Asia
STAR SPORTS NETWORK ACQUIRES BROADCASTING RIGHTS FOR ESPORTS WORLD CUP 2024
Inaugural Esports World Cup is a global celebration of competitive excellence and esports fandom, with a record-breaking prize pool of over $60 million (500 Cr.)
Star Sports Network and the Esports World Cup Foundation (“EWCF”) today announced the acquisition of broadcasting rights for the Esports World Cup (“EWC”) 2024. The tournament, held in Riyadh, Saudi Arabia from July 3rd to August 25th, will unite the global gaming communities and deliver premier competition in a unique format at an unprecedented scale. Over eight weeks, the EWC will feature the world’s top Esports clubs competing in 21 of the most popular game titles, making it the largest multi-game Esports tournament ever. As the official broadcaster, Star Sports is set to deliver comprehensive coverage of the tournament, offering viewers and fans an unparalleled Esports experience with in-depth commentary in English and Hindi. The Esports World Cup will be streamed on Star Sports’ YouTube channel and broadcast on linear TV via Star Sports First and Star Sports 2.
In 2022, BGMI Masters became the first Esports franchise to be broadcast in India by the Star Sports Network, drawing in millions of viewers over its linear television debut. Highlighting the immense popularity of the online multiplayer battle royale game, Star Sports has been instrumental in bringing esports to the mainstream Indian gaming audience.
Vikram Passi, Head Marketing – Sports, Disney Star, stated, “Esports is rapidly emerging as a significant force, fuelled by India’s burgeoning gaming culture and its recognition on the global stage. The BGMI Masters’ Series, in just a few seasons, has firmly established itself as a premier tournament in India, demonstrating the immense potential for world-class Esports competitions. With the upcoming Esports World Cup broadcast, we aim to expand our audience base, energize the gaming community, and foster greater acceptance of Esports among non-gamers. This event will not only captivate dedicated Esports enthusiasts but also engage a younger demographic across our platforms, driving a broader appreciation for the competitive gaming landscape.”
Ralf Reichert, CEO Esports World Cup Foundation, said “Our partnership with Star Sports brings the Esports World Cup to India’s massive and passionate gaming audience. Having witnessed this firsthand, I’m thrilled to nurture India’s growing esports scene and inspire future champions. With the world’s best competing in Riyadh, we hope to spark a new wave of esports fandom in India, and maybe even see an Indian team claim victory.”
The EWC will offer the largest prize pool in esports and feature the most popular esports titles across all major gaming genres. It will welcome a new cross-game competition format, awarding prizes for individual game titles and club performances. This will be a first ever Esports World Cup with a prize pool of more than $60 million (INR 500 crore)
The eight games to be broadcasted on Star Sports Network are Call of Duty: Warzone, Dota 2, Counter-Strike 2, Overwatch 2, Apex Legends, Fortnite, EA Sports FC 24, and PUBG Battlegrounds .
Specific highlights include:
- Opening Broadcast: Week 1 July 3rd at 10 PM on SS First and SS YT Channel with Call of Duty: Warzone in Hindi.
- Weekly Schedule: From Week 3, starting July 18, EWC will be broadcast at 9 PM on SS2 and SS First along with SS YT Channel
- Hindi Commentary: Call of Duty: Warzone (Week 1) and Counter-Strike 2 (Week 3) will be shown with Hindi commentary on SS First along with and SS YT Channel
The Esports World Cup broadcast on the Star Sports Network will further solidify esports as one of the fastest-growing sports in India, bringing the best of global esports action to India. The Esports World Cup Foundation is pleased to share Star Sports’ vision in bringing esports to a broader audience as they continue to pave the way for the future of competitive gaming in India
The post STAR SPORTS NETWORK ACQUIRES BROADCASTING RIGHTS FOR ESPORTS WORLD CUP 2024 appeared first on European Gaming Industry News.
Asia
BetConstruct AI Arrives at G2E Asia 2025 in Manila
Reading Time: 2 minutes
After exhibiting at more than 30 events throughout the year, BetConstruct AI concludes its global calendar at G2E Asia 2025. The exhibition will take place from 10 to 11 December in Manila, Philippines, providing an important stage to present the company’s strategic vision, technological capability and integrated approach to one of Asia’s most influential industry gatherings.
As the Asian iGaming community converges in Manila, BetConstruct AI will welcome visitors at Stand N2-618 to explore an ecosystem designed for operators seeking direction, efficiency and long term growth. Attendees will encounter more than a standard product lineup. They will enter an environment shaped around intelligence, integration and practical value, demonstrating how a connected ecosystem tailored to the Asian market can strengthen performance across digital and retail operations.
As part of its participation at G2E Asia, the company will also highlight its limited-time commercial offer. Operators who sign new agreements on or before 15 January 2026 will receive a 50% reduction on setup fees, tools and services for one year. This initiative provides a more accessible starting point for those planning to expand, introduce new skins or develop their strategic roadmap for 2026.
Central to this environment are the established pillars of the company’s ecosystem, the Sportsbook and the Casino Suite. These pillars represent the depth, coverage, personalisation and consistent multi-channel performance required for reliable operational success. They serve as the entry point into a broader structure where player engagement, loyalty progression and operator creativity form essential components of sustained development.
Within this broader structure, The Last Battle presents a distinctive approach to progression and player value, turning loyalty into a dynamic, evolving experience. Land-Based Solutions extend intelligent capability into physical venues, supported by tools that modernise retail operations, while Loya strengthens player relationships inside every shop through a dedicated loyalty framework.
Affigates, presented separately within the ecosystem, offers an independent affiliate network prioritising reach, reliability and partnership within a trusted global framework.
Supporting every element of the ecosystem is the AI Suite, the analytical core that connects insight with action. CRM AI strengthens engagement through behavioural understanding.
Umbrella AI reinforces operational confidence by identifying potential risks early and supporting informed decisions. The AI Game Recommendation System elevates personalisation by matching each player with content aligned to their preferences. Together, these components form the intelligence framework that drives the entire BetConstruct AI environment.
The presence at G2E Asia reflects the company’s commitment to building technology that is adaptable, comprehensive and aligned with emerging opportunities across the region.
The post BetConstruct AI Arrives at G2E Asia 2025 in Manila appeared first on European Gaming Industry News.
Asia
S8UL Esports Secures iQOO as Title Sponsor for its Pokémon UNITE and MOBA Legends 5v5 Rosters
Reading Time: 3 minutes
S8UL Esports, a global name in esports and gaming content, has onboarded high-performance smartphone brand iQOO as the Title Sponsor for its Pokémon UNITE and MOBA Legends 5v5 rosters. With this strengthened alliance, iQOO deepens its commitment to supporting India’s top esports talent while S8UL further accelerates its multi-title expansion ahead of a landmark competitive season.
iQOO has supported the growth of Indian esports for several years, working closely with top teams and major tournaments. Its continued association with iQOO SOUL, one of India’s leading BGMI rosters, has contributed to the team’s strong performances, including its recent win at the Chennai Esports Global Championship 2025.
Extending this support to S8UL’s newly signed rosters, the brand will equip athletes with its powerful, gaming-optimized smartphones to enhance their training and tournament preparation. As part of the partnership, the iQOO logo will feature prominently on the front of the team jerseys, and both rosters will now compete under the names iQOO S8UL Pokémon UNITE and iQOO S8UL MOBA Legends 5v5.
“iQOO has been with S8UL for a long time, starting with our BGMI team, and their support has played an important role in our journey. Extending this partnership to our Pokémon UNITE and MOBA Legends 5v5 teams is a natural next step as we grow across more titles. Our focus at S8UL is to build strong, well-prepared rosters in every game we enter, and working with a partner like iQOO helps us give our players the tools they need to compete with confidence in India and internationally.,” said Animesh Agarwal, Co-founder and CEO of S8UL Esports.

S8UL’s Pokémon UNITE team, led by captain Manmohan Singh (AllMight) and comprising Rahul Sharad Lavhate (Kyurem), Deep Patel (Snowyy), Adnan Badshah (Badshahh), and Rudra Narayan Nayak (ReX), is widely regarded as the top roster in the South Asia region. The team has claimed three regional championships in the last three years and has consistently represented India on the international stage at the Pokémon UNITE World Championship.
The organization’s newly signed MOBA Legends 5v5 roster arrives with a wealth of experience and an impressive track record across India’s community-led tournaments. The team includes in-game leader Mohammad Saad (Apex), Abhijeet Katkar (Abhi), Mehta Jay (J), Chirag Singh (Radium), Debasish Sana (Anti) and Anush N (Fear). Apex notably competed at the MLBB Mid Season Cup 2024 at the Esports World Cup, which featured a staggering USD 3 million (approx. INR 26.7 crore) prize pool.
The enhanced partnership with iQOO comes at a time when S8UL is rapidly scaling its multi-title presence. Earlier this year, S8UL became the first and only Indian organisation selected for the prestigious Club Partner Program of the Esports World Cup 2025, placing it among the world’s elite esports organisations.
On the content front, the organization recently won the ‘Esports Content Group of the Year’ for the fourth time in a row, while Co-Founder Animesh “8Bit Thug” Agarwal earned the title of ‘Esports Personality of the Year’ at the Esports Awards 2025, underlining the organisation’s unmatched influence across both esports and creator ecosystems.
By bringing two high-potential rosters under the iQOO S8UL banner, the organisation reinforces its drive to build winning line-ups across every title it enters. The newly branded iQOO S8UL Pokémon UNITE roster will be the first to step into action, competing at the Pokémon UNITE Asia Champions League 2026 – India from November 29.
The post S8UL Esports Secures iQOO as Title Sponsor for its Pokémon UNITE and MOBA Legends 5v5 Rosters appeared first on European Gaming Industry News.
Asia
BetConstruct AI to Participate in SiGMA South Asia 2025
Reading Time: 2 minutes
BetConstruct AI is preparing for a strong presence at SiGMA South Asia 2025, taking place from 1 to 2 December in Colombo, Sri Lanka. At stand P11, the company will showcase its latest innovations.
“This event marks an important moment in our global journey, bringing our vision, our technology, and our creative ambition to one of Asia’s most forward-looking gatherings,” the Company said.
“As the region’s iGaming community comes together, we step into the spotlight at Stand P11 to present an ecosystem shaped for modern operators. Visitors will experience more than a traditional showcase. They will enter an atmosphere where intelligence, innovation, and imagination meet, revealing how a unified product world can create meaningful progress across digital and retail channels.
“At the core of this experience stand the two defining pillars of our ecosystem, the Sportsbook and the Casino Suite. Together, they show how coverage, personalisation, content depth, and consistent multi-channel performance create a reliable operational base. These pillars open the door to a broader environment where player interaction, loyalty frameworks, and operational creativity take centre stage.
“Within this environment, The Last Battle introduces a new expression of progression and player value, turning loyalty into an active and dynamic journey. Our Land-Based Solutions bring the same level of intelligence into physical venues, supported by tools that elevate retail operations, and by Loya, our loyalty platform designed to strengthen relationships inside every shop. Alongside these stands Affigates, our standalone affiliate ecosystem developed for operators seeking reach, quality, and partnership within a trusted global framework.
“Completing the picture is our AI Suite, the analytical layer woven through every product. CRM AI enhances engagement with behavioural insight. Umbrella AI reinforces operational stability through early risk detection and informed decision-making. The AI Game Recommendation System elevates personalisation by aligning each player with content suited to their behaviour. Together, they form the intelligence engine that drives our entire ecosystem.
“As part of our presence at the event, we will also highlight our limited commercial offer, providing a 50% reduction on setup fees, tools, and services for all new agreements signed on or before 15 January 2026. This offer is designed to help operators plan their 2026 launches with stronger commercial terms and reduced initial investment.
“Our participation at SiGMA South Asia reflects our commitment to delivering technology that is adaptive, comprehensive, and ready for the opportunities emerging across the region. We invite all attendees to explore, engage, and experience the future of integrated iGaming in Colombo.”
The post BetConstruct AI to Participate in SiGMA South Asia 2025 appeared first on European Gaming Industry News.
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