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Gambling Market Review for the First Half of 2024: Market Growth Mainly Driven by the Performance of FDJ and Online Sports Betting Operators

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Activity of monopoly operators (FDJ and PMU): growth dynamics for FDJ and declining activity for PMU

The activities of La Française Des Jeux (FDJ) and PMU represent 78.5% of the total market gross profit.

The gross profit of FDJ activities reaches €3.5 billion in the first half of 2024, up 5.5% compared to the first half of 2023.

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These good performances are mainly due to sports betting activities in points of sale and in competition, the GGR of which increased by 14% to reach €611 million over this period.

The lottery activity (composed of draw and scratch games) saw its gross sales increase to a level 4 times higher than last year (4% in 2024, or €2.9 billion, compared to 1% in 2023).

More specifically, the draw (+2.1% in turnover) benefited from attractive jackpot amounts for Euromilions players and the continued installation of the new EuroDreams game. For their part, scratch games continued their growth (+6.7% in turnover), driven in particular by the launches of Ticket d’or and Maxi Black Jack.

For the first time since the end of Covid, PMU activity in the first half of 2024 is down compared to the same period in 2023. Both the stakes and the PBJ are down (respectively -2% and -2.3%), bringing them back to levels below 2022. The first quarter of 2024 weighed heavily on these results, with a drop of around 4% in stakes and the PBJ.

Activity of licensed online gaming operators: a semester with strong growth with disparities depending on the gaming segments

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The first half of 2024 is marked by an increase in the GGR of the online market of 11% (i.e. €1.3 billion in GGR). This amount exceeds the previous historical high point recorded in the first half of 2021 (€1.2 billion). However, this increase masks disparities between the different segments with sports betting achieving a record first half (+16% GGR compared to H1 2023) , poker having experienced more moderate growth in its GGR (+2%) and horse racing betting showing a slight decline (-2%).

The gross profit for this semester is composed of 67% gross profit from sports betting , 20% gross profit from online poker and 13% gross profit from horse racing betting .

The total number of APAs increased by 13% over the period to reach 4.3M. This increase is mainly observed in sports betting (+16%, or 3.6M APAs) and, to a lesser extent, in poker, which saw its number of active player accounts (APAs) increase over the last months of the half-year (+11%, or nearly 1.5M APAs).

SPORTS BETTING: a very profitable half-year due to the Euro football championship and the good performances of French clubs

At the end of the first half of 2024, the level of bets recorded a growth of 24%, or €5.2 billion. Football accounts for 53% of bets. At the same time, the GGR increased by 16% to reach €871 million.

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This development marks a very profitable half-year for sports betting, due to the Euro football championship but also the excellent performances of French clubs in major football competitions (PSG in the semi-finals of the Champions League, Olympique de Marseille in the semi-finals of the Europa League).

This sharp increase in the GGR is accompanied by that of the CJA (+16% between the first halves of 2023 and 2024) and exceeds, in absolute amount, the record of the first half of 2021. A peak in recruitment is observed in June (+63%) and is explained by the marketing campaigns and acquisition strategies of the operators during the period of the Euro Football.

Overall, whatever the ratio chosen, the intensity of play seems to be increasing (+13% for the average bet placed, +7% for the average stake per CJA).

HORSE RACING BETTING: an increase in stakes and an expansion of the pool of players

After a moderate increase in its level of activity in 2023, the online horse racing betting segment is this time recording a more significant increase in its stakes, of around 6%, for a total of €787 million at the end of the first half of 2024 .

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Unlike stakes, the GGR will decline by 2% between the first half of 2023 and that of 2024. However, it remains in the same order of magnitude as at the end of the Covid crisis, i.e. around €170 million.

The number of CJA increases by 3% between the first half of 2023 and 2024 (i.e. nearly 500k CJA), reaching a new record for the horse racing betting segment. This increase echoes in particular that of the number of bets: +3% compared to the first half of 2023, to reach 254M bets.

ONLINE POKER: a growing segment, with a slower pace than in 2023

Online poker gross sales reached €257 million, 2% more than in the first half of the previous year.

Despite the relative slowdown in its growth, online poker has a solid unique player base of 1.2 million players, up more than 10% for the second year in a row.

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This consolidation of the player pool may originate, to a certain extent, from the cross-selling strategies carried out between this segment and that of sports betting. Indeed, the number of CJA increased significantly in June, with an increase of 31.1%, compared to June 2023. This strong increase in CJA, with a GGR that increases moderately, suggests the recruitment of occasional players or those who are discovering the poker offer.

The post Gambling Market Review for the First Half of 2024: Market Growth Mainly Driven by the Performance of FDJ and Online Sports Betting Operators appeared first on European Gaming Industry News.

eSports

Abios partners Svenska Spel to bolster esoccer offering

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Leading Swedish operator enhances its esoccer capabilities with Abios’ comprehensive odds feed, streams and widgets

Abios, a global leader in esports data and odds provision and part of the Kambi Group, has agreed a partnership with Svenska Spel to provide the leading Swedish operator with its full esoccer offering, including its comprehensive range of odds, streams and widgets.

Harnessing real-time data from official rights holders and automated models overseen by an expert trading team, Abios’ esoccer offering covers more than 12,000 matches every month. Having powered esoccer across the Kambi network since 2023, Abios’ offering consistently ranks among the top leagues on the network by number of bets.

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Svenska Spel is one of the largest operators in the Swedish regulated market, with an extensive online presence encompassing both sportsbook and casino. Svenska Spel is also the single largest sponsor of Swedish sports, making large contributions to everything from women’s hockey to the Swedish national football team.

Managing Director and Co-founder of Abios, Anton Janér, said: “As a company founded in Stockholm we’re incredibly happy to power Svenska Spel, one of the most well-known brands within Swedish sports. Esoccer has grown rapidly for us in recent months, and it is exciting to see that the novel product features we’ve rolled out have gained traction and boosted results for our partners.”

Ida Björklund, Head of Sports Betting at Svenska Spel, said: “By adding esoccer to our offering, we allow our customers to enjoy an exciting new product that has grown rapidly in popularity. The opportunity for customers to follow their bets throughout the match by watching streams bolsters the user experience, acting as a fantastic complement to our broad and deep offering.”

The post Abios partners Svenska Spel to bolster esoccer offering appeared first on European Gaming Industry News.

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Africa

SIS joins forces with Instasolutions to strengthen live Numbers offering across Africa

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Renowned 49’s Original Live Draw, 39’s and Fast 15’s go live with platform provider with Competitive Gaming and Live Racing products to follow

SIS (Sports Information Services), the leading content supplier of 24/7 live betting services, has launched its market-leading fixed odds Numbers draws with Instasolutions’ operator partners in Africa.

Operators utilising the Instasolutions platform across retail and online will now benefit from SIS-owned 49’s popular live Numbers draws which offer over 200,000 betting events every year, including the world-famous 49’s Original Live Draw.

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49’s has been a hugely popular brand for over 25 years and includes the market-leading fixed-odds live Numbers product that provides online and retail operators with high-quality, live-presented draws from the UK. A leading provider of betting platforms, Instasolutions’ offering includes sportsbook,  virtual sports as well as casino and lotto products.

Rolling out initially in Kenya, further African markets will also benefit from access to SIS’ hugely popular 49’s branded Numbers draws portfolio.

Additionally, the deal is set to incorporate the upcoming launch of the supplier’s premium live racing content. Delivered to operators from tracks all over the world as an end-to-end solution, the service features over 60,000 annual horse and greyhound races.

Competitive Gaming will also follow, allowing Instasolutions’ African partners to benefit from SIS’ complete H2H Global Gaming League™ eSoccer and eBasketball matches, numbering 150,000 events per year. Produced entirely in-house from the UK, it is the only esports product available on the market to have been awarded the Esports Integrity Commission’s (ESIC) Gold Standards.

The tie-up further strengthens SIS’ reputation as a leading supplier across multiple verticals in Africa.

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Joe Andrews, Head of Sales Africa at SIS, said: “Having the right partners in areas where we are committed to strengthening our brand through the offering of innovative new verticals is essential.

“Instasolutions has made impressive strides across Africa and we are confident our iconic 49’s live Numbers draws, and Live Racing and Competitive Gaming in due course, will resonate strongly across the Kenyan market and beyond.”

Sarkis Farah, Managing Director at Instasolutions, said: “As we continue to expand the reach of Instasolutions and broaden the scope of the services we provide and the number of partners we work with, agreeing a tie-up with a leading supplier like SIS is fantastic.

“We’re delighted to begin this collaboration and bring the combination of our revenue-boosting content to an even wider audience.”

The post SIS joins forces with Instasolutions to strengthen live Numbers offering across Africa appeared first on European Gaming Industry News.

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Australia

Jamieson O’Reilly to Deliver Keynote at Regulating the Game 2025 Sydney

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The organisers of Regulating the Game 2025 have announced that Jamieson O’Reilly, CEO and Lead Hacker at Dvuln, will deliver a keynote titled “Oceans 11 Downunder: How I Hacked Australia’s Two Biggest Casinos (Legally)” at the 2025 edition of the conference in Sydney.

The organisers said: “In this eye-opening keynote, Jamieson will take attendees behind the scenes of how he legally hacked into two of Australia’s largest casinos, uncovering serious vulnerabilities in their digital infrastructure. Casinos are known for their robust security measures, but as they increasingly rely on interconnected systems and digital processes, new vulnerabilities emerge that even the most fortified establishments must contend with.”

Mr O’Reilly added: “When most people think of a casino, they think of high security, underground vaults, and an overall intimidating complexity. But with great complexity comes great security consequences. It’s easy to think of a casino as one big money-making machine. But the reality is, under the hood, casinos are run by many individual moving parts, all relying on each other equally to function.”

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O’Reilly’s talk will delve into the specific techniques he used to breach these casinos’ defences, exposing weaknesses in their systems, surveillance networks, customer databases and backend operations. Although both casinos have since patched the vulnerabilities, Jamieson’s experience highlights the broader challenges facing the gaming industry in the digital age, where the expanding attack surface presents real risks.

Paul Newson, event organiser and Principal at Vanguard Overwatch, said: “With his incredible experience in ethical hacking and cybersecurity, Jamieson’s keynote is set to be a highly anticipated session of the conference. His revelations about how he legally breached the security of two major casinos provide crucial lessons for the entire gambling sector.

“As the industry becomes more digitally interconnected, understanding the risks and learning how to defend against cyber threats is more important than ever.”

As a leader in offensive security, he has conducted countless red team exercises and adversary simulations against some of the hardest targets in the world, from banks and casinos to government agencies, to test their resilience against Advanced Persistent Threats (APTs).

His expertise helps organisations uncover critical vulnerabilities and build robust defences against highly skilled attackers.

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Jamieson is a member of the CREST Approved Australasia Council, underscoring his leadership in the cybersecurity community in addition to this, Jamieson is also a co-author of the post-quantum encryption specification PPQM, demonstrating his knowledge in advanced cryptography and defensive security.

His keynote will not only offer an insider’s view into casino security vulnerabilities but will also provide practical insights into how businesses can strengthen their defences against ever-evolving digital threats. The session is essential for anyone in the gaming sector looking to safeguard their digital infrastructure in a connected world where no system is truly secure.

The post Jamieson O’Reilly to Deliver Keynote at Regulating the Game 2025 Sydney appeared first on European Gaming Industry News.

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