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ANJ: Summary of the Online gambling market in 2020: historic performance despite the health crisis

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Ten years after the market was opened in 2010, the year 2020 is a turning point for online gambling, which is becoming a permanent fixture in French people’s lives. Because of the acceleration of the digitisation of gambling practices favoured by the health crisis and the arrival of new players, online sports betting, horse racing and poker have recorded historic performances. The sector’s turnover rose by 22% in 2020 to reach €1.7 billion, its highest level since the opening to competition. This performance contrasts sharply with those of casinos and gambling or betting points of sale, which have been hit hard by the health crisis.

 

Online sports betting: increased recruitment of new players and rising average spend

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With an increase in turnover of “only” 7%, the online sports betting market remains by far the dominant activity in the online gambling sector. In 2020, stakes on sports competitions reached €5.3 billion, the highest amount of stakes generated in a year since the opening up to competition in 2010. At the same time, the population of sports bettors continues to grow, with more than one million additional players over the year compared to 2019, representing 4.4 million sports betting players.

After a second quarter in which activity was down (-56% of turnover), the situation of the sports betting market was reversed in the second half of the year with the resumption of sports competitions.

On the other hand, the sports betting segment recorded a pronounced drop in activity at points of sale. The FDJ reports a 10% drop in sports betting stakes across all channels (online and in points of sale).

Bettors’ enthusiasm was focused on major sporting events such as the Champions League in football, which recorded a 65% increase in stakes compared to 2019, or the French Open, which generated €107 million in stakes, the highest amount ever for a Grand Slam tournament.

 

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Online horse racing betting: continued growth and record of stakes levels

Online horse racing betting grew strongly, recording a 33% increase over 2019, and totalizing €1.5 billion in stakes, which corresponds to the largest volume of bets placed online over a year. The associated gross gambling revenue grew at a rate close to the stakes (+31%) and set a new historical benchmark (€354m).

This growth is being driven by the recruitment of new players (+5% of players in 2020), which undoubtedly reflects the transfer of a certain number of players who used to bet at points of sale to online horse racing betting.

PMU, whose point-of-sale games generally account for almost 90% of its domestic results, has reported a 15% loss of turnover in this channel.

 

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Online poker: a windfall effect of lockdowns that seems to last

Online poker turnover for this year leapt by to €446 million (+64% on 2019), which is a new record-breaking activity erasing the previous benchmark of 2011, the first full year of the market opening.

The lockdowns measures (and more particularly those relating to the first lockdown) have indeed led to a renewed interest in poker. Online poker benefits from the significant recruitment of new players in 2020, which it intends to capitalise on, through loyalty actions, in order to maintain a high level of activity for the coming year. However, this attractiveness does not seem to have been accompanied by an uncontrolled increase in excessive gambling insofar as the average expenditure per player increased by “only” 7% in 2020.

Synthesis of 2020 activity data

 
Q4 2019
Q4 2020
Variation
2019
2020
Variation
Sports betting
Actives player accounts
1 917 000
2 402 000
+ 25%
3 443 000
4 478 000
+ 30%
Bets
1 500 m€
2 004 m€
+ 34%
5 056 m€
5 352 m€
+ 6%
Gross Gambling Revenue
230 m€
356 m€
+ 55%
880 m€
940 m€
+ 7%
Horse racing betting
 
 
 
 
 
 
Actives player accounts
333 000
388 000
+ 16%
599 000
628 000
+ 5%
Bets 
294 m€
448 m€
+ 53%
1 106 m€
1 473 m€
+ 33%
Gross Gambling Revenue
72 m€
105 m€
+ 47%
271 m€
354 m€
+ 31%
Poker
 
 
 
 
 
 
Actives player accounts
709 000
991 000
+ 40%
1 199 000
1 840 000
+ 53%
Gross Gambling Revenue
76 m€
117 m€
+ 54%
272 m€
446 m€
+ 64%
TOTAL
 
 
 
 
 
 
Actives player accounts
2 436 000
3 037 000
+ 25%
4 174 000
4 891 000
+ 17%
Gross Gambling Revenue
377 m€
578 m€
+ 53%
1 423 m€
1 740 m€
+ 22%

 

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10 years after the opening up to competition, what has been achieved?

Ten years after the opening up of the online gambling market to competition, the sector of activity, driven by a dynamic and continuous growth, now represents around 17% of the total market turnover, compared to 7% in 2011. In total, the number of players has more than doubled between 2011 and 2020 while the Gross Gambling Revenue has almost tripled over the period, propelled by sports betting (+717%), the growth of poker (+42%) and horse betting (+46%).

The year 2020 seems to represent a turning point for the online gambling sector, which is no longer marginal and is driven by a rapid dynamic.

For Isabelle Falque-Pierrotin, Chairwoman of the ANJ: “The good health of the online gambling sector, due in particular to the massive arrival of new players in sports betting and poker, means that operators must step up their initiatives to prevent problem gambling and protect minors. In line with the new obligations that came into force in 2020, they must better identify and assist at-risk players, provide tools for moderating play time or betting and ensure responsible promotional strategies. More than ever, and with major sporting events approaching before the summer, promoting recreational gambling must be a priority shared by all. “

 

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Methodological reminder

This quarterly report was compiled on the basis of data transmitted by licensed online gambling and betting operators on a weekly or quarterly basis. The ANJ’s communications take into account statistical confidentiality. It may not publish information relating to the activity of the monopoly markets (FDJ and PMU) other than that already disclosed by the operators under exclusive rights.

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Gambling in the USA

Gaming Americas Weekly Roundup – June 9-15

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

BMM Innovation Group, a technology conglomerate focused on gaming product compliance testing, cybersecurity solutions and virtual training for the global gaming industry, announced that it is exhibiting at the Perú Gaming Show 2025, June 18–19 at the Centro de Exposiciones Jockey in Lima, Perú. BMM’s local experts will be available at Booth No. 31–32 to discuss the Company’s full suite of testing, certification, cybersecurity and virtual training services for Perú’s growing gaming industry. With a well-established land-based sector and a rapidly expanding online gaming market, Perú represents one of the most dynamic jurisdictions in Latin America. BMM has supported the Peruvian gaming industry for more than 18 years, with a dedicated office in Lima since 2007. The Company’s deep roots and compliance expertise make it uniquely positioned to serve the diverse needs of Perú’s casinos, sports betting operators, lottery providers and online gaming programmes.

Amusnet is set to make a powerful impression at the Peru Gaming Show 2025, taking place on June 18-19 in Lima, by presenting a comprehensive portfolio across its Online Casino, Live Casino, and Land-based verticals. As one of the most prominent and influential gaming exhibitions in Latin America, PGS brings together the industry’s leading providers, manufacturers and decision-makers for two days of impactful business exchange. Amusnet is also sponsoring the LMG Futbol Experience on June 17, held just before the exhibition, showcasing involvement in local events and its engagement in supporting industry-wide collaboration.

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International Game Technology PLC announced that its spectacular RISE55 cabinet is now live on casino floors across the US. With robust, performance-focused content roadmaps for the premium-leased and for-sale game segments, IGT’s RISE55 cabinet debuted with the highly entertaining Magic Treasures Gold game. The RISE55 cabinet features a 55-inch ultra-HD curved display that delivers crisp graphics, enhanced audio technology and remarkable player comfort. The RISE55 cabinet first hit casino floors in late May, with additional deployments planned through the summer. As the hardware’s Class III premium launch title, Magic Treasures Gold is a visually stunning multi-level progressive game with features that build upon the success of IGT’s award-winning Magic Treasures game, including a leveled-up version of the Money Ball feature.

Partnerships

Hard Rock Cafe, in partnership with international soccer icon Lionel Messi, launched new merchandise coinciding with one of the year’s most anticipated global soccer tournaments. The collection debuts as part of Hard Rock’s “WE PLAY TOGETHER” campaign, which unites soccer fans to celebrate the sport. The campaign will feature special experiences and exclusive offers, such as bundle deals combining themed Messi menu and retail items, for guests to watch each match and show support for their favourite teams. Lionel Messi announced the collection via an Instagram post, where he donned one of the custom tees now available for purchase.

PrizePicks, the largest daily fantasy sports operator in North America, announced that it has partnered with the Los Angeles Dodgers as the team’s Official DFS Partner. The partnership features several digital and in-stadium activations at Dodger Stadium as PrizePicks continues to strengthen its brand presence in baseball.

The post Gaming Americas Weekly Roundup – June 9-15 appeared first on European Gaming Industry News.

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Nolimit City boards a wild ride at 35,000 feet in Flight Mode

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Dear passengers, welcome aboard Flight NLC25! Flight Mode is cleared for takeoff and let’s just say, it’s not a typical family trip to Hawaii. After delivering signature slots like Tombstone Slaughter: El Gordo’s Revenge and Duck Hunters, Nolimit City is now taking it to the skies with Flight Mode and definitely not in a boring way.

Imagine having a crying baby as your only soundtrack, permanent turbulence and a seatmate who thinks deodorant is optional. The Bud Jet airline might not get you from A to B but it’ll drop you into a feature-packed slot and the kind of excitement you can always expect when playing a Nolimit City slot.

In Flight Mode, winning combinations will explode, making room for new symbols to drop in. With every win, the next multiplier value climbs by +1 and applies to new symbols that fall in.

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Wild Symbol: The regular Wild symbol that can land on any reel and substitute for any regular symbol.

Multiplier Increaser: Triggered when they land and add its value to the next multiplier value. Multiplier values of symbols are 2x, 3x, 4x, 5x and 10x.

Golden Multiplier Increaser: Triggered when it lands and doubles the value of the next multiplier.

Explosive items are strictly prohib… well, not on this aircraft. The Bomb symbol clears all regular paying symbols on its reel and row when there are no winning combinations. Only Scatter and Wild symbols are saved from the explosions.

Apologies dear passengers, the lavatory is currently occupied! The signature xHole™ is back in Flight Mode, this time disguised as a toilet. All symbols from the main reels are flushed down and then spat out to random positions with the next multiplier value. Just to add an extra twist to it, xHole™ then transforms itself into a Wild symbol that also gets the next multiplier value. Not so hygienic…

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Flee Spins

This is the captain speaking – we’re going down! Prepare your life jacket and be ready for a spontaneous meet-up with the sharks during Flee Spins! Land 3, 4, or 5 Scatter Symbols to trigger 6, 9, or 12 Flee Spins, respectively.

Upgrade your seat to Bud Jet’s nice price class when purchasing one of these Nolimit Boosters:

-Print Spins: guarantees a spin that starts off with a 30x multiplier on each paying symbol.

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-Printier Spins: guarantees a spin that starts off with a 268x multiplier on each paying symbol.
-Printiest Spins: guarantees a spin that starts off with a 911x multiplier on each paying symbol.

No legroom, no peanuts – but you do get Extra Spins. After a round ends, players may get the option to purchase an additional spin, maintaining the current multiplier state of all previously landed symbols.

The special xGod™ mechanic is locked away disguised as passports on the bottom row, secured behind bulletproof glass and a seatbelt that actually works. Each Bomb explosion breaks the panel of its respective reel, bringing you one step closer to landing a Max Win.

The maximum payout of Flight Mode is 5,051x the base bet. Flight Mode is rated as “Extremely Volatile” delivering the thrilling high-stakes gameplay that Nolimit City fans know and love.

Per Lindheimer, Head of Product at Nolimit City, said: “This isn’t your standard trip from A to B. Flight Mode is what happens when you let a slot company rewrite the in-flight safety manual, handing out dynamite instead of peanuts.”

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Flight Mode’ will be available to all Nolimit City partners on June 17th, 2025.

The post Nolimit City boards a wild ride at 35,000 feet in Flight Mode appeared first on European Gaming Industry News.

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Conferences in Europe

PIN-UP Global to Participate in IGB L!VE London

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International iGaming holding PIN-UP Global will participate in IGB L!VE, one of the industry’s premier events taking place July 2-3 in London. Booth K40, spanning 168 square meters, will feature two distinct zones – PIN-UP Global and PIN-UP Partners. The holding will create valuable networking opportunities for industry professionals.

Visitors to the PIN-UP Global booth will have the opportunity to meet with the holding’s teams to explore the B2B portfolio designed to boost operational performance and drive business growth in the iGaming sector. The holding’s team will focus on growing its partner network and demonstrating the company’s latest technological developments.

PIN-UP Global team will be on hand throughout the event to explore potential investment opportunities and discuss partnerships with promising startups. The holding continues to identify and support promising teams developing innovative solutions in MarTech, iGaming, FinTech, AI/ML, and analytics.

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PIN-UP Partners is joining iGB Affiliate London with top-performing offers, exclusive merch, and proven partnership models. Recognized as the Best iGaming Affiliate Program by AW’2024, MAC’2024, and SiGMA’22, PIN-UP Partners team is ready to build strong, long-term partnerships.

For industry professionals seeking new career opportunities, HR representatives from PIN-UP Global will be present at the event. Interested candidates can book meetings to discuss current openings within the international holding.

With the holding growing rapidly — a remarkable 58% just over the past year — new opportunities and prospects are opening up every day, both for existing team members and for those looking to join. As a result, the holding is actively seeking strong specialists for managerial positions, as well as professionals in tech, marketing, media buying, and more. Visit our booth to become part of the PIN-UP Global team.

For convenient meeting scheduling with holding representatives, exhibition delegates can use the touchscreen booking system and conduct meetings in specially equipped meeting rooms.

PIN-UP Global welcomes all IGB L!VE London attendees – industry experts, potential partners, and talented professionals – to connect with their team during the event to discuss tech solutions, collaboration opportunities, and career prospects.

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PIN-UP Global is an international iGaming holding company specialising in developing and implementing advanced technologies, B2B solutions, and innovative products for the iGaming industry.

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