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WhichBingo Releases 2020 Annual Report Outlining the State of the UK’s Online Bingo Market

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The report highlights a wealth of statistics about the online community including demographics, spending and playing habits, as well as perceptions of regulation

WhichBingo, the UK’s number one, independent online bingo reviews website owned and operated by XLMedia, today issued its fifth annual online bingo report outlining the state of the UK’s online Bingo market. The report highlights a wealth of statistics about the online community including demographics, spending and playing habits as well as perceptions of regulation. The impact of regulatory headwinds on the industry revealed that the majority of users want responsible gaming tools that abide by regulations and safeguard their experience.

In 2019, regulatory changes imposed on, and operator-led initiatives taken by, the online gambling industry limited advertising windows, established tighter money-laundering prevention requirements, and enacted more stringent checks aimed at preventing a rise in problem gambling. As a result of these checks, bingo operators focused yet further on consumer needs and safety, which had a positive response from users. The most popular feature utilized was establishing spending limits, with seventy percent of those surveyed relaying that they had now set-up deposit limits to ensure they played responsibly.

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“We are confident that the success and popularity of online bingo will continue to grow throughout 2020,” said Stuart Simms, CEO of XLMedia. “The emphasis placed on producing quality content and providing value for our users has been at the core of WhichBingo’s success in 2019. In 2020, we will be doubling down on this approach, as well as actively harnessing artificial intelligence and machine learning to further personalise the bingo experience. We will also continue to help brands adapt and meet new guidelines as further regulation in the market helps create long-term sustainability and greater profitability, and an enhanced overall experience for users.”

Key findings of the report include:

  • 78% of players play at least once a week.
  • Online bingo players are overwhelmingly female (78%).
  • Almost 80% of online bingo players are between the ages of 35-64.
  • 72% of online bingo players play across two or more different sites.
  • 27% of online bingo players deposit more than £50 pounds every month.
  • Setting a deposit limit is most commonly used responsible gambling tool used by players, with over 70% having used this feature.
  • 40% of players admitted to having temporarily prevented themselves from accessing their favourite sites by either using a cooling off period or temporary self-exclusion.
  • Tombola held its title as “Britain’s Biggest Bingo Site, reaching 21,571 players in one day.

The full report can be downloaded from the WhichBingo website here.

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Betano introduces a new immersive way of NBA betting

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Betano, Kaizen Gaming’s premium sports betting and gaming brand announces the launch of its innovative in-game visualisation tool for National Basketball Association (NBA) games. Starting this season, Betano customers will be able to watch and interact with live games as if they were playing a video game.

Powered by computer vision and AI technology, the new feature takes real-time data points and turns it into 3D visualisations that are delivered in a hyper-personalised stream, allowing fans to select their viewing angle and enjoy every block, shot, and point scored from their preferred vantage point. Launched in partnership with Sportradar, Betano’s new gaming feature continues its commitment and passion for creating unique and unrivalled fan experiences in every sport.

George Kourakos, Kaizen Gaming Director of Innovation, said: “The arrival of AI technology and particularly computer vision is helping revolutionise the fan experience for leading sporting competitions. Increasingly, fans want to take control of how they watch and engage with sports, so they can create their own personalised experiences. We’re excited to introduce a whole new way of enjoying matches, allowing fans to choose their favourite angles to view the action. We remain dedicated to keep delivering innovations that enable our users to engage in new ways with all their favourite sports, always in a responsible manner”.

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The new feature technology of the Betano platform arrives at the start of what is set to be another enthralling NBA season. Besides offering the competition’s matches through its platform, Betano has engaged with the world’s best basketball league by supporting Giannis Antetokoummpo. The two-time NBA MVP and 2021 NBA Champion has been Betano’s Global Brand Ambassador since 2023.

The post Betano introduces a new immersive way of NBA betting appeared first on European Gaming Industry News.

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EGT Digital’s games are live on the top Italian betting sites Lottomatica and Goldbet

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EGT Digital keeps on achieving milestones in Italy. Thanks to the partnership with the popular aggregator Microgame the Bulgarian provider’s slot games from the jackpot bestsellers Clover Chance and High Cash are already at the disposal of the clients of Lottomatica and Goldbet. Both websites are part of the market-leading Lottomatica Group.

Zornitsa Boncheva, Regional manager for Italy at EGT, commented: “The collaboration with Lottomatica Group in the online sector is a logical continuation of our fruitful collaboration with them in the land-based and VLT niches and is a great success for us. Our casino content is now available to visitors to some of the most prominent gaming platforms in Italy and I am happy to say that since their debut our titles, especially 10 Shining Diamond, have made a deep impression on players who highly appreciated their attractive design, many bonuses and high chances to win. I believe that this cooperation will give a big boost to our market entry in the near future.”

The post EGT Digital’s games are live on the top Italian betting sites Lottomatica and Goldbet appeared first on European Gaming Industry News.

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Jeremy Stein Co-Founder and CEO of SportsGrid

Paige Spiranac Expands SportsGrid’s Content Portfolio with Exclusive Sports and Casino-Themed Shows

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SportsGrid, the leading free ad supported television network in the sports genre, proudly announces a multi-year partnership with former professional golfer and social media’s most followed golf personality and social media sensation Paige Spiranac. Under this agreement, Spiranac will lead exclusive original casino-themed programming, marking a significant expansion in SportsGrid’s content offerings.

As one of the most recognizable influencers in the world of sports and entertainment, Spiranac brings her signature charisma, deep sports knowledge, and passion for gaming to the new role. She will team with Emmy Award-Winning Executive Producer and EVP of Programming and Development, Scott Lasky, and headline a series of shows featuring engaging sports and casino content, offering fans an unparalleled mix of strategy, insight, and entertainment.

“We are thrilled to welcome Paige Spiranac to the SportsGrid family,” said Jeremy Stein Co-Founder and CEO of SportsGrid. “Her dynamic personality, love for gaming, and connection with sports fans perfectly align with our mission to deliver unique and captivating content. Paige’s presence in our casino programming is a game-changer, and we look forward to seeing her elevate our viewers’ experience as we pioneer this new category.”

The programming will be available across SportsGrid’s platforms, providing fans with 24/7 access to engaging and informative content that blends entertainment with Spiranac’s signature charm and insight.

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“I’m thrilled to join SportsGrid and dive into the world of sports gaming with a network that’s truly pushing boundaries in sports and casino entertainment,” said Spiranac. “Creating unique, interactive content for fans who share my passion for gaming is something I’m incredibly excited about. Together with SportsGrid, I look forward to bringing a fresh perspective and delivering the fun, engaging experiences that fans expect and deserve.”

The partnership further solidifies SportsGrid’s position as the leading media platform in the sports wagering and gaming space. With the addition of Spiranac’s unique style and undeniable star power, SportsGrid continues to innovate and set new standards of what’s possible in digital sports entertainment.

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