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Dimitar Berbatov signs for JBO to continue his ambassadorial services

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Bulgarian footballing legend embraces new rebrand from RB88 to JBO, a leading Asian eSportsbook and Sportsbook operator

Footballing icon Dimitar Berbatov has broken new ground by becoming the first official brand ambassador for JBO (Just Bet Online), the leading Asian sports betting operator.

Berbatov will spearhead this rebrand with a series of dedicated promotions and activations for the most renowned and progressive eSports and Sportsbook operator in Asia.

Regarded as perhaps the greatest Bulgarian footballer of all time, Berbatov’s engaging appeal and timeless track-record of on-field ingenuity matches perfectly with JBO’s own inventive brand values. Having played for many of the world’s most storied football teams – notably Manchester United, Tottenham Hotspur, Bayer Leverkusen, Fulham and Monaco – Berbatov instantly connects with football fan-bases worldwide.

JBO prides itself on a rich heritage in football and international sports, with a sponsorship portfolio to match. Having successfully worked with Bologna FC in Serie A, and secured the title sponsorship of the Dota 2 eSports event at the JBO Asian Masters League, JBO is now also the official betting of Olympique de Marseille in France’s Ligue 1. Away from Europe, this established brand is also partnering with VICI Gaming, the biggest eSports organization in China.

JBO has an aggressive and ambitious expansion plan over the past 12 months, growing its global footprint into more emerging markets, empowered by the operator’s mantra to engage, educate and entertain.

A JBO spokesperson welcomed the brand’s flagship ambassador: “We’re thrilled to have Dimitar Berbatov continuing his services as JBO’s breakthrough brand ambassador. Dimitar was always a natural entertainer on the field, and both he and JBO look to achieve our goals in the most creative and enjoyable way possible. Of course, there’ll also be the chance for our customers to gain exclusive insight and analysis from one of the brightest minds in football.

“JBO intends to harness this breakout international partnership to drive awareness and participation around our brand values across both mature and developing Asian territories. We’re constantly looking for original ways to engage with our customers across digital channels and betting verticals.

“Dimitar is a dream fit for the energy and expertise that JBO is spreading across varied local markets, and allows us to raise the game for fan experiences and social traction.”

Berbatov, Bulgaria’s all-time leading goalscorer, added: “I’m happy to be continuing my services with JBO in Asia.

“As a result, I look forward to bringing some top-class content and activity to Asian markets with my trademark style and professionalism, helping fans discover new and deeper ways in which to engage with and enjoy the sports they love.”

While JBO continues to develop its online offerings for football fans around the world, this latest milestone highlights its commitment to international representation and fostering a football-friendly environment within a responsible gaming culture.

JBO prides itself on a gamified betting experience, thanks to a unique interface and personalised customer service that delivers a cohesive player journey from the log-in until the end. This seamless experience has also ensured record levels of retention and consumer satisfaction amongst its loyal base.

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Kazakhstan Orders Telecom Providers to Block Illegal Online Casino Payments via Mobile Balances

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Kazakhstan authorities have moved to tighten controls on illegal online gambling payments after uncovering schemes that use mobile phone balances to fund unlicensed casino activity.

The Financial Monitoring Agency (FMA) issued instructions to telecom providers to strengthen monitoring and introduce systems to detect and block suspicious transactions.

According to the FMA, mobile operators including Tele2, Altel, Beeline, Kcell and Activ were called to a working meeting where regulators demonstrated how illicit payment flows to online casinos are being processed.

To verify the issue, the FMA carried out test purchases across 10 illegal online casino websites using services from all major mobile operators. The tests confirmed that payments via mobile balances were possible.

The agency stated that the goal is to cut off financial access to illegal operators and reduce public exposure to unregulated platforms. Further enforcement actions are expected as monitoring continues.

Meanwhile, Kazakhstan is preparing to significantly tighten rules on the promotion of illegal gambling. A group of senators is advancing an initiative to introduce criminal penalties for influencers who advertise online casinos and organise “giveaways.”

In related developments, a Kazakhstani influencer has recently been arrested in Vietnam on suspicion of running an illegal gambling operation.

Furthermore, the country is also restricting citizens’ access to legal gambling options, indicating a broader anti-gambling stance towards locals while still pursuing gambling tourism.

Lawmakers introduced rules restricting access to casinos, slot machine halls and betting venues in several regions to foreign nationals only. The changes will take effect on 17 May.

In March, President Tokayev signed a law establishing four new gambling zones for foreigners in the country.

The post Kazakhstan Orders Telecom Providers to Block Illegal Online Casino Payments via Mobile Balances appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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IGT Presents Powerful Combination of Gaming and FinTech Solutions at G2E Asia 2026

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IGT has announced that it will present a dynamic portfolio of market-attuned gaming and financial technology (FinTech) solutions at G2E Asia 2026, May 12-14 at The Venetian Macao. Under the theme “TOGETHER – Built to Win,” IGT will showcase its momentum in multi-level progressive (MLP) linked content and its unique position to drive operator value through the combination of Everi,s FinTech product and the widely adopted IGT ADVANTAGE casino management system (CMS).

“As the region’s largest gaming technology showcase, G2E Asia 2026 is an opportunity for IGT to demonstrate how combining IGT systems product and Everi’s FinTech product can introduce incremental value to our customers in Asia and enhance the player journey. We will also present a localized portfolio of proven IGT games such as Rising Rockets, Money Gong and Cash Cove that reflect our focus on delivering high-performing content and helping our customers in the region diversify their gaming floors,” said Hector Fernandez, CEO of IGT.

Highlights within IGT’s G2E Asia showcase in stand #A801 will include:

Market-attuned linked MLP games: G2E Asia will be a showcase for IGT’s global MLP sensations Money Gong Link and new Rising Rockets base-game themes, Prince and Princess. Both titles will be demonstrated on the PeakCurve49 cabinet, along with the brand extension Cash Cove Lucky Catch Trio and the Asia-targeted three-pot game, San Xing Gao Zhao Link. G2E Asia will also be the global debut for the Firework Link game on the PeakDual27 cabinet. This explosively fun linked MLP includes two base game themes with distinctive math models, inventive mechanics and multiple, scalable bonuses.

Versatile cash-handling and promotional technologies: Everi cash-handling technologies and jackpot processing tools that are designed to seamlessly integrate with multiple CMSs will be a centerpiece of IGT’s G2E Asia showcase. The award-winning Everi Premium Cash Redemption Terminal (CRT) and the Everi Mini CRT bring friction-free transactions to the gaming floor and introduce convenient tap functionality. IGT will also exhibit Everi QuickDraw, a groundbreaking cloud-based promotional drawing tool, and Everi Jackpot Xpress, a module for tracking and efficiently paying out jackpot winnings that is customizable to meet individual property processes and procedures.

Next-generation systems architecture with IGT ADVANTAGE X: the Company will demonstrate how the IGT ADVANTAGE X CMS can drive operator value and player convenience throughout Asia. IGT’s Systems team will highlight IGT ADVANTAGE X’s new bus-based system architecture that helps improve network speed, stability, connectivity and uptime. This CMS enhancement allows data to quickly transfer to or from the gaming floor, enabling seamless system-wide upgrades, content downloads, service window content and more.

The post IGT Presents Powerful Combination of Gaming and FinTech Solutions at G2E Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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NOVOMATIC to Debut New Linked Progressive Innovations and Expanded Portfolio at G2E Asia 2026

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NOVOMATIC is going to showcase a comprehensive portfolio of next-generation gaming solutions at G2E Asia 2026, highlighting its strong commitment to the Asian market and reinforcing its role as a trusted technology partner across the region. At booth A518B, the company will showcase a powerful mix of linked progressive innovations, advanced ETG solutions, new game content and region-specific offerings – supported by the presence of its extensive network of Asian distribution partners.

In line with its commitment to product excellence, NOVOMATIC will also present a selection of its latest award-winning innovations, recently recognised at the prestigious European Casino Awards. Taking center stage is the DIAMOND X QUATTRO 1.55J, awarded Best Slot Machine. This flagship cabinet combines a striking 55-inch J-curved display with a refined glass touch deck and a powerful high-performance sound system, delivering an immersive and premium player experience.

A key highlight of this year’s exhibition is the first-ever presentation of VISION LINK in Asia. NOVOMATIC’s latest multi-feature linked progressive concept combines five-pot mechanics, modern gameplay design and the popular LOCK&SPIN feature to deliver a highly engaging player experience. Its compatibility with the proven XTENSION LINK series enables scalable configurations and strong performance across premium gaming floors.

Further strengthening the progressive portfolio, XTENSION LINK Volume 5 will be introduced as the newest addition to one of the industry’s most successful linked progressive families. Featuring 12 games inspired by classic fruit themes and iconic NOVOMATIC titles, it blends nostalgic appeal with modern presentation and proven features such as Golden Spins.

Also on display, Impera PROLINK 2 delivers a high-impact jackpot experience, combining well-known classics with new game content and advanced mechanics such as Chain Reaction, Super Collect and Extended Reels within a dynamic three-pot setup.

A major focus will also be placed on the award-winning Novo Unity Pro ETG platform, which will be showcased with its latest feature upgrades, further expanding its flexibility, performance and player engagement capabilities. In addition, NOVOMATIC will present Novo Unity Pro as a stand-alone solution, offering operators even greater versatility in deploying high-quality ETG experiences tailored to individual floor requirements.

Complementing the core portfolio, visitors can explore new live-game solutions as well as the latest game highlights from APEX, further enriching the overall product mix. The showcase will also include dedicated solutions for the Philippine E-Gaming segment, underlining NOVOMATIC’s targeted approach to regional market requirements.

“G2E Asia is a key platform for us to demonstrate the strength and depth of our portfolio in one of the most dynamic gaming regions worldwide. With the Asian debut of VISION LINK, major enhancements to Novo Unity Pro and a broad range of tailored solutions, we are delivering exactly what our partners are looking for: innovation, flexibility and strong performance,” said Kenan Bajram, Deputy Director of Global Sales at NOVOMATIC AG.

The post NOVOMATIC to Debut New Linked Progressive Innovations and Expanded Portfolio at G2E Asia 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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