Press Releases

Safer gambling hub launched to help clubs and fans

Published

6 years ago

January 28, 2020

The UK Football Supporters’ Association in partnership with BeGambleAware, have created a ‘safer gambling hub’ with assets for clubs to help them provide a safer gambling environment for their fans.

The digital hub hosts a number of materials available for free download that are part of a national safer gambling campaign – Bet Regret – helping to inform fans about the risks of impulsive betting.

These include posters to be used in stadiums, programme advertisements, digital LEDs and social media content featuring safer gambling ambassador David James, all aimed at educating football fans about safer gambling.

FSA deputy chief executive Dave Rose said: “Supporter groups have real concerns about harmful betting and impulsive gambling behaviours among some football fans.

“We’ll be helping fans across the country lobby their clubs on the issue and get the safer gambling message out there. Football clubs have a unique position in their communities – so this is something they need to take seriously.”

The hub aims to raise awareness amongst football fans of the risks of impulsive betting, to help them recognise the behaviours that can lead from low-risk betting to a more serious gambling issue.

The FSA and BeGambleAware are encouraging football fans, clubs, and associated groups to use any of the safer gambling materials.

Marc Etches, chief executive of BeGambleAware, said: “It is important that for anyone who chooses to gamble, they are able to do so in an environment where the risks are made clear. As highlighted in the FSA Survey conducted at the end of last year, only 10% of supporters felt that their club was doing enough to encourage safer gambling.

“The safer gambling campaign, Bet Regret, is designed to encourage regular sports bettors to think twice about their gambling habits and help keep them safe from gambling harms.”

“We hope that football clubs and associated groups find the tools useful in helping to create a safer gambling environment for everyone.”

Booming Games

Booming Games releases Sacred Buffalo

Published

1 hour ago

June 5, 2026

Wladimir P.

Booming Games, a leading provider of premium gaming content, has today launched Sacred Buffalo, the latest addition to its popular series of buffalo games. Boasting a 5×4 grid with 30 fixed paylines, the game offers a maximum win potential of 8,000x. It contains a powerful Cash Collect feature and Free Spins with Minor Elimination, Major Upgrade and Sacred Spin features to enhance the gameplay experience.

In the base game, landing Coin and Scatter symbols are collected into the Buffalo Totems, with the Wooden Totem triggering the Cash Collect feature and the Golden Totem triggering Free Spins. Coins can land reels 1-4 and carry awards from 1x-50x. Landing a Collect symbol on reel 5 along with coins will collect all coins in view and award to the player.

Three Bonus symbols landing on reels 1, 3 and 5 will award 15 Free Spins. In the bonus game, when Minor symbols form a win, they are eliminated and removed from the reels, triggering a symbols cascade.

Additionally, Major symbols that form a win will be upgraded to their Spirit form and enhance and double their win value. All Wilds that land will be collected and stored for the Sacred Spin at the end of Free Spins. At this point, the collected Wilds are added to the reels for a huge big win potential finale.

At any time, players can purchase the Buy Bonus for 75x the bet amount.

Craig Asling, Director of Games at Booming Games, said: “Our Buffalo games have been among our best performers, and we are delighted to be adding a new game to the series. Sacred Buffalo combines innovative features with a large win potential, and is the latest example of our efforts to bring new mechanics into our games to maintain high levels of player engagement.”

The post Booming Games releases Sacred Buffalo appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

Bettormetrics publishes World Cup trading benchmark; Tipico leads uptime ranking

Published

13 hours ago

June 4, 2026

Wladimir P.

bettormetrics-publishes-world-cup-trading-benchmark;-tipico-leads-uptime-ranking

Study of 1,752 Big 5 league matches finds a 12-point uptime gap; live World Cup leaderboard to run during the tournament.

Bettormetrics has launched what it calls the first World Cup Trading Performance Benchmark, ranking sportsbooks on in-play market uptime ahead of the 2026 FIFA World Cup. The sports odds intelligence firm said it will publish a live World Cup leaderboard on its website during the tournament to track trading performance.

The benchmark measures operator uptime on the Total Goals market across 1,752 fixtures in the Premier League, Bundesliga, La Liga, Serie A and Ligue 1. Bettormetrics analysed 22 operators and published a Top 10, reporting a gap of more than 12 percentage points between the highest and lowest performers.

Tipico ranked first overall with 95.9% uptime, followed by Fanatics (95.3%) and Betsson (94.9%). Superbet (94.8%) and Betano (94.7%) rounded out the top five. Bettormetrics said Premier League fixtures generally delivered the highest availability across operators, while La Liga was “the key differentiator” and “consistently produced the lowest availability figures across the field.”

The results also highlighted regional shifts. Bettormetrics noted that none of bet365, William Hill, Ladbrokes or Paddy Power made the Top 10, while Fanatics placed second overall as the highest-ranked US operator. It also flagged Pinnacle and SBOBET as ranking poorly on in-play availability in this analysis despite “strong reputations for pregame pricing and market depth.”

Sabin Brooks, CEO of Bettormetrics, said: “The World Cup represents one of the highest-risk and highest-opportunity periods in the sportsbook calendar. Small differences in uptime, trading performance and market availability can have a material impact on turnover, profitability and even reputation.

“The World Cup leaderboard will answer one simple question: which sportsbook performed best when it matters most?”

The post Bettormetrics publishes World Cup trading benchmark; Tipico leads uptime ranking appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Affiliate Industry

Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico

Published

21 hours ago

June 4, 2026

GamingAmericas.com

hub-affiliations-partners-with-gana-media-to-expand-estadio-gana-in-mexico

Hub Affiliations has signed a strategic partnership with Gana Media Group plc to support the development of Gana’s digital sports platform, Estadio Gana, in Mexico ahead of the FIFA World Cup 2026. The partnership was reported by Investing.com.

Under a Framework Strategic Partnership Agreement, Hub Affiliations will provide advertising, media placement, digital communication and commercial development services aimed at building Estadio Gana’s presence in the Mexican market.

The first activation is a three-month, fixed-fee advertising campaign on Sporticos.com, scheduled to run from June 1, 2026 to August 31, 2026. Formats listed in the release include video placements, pop-up banners, sidebar listings and sticky banners.

The companies said the initial phase is designed to test audiences, formats and performance analytics, and does not guarantee “conversions, deposits, revenue or customer acquisition.” The agreement also includes a 24-month protection period for commercial opportunities introduced by Hub Affiliations, with any related fees to be agreed in writing.

Mexico is one of the host countries for the FIFA World Cup 2026, alongside the US and Canada. The companies position the timing as an opportunity to increase visibility in a market where sports media, digital advertising and betting-related audiences are expected to scale in the run-up to the tournament.

The post Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico appeared first on Americas iGaming & Sports Betting News.