Conferences in Europe

New-look SBC Summit Malta Shows Strong International Appeal

Published

4 months ago

June 20, 2025

George Miller

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Reading Time: 5 minutes

Save the date: The show will return to the island next year, from 28–30 April.

Last week, SBC Summit Malta transformed the InterContinental Hotel into a powerhouse of industry networking, bringing together 6,000 professionals from Malta and across Europe.

This year marked the debut of the event under its new identity, following the rebrand from CasinoBeats Summit. With its expanded focus covering casino, sports betting, regulation, affiliation, payments, and emerging tech, the summit officially opened on Wednesday, 11 June, with a ribbon-cutting ceremony led by Malta’s Minister for the Economy, Enterprise and Strategic Projects, Silvio Schembri.

Clinton Cutajar, CTO of digital marketing agency MediaTroopers, praised the rebrand: “The rebranding was a successful one. Everyone I meet mentions it is a great show, with great panels and a great conference.”

In addition to content and attendance, the organisation of the event itself earned high marks. Cristina Turbatu, CTO at Malta-based operator Casumo, noted, “It’s very well organised, it’s very well structured, and for me, it just feels high-end in terms of quality, so I really enjoy it.”

Cutajar added praise for the technology behind the experience: “The SBC Connect app helped a lot to schedule appointments in advance. There was no need to search around or try to coordinate elsewhere. Everything and everyone could be found in one central place.”

Dr. Eyal Loz, CPO of game studio RubyPlay, also commented on the balance between scale and accessibility: “It’s big enough to meet a lot of interesting people and have some really good meetings, and small enough to navigate easily. The organisation, the location, the panels; I’m very happy with it. It has been brilliant.”

This year’s summit also demonstrated depth in commercial firepower with an impressive 37% of attendees holding key decision-making roles. Moreover, there was strong representation from both the operator and affiliate sides, with operators bringing over 2,100 representatives, accounting for 35% of the overall audience, and 750 affiliates focused on player acquisition in the room. Both segments recorded considerable audience growth compared to last year.

Nils Andén, CEO of operator Kindred Group, commented: “I have definitely met the people that I expected to meet here, and also some people that I was surprised to see. SBC delivered on the promise to get the right people.” Rosi Bremec, COO at Game Lounge, added: “I’ve only been in the industry for three years, and I’m always looking for good people and new ideas. Events like this help me meet those people and also expand my knowledge of the industry.”

Reflecting on the milestone edition, SBC CEO & Founder Rasmus Sojmark shared: “While the numbers for this event were strong and we delivered on our promises, the most important takeaway was the undeniable excitement I witnessed while walking the show floor, entering the conference rooms, and attending the dinners and parties.

“The audience this year was electric, and the warm feedback we have received is the greatest compliment we could ask for as organisers. A massive thank you to each and every individual who made this event, in its new shape and form, a success this year.”

Malta-based leaders were especially vocal about the event’s value for the local ecosystem. Charles Mizzi, CEO of the Malta Gaming Authority (MGA), underlined the event’s broader significance: “These events help to confirm the importance of the gaming industry to the local economy.”

“I was quite impressed with the setup and the number of participants. If we remain behind our desks and do not participate in events such as this, we wouldn’t have the feel of the industry,” the MGA CEO added.

Andén remarked, “I’m based here in Malta, so this is a good opportunity for me to catch up with people from all across the industry; not only the ones that are based here, but those who travel here too. It’s also good that SBC makes a concerted effort to actually get people who represent the companies that work here in Malta. That is an important kind of differentiation point.”

Jovana Popovic Canaki, CEO of iGP, a Platinum Headline sponsor of the event, said: “One of our offices is here in Malta, and for us it’s home. We walk to the venue. We want to support local events, so the sponsorship was a no-brainer and a great honour.”

Bremec further highlighted the benefit of local hosting: “Everybody is here. The product people are here, the HR people are here. Everybody loves attending these events, so we encourage that.”

Notably, while the event featured strong local representation, with 47% of the audience based in Malta, it also demonstrated its international appeal, with 53% of attendees flying in from abroad. “This shows that the event is not just for locals, but a key opportunity to connect with European, and to some extent, international stakeholders who travel to Malta specifically to attend the event,” Sojmark said.

Beyond the vibrant expo floor, the conference segment was a highlight in its own right. Hosted across three main conference rooms and two dedicated workshop spaces, the agenda featured 17 hands-on workshops and a speaker lineup of 250 experts.

Andén commented, “I really liked the particularly dedicated track on some of the regulation challenges that affect not only me as an operator, but also affect suppliers and everyone else in the industry.” Popovic Canaki added, “Sometimes we speak too loudly and don’t let our ears work. This was a fantastic opportunity to sit down and listen to what the rest of the industry has to say.”

Andre Machado, CCO of Clever Advertising, praised the programming: “The way you are building the conference and the topics are also a mixture of what the audience is looking for. There’s real sensibility in how the programme aligns with broader industry trends.”

Turbatu reinforced the value of the educational content: “Those who didn’t attend would be missing out on high-quality workshops, which I don’t think many other conferences focus on.”

Adding a cultural edge to the event, SBC hosted the Malta debut of its signature EDM experience: the INFINITY party. Held at the island’s iconic Aria Complex and headlined by international star Galantis, the evening delivered a high-energy celebration that brought the entire industry together in style. The Malta edition joins past INFINITY showcases at SBC Summit, SBC Summit Rio, and SBC Summit Americas, which featured major acts such as Afrojack and Steve Aoki.

Apart from INFINITY Malta, SBC treated attendees to multiple evening networking events. The week began with an opening party at Infinity by Hugo’s, a beloved spot for those who had previously attended SBC’s Malta events. The organiser also hosted two invite-only dinners on Wednesday, one for C-level operators at Caviar & Bull and another for affiliates at Sole by Tarragon. On Thursday, the spotlight shifted to SBC Awards Europe, a ceremony that celebrated the achievements of the industry’s brightest companies and individuals. The week concluded with a relaxed closing party at Open Waters.

The overwhelmingly positive response from attendees highlighted not only the strength of the new format but also the growing trust in SBC’s ability to deliver high-quality, high-impact industry events. As Dr. Eyal Loz of RubyPlay summed it up: “I’ve attended almost all the SBC events over the last year, and I’m going to keep on coming back for sure. It’s nice to see the evolution of SBC. The pace at which SBC is improving, becoming more relevant, more engaging, and more dynamic truly blows my mind.”

Save the date: The show returns to the island next year, 28–30 April. For exhibition and sponsorship opportunities, contact [email protected]

The post New-look SBC Summit Malta Shows Strong International Appeal appeared first on European Gaming Industry News.

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Bazoom

Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation

Published

13 hours ago

October 27, 2025

George Miller

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Reading Time: < 1 minute

Gamblers Connect, the award-winning iGaming affiliate and media platform, is excited to share that Bazoom will be the official sponsor of Gamblers Connect’s delegation at the upcoming SiGMA Central Europe Summit in Rome, Italy.

As one of Gamblers Connect’s long-standing partners and one of the most trusted link-building and content platforms in the iGaming industry, this collaboration is another great example of creating real impact through strong partnerships. Both companies share the same vision, building with quality, not noise, and this sponsorship perfectly reflects that shared belief.

Thanks to Bazoom’s support, the Gamblers Connect team will have a greater presence at one of Europe’s most important iGaming events, connecting directly with operators, affiliates, and industry leaders from all over the world.

Gjorgje Ristikj, Founder & CEO at Gamblers Connect: “Thanks to Bazoom Group’ support as our sponsor, Gamblers Connect will be present at SiGMA Rome. Partnering with companies that believe in our mission and invest in our growth is exactly what allows us to show up, connect and deliver even more value.”

Bazoom’s innovative platform has become an essential ally for companies looking to strengthen their digital footprint. With access to nearly 100,000 verified media outlets worldwide, the platform makes it easier than ever to acquire quality backlinks and tailored content that drives real growth, all through a transparent, pay-per-link model.

Kristoffer Krog, Head of Global Partnerships at Bazoom: “At Bazoom we always strive to stay ahead of our competition and maintain our position as industry leader within link building. The partnership with Gamblers Connect for SiGMA Rome reflects exactly that, as we share the same ambitions, know-how and expert knowledge within the industry.”

The post Bazoom Becomes the Official Sponsor of Gamblers Connect’s SiGMA Central Europe Delegation appeared first on European Gaming Industry News.

BetConstruct

BetConstruct to Participate in SiGMA Central Europe 2025

Published

18 hours ago

October 27, 2025

Niji Narayan

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Reading Time: < 1 minute

BetConstruct is going to participate in SiGMA Central Europe 2025, taking place from 4 to 6 November at Fiera Roma, Italy.

“BetConstruct will make a powerful appearance at SiGMA Central Europe 2025, taking place from 4 to 6 November at Fiera Roma, Italy. This landmark event marks yet another milestone in BetConstruct’s ongoing journey of innovation and connection,” the Company said.

“As the world of iGaming gathers in the heart of Rome, we step into the spotlight to showcase the power of creativity, courage, and technology, the very elements that continue to define our global success story.”

At Stand 3083, visitors will experience more than a display. They will step into an atmosphere where ideas evolve into opportunities, powered by the synergy of BetConstruct’s AI suite and its renowned products, including its Sportsbook, Casino Suite and Affiliate ecosystem. Each innovation reflects the company’s spirit of creation, courage and conquest, combining intelligence with imagination to deliver unmatched experiences.

“BetConstruct’s participation will highlight our ongoing mission to connect products, partners, and players within one seamless ecosystem. Through dynamic technologies and a bold vision, we continue to set new standards for excellence and creativity in the global iGaming industry. Beyond technology lies a story of innovation that grows stronger through collaboration, curiosity, and constant evolution. BetConstruct invites all attendees to experience first-hand in Rome, where every interaction becomes an opportunity to explore, engage, and be inspired,” the Company added.

The post BetConstruct to Participate in SiGMA Central Europe 2025 appeared first on European Gaming Industry News.

Conferences in Europe

SiGMA Central Europe in Rome to open with keynote from European Parliament President Metsola

Published

19 hours ago

October 27, 2025

George Miller

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Reading Time: 3 minutes

Hon. Roberta Metsola, President of the European Parliament, together with Italy’s Deputy Prime Minister and Minister of Foreign Affairs and International Cooperation, Hon. Antonio Tajani, have confirmed their participation at SiGMA Central Europe, scheduled to take place in Rome from November 03 – 06.

President Metsola will deliver an opening keynote to launch SiGMA’s inaugural event on 04 November, followed by an address from the Hon. Tajani and SiGMA Founder Eman Pulis.

This landmark gathering, taking place for the first time in the historically resonant city of Rome, connects some of the most influential and decisive voices in government, policy, and public sector engagement. Across four stages, prominent voices joining the conference also include that of Hon. Federico Freni, Undersecretary of State, Ministry for Economy and Finance, Italy.

H.E. Roberta Metsola, President of the European Parliament

Roberta Metsola was elected President of the European Parliament in January 2022, becoming the youngest person ever to occupy this role. In July 2024, she was re-elected for another term, as the second person and the first woman to serve as President for two terms.

President Metsola has been very vocal and firm in Europe’s support for Ukraine, following Russia’s brutal invasion. On 1 April 2022, she became the first President of an institution of the European Union to visit Ukraine since the start of the war. As President, she has led reforms towards a Parliament that is more modern, efficient and accountable.

She was first elected as a Member of the European Parliament in 2013. Prior, President Metsola served within the Permanent Representation of Malta to the European Union and later as the legal advisor to the High Representative of the European Union for Foreign Affairs and Security Policy. In her student years, she campaigned actively for Malta’s European Union membership.

Professionally, she is a lawyer who has specialised in European law and politics. Born in 1979, Roberta Metsola is married to Ukko Metsola and is the mother of four boys.

Italy’s Deputy Prime Minister and Minister of Foreign Affairs and International Cooperation, Antonio Tajani

A professional journalist since 1980, he has worked as a parliamentary reporter, anchor for GR1 Rai, and head of the Rome newsroom of Il Giornale.

Co-founder of Forza Italia, he served as its Vice President from 2018 to 2023 and as National Coordinator from 2021 to 2024. On February 24, 2024, he was unanimously elected National Secretary of Forza Italia. Since 2002, he has been Vice President of the European People’s Party.

In 1994, he was elected to the European Parliament for the first time. He was appointed European Commissioner for Transport in 2008, and later Vice President and European Commissioner for Industry and Entrepreneurship in 2010. On January 17, 2017, he was elected President of the European Parliament.

From 2019 to 2022, he served as Chair of the Committee on Constitutional Affairs and of the Conference of Committee Chairs of the European Parliament.

Since October 22, 2022, he has been Deputy Prime Minister and Minister of Foreign Affairs and International Cooperation.

About SiGMA Central Europe 2025

SiGMA Central Europe will take place for the first time this November 03 – 06. Strategically set in Italy’s historic capital, a three-day feast of networking, expo, and conference takes place at the Fiera Roma – a 100,00 sqm venue in the heart of the eternal city. Don’t miss an expertly crafted conference taking place across four main stages, over 550 speakers, 1,700 exhibitors and sponsors – delivering high-value discussion across eight densely-packed halls.

On the networking side, highlights include two prestigious award ceremonies for the B2B and B2C crowd, and a special Hall of Game recognition category for outstanding change-makers. A private concert by world-renowned tenor Plácido Domingo and celebrated South African soprano Pretty Yende adds a touch of glamour to the agenda.

Expecting 30,000 delegates from more than 150 countries, this edition promises to be SiGMA’s largest to date.

Disclaimer: The content presented on this page is strictly informational and intended for B2B purposes only. SiGMA Group is not responsible or liable for any business decisions, commercial agreements, or activities conducted by attendees, exhibitors, or third parties during or after the event. All participants are responsible for ensuring compliance with applicable laws and licensing requirements, including those of the Agenzia delle Dogane e dei Monopoli (ADM) in Italy. Our events are restricted to adults aged 18 and over.

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