s cultural and creative economy.

 

Highlights of the event include:

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  • LAN tournaments across BGMI, Valorant, and other titles, with fans cheering players on in true stadium style.
  • A pan-India Cosplay competition bringing cosplayers from across the country with stunning costumes judged by top creators and anime experts.
  • Red Bull Armageddon, India’s first all-Armageddon format chess tournament, brought together over 350 players in Chennai with International Master Tania Sachdev and Grandmaster M. Shyam Sundar leading the action.
  • Merch alleys buzzing with anime and gaming collectibles alongside local Tamil art.
  • Stand-out experiential booths and meet-and-greets with Team Tamilas, Autobotz Esports, and Welt Esports.
  • PVR Cinemas set up local food experience stalls for attendees

With India on track to reach 700 million gamers by 2027, and anime/cosplay engagement skyrocketing across social media, Gaming Thiruvizha demonstrated that hyperlocal, immersive festivals are the way forward.

Gaming Thiruvizha is the first chapter of Skyesports’ Gaming Mahotsav, a six-city touring pop culture festival with regional editions in Bengaluru, Hyderabad, Mumbai, Kochi, and Pune. Each stop blends gaming, anime, music, comics, and local culture into one cohesive community celebration.

The post Skyesports Wraps Up Gaming Thiruvizha – Chennai Edition With 17,000+ Fans in Attendance appeared first on European Gaming Industry News.

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