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BCLC

BCLC Appoints Pat Davis as New President and CEO

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BCLC’s Board of Directors announced that Pat Davis has been appointed BCLC’s President and CEO. The Board made the appointment following a competitive candidate search and review process.

“Pat brings a wealth of knowledge in both the technology and gambling industries. We are confident his experience combined with his dedication to integrity, player health and serving the best interests of our players and our province will further propel the advancement of BCLC as a social purpose company that operates with the highest standards,” BCLC Board Chair Greg Moore said.

Davis brings nearly 20 years of experience in the gambling industry. Davis was most recently BCLC’s Chief Information Officer and Vice President, Business Technology, leading the refresh of BCLC’s technology platforms and enabling the delivery of its digital strategy and innovation agenda.

An expert in large-scale transformation, Davis’ background also includes leadership in enterprise architecture and program management. He is a certified Project Management Professional (PMP) from the Project Management Institute and is certified as a Chartered Director (C.Dir) from the Directors College (a collaboration between McMaster University and The Conference Board of Canada). He is a member of the Chief Information Officer Council of British Columbia.

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A supporter of growing local technology communities, Davis is on the Thompson Rivers University advisory committee for software engineering program and sits on the board for Kamloops Innovation.

Davis, who grew up in Kamloops, will continue to be located at the Kamloops head office.

BCLC’s Board of Directors thanks Lynda Cavanaugh who has been BCLC’s Interim President & CEO since January 2021. Cavanaugh took on the role from Greg Moore who was appointed Interim President & CEO in September 2019 when former President & CEO Jim Lightbody went on medical leave. Lightbody subsequently stepped down in December 2021.

Greg Moore also announced two executive appointments: Dan Beebe as Chief Operating Officer and Sandra Austin as Chief People Officer. Both have been serving in the roles on an interim basis for a number of months after an internal competitive hiring process. Sandra Austin is located at BCLC’s head office and Dan Beebe is located at BCLC’s Vancouver office.

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BCLC

BCLC Partners with CFL as Official Sports Betting Partner in British Columbia

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The Canadian Football League (CFL) and British Columbia Lottery Corporation (BCLC) have partnered to make BCLC’s online sportsbook – PlayNow Sports – the official sports betting partner of the 111th Grey Cup. BCLC, the only legal gaming operator in the province, is the newest Authorized Gaming Operator to partner with the league. The partnership builds upon BCLC’s commitment to football in the province – as both a longstanding supporter of the BC Lions and as an enthusiastic proponent of bringing the Grey Cup to Vancouver.

“BCLC is immensely proud to have PlayNow Sports as the official sports betting partner for the 111th Grey Cup. As a social-purpose company, BCLC works every day to generate win-wins for the greater good and serve in the best interests of the communities we call home. We’re thrilled to help bring together BC Lions and CFL fans from across the country in the spirit of celebration and community at this year’s Grey Cup Festival,” said Dan Beebe, BCLC’s Chief Operations Officer.

In celebration of Canada’s largest single-day sporting event returning to B.C. for the first time since 2014, the CFL and BCLC are holding a special contest for fans in B.C., Saskatchewan and Manitoba. The Grand Prize consists of two tickets to the championship game, two Grey Cup Festival passes, travel, accommodation, $500 in PlayNow Sports free bets and more.

“Responsible sports wagering, and the entertainment it provides, is an important part of the future of CFL fandom. Our work with BCLC allows fans to deepen their connection to the league, but more importantly, it strengthens our efforts to support British Columbians and the community through the valued programs and services they rely on every day,” said Tyler Keenan, the CFL’s Chief Revenue Officer.

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The CFL’s province-specific Authorized Gaming Operator program works with partners to authenticate and regulate the league’s sports betting landscape. In 2023, the league complemented its existing wagering policies and by-laws with an enhanced Match Manipulation Policy. It is highlighted by an annual education component for all full- and part-time CFL personnel, including players, regarding their individual roles and responsibilities in supporting the league’s high standards for integrity and responsible gaming practices. All CFL personnel are strictly prohibited from wagering on league activities.

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British Columbia Lottery Corporation and Future Anthem partner to establish Artificial Intelligence and Data Innovation Hub in Vancouver

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Partnership will create dedicated specialist team to develop and deploy AI to improve player experiences across gaming products and channels.

BCLC has partnered with Future Anthem, a UK-based gambling data science specialist, on the creation of an Artificial Intelligence (AI) and Data Innovation Hub (the “Hub”), to be located at BCLC’s Vancouver office.

The Hub will focus on the development of AI, data capabilities and programs designed to improve the player experience across all BCLC gambling platforms, including lottery, gaming, and sports. It will employ a team of data and product professionals, with access to Future Anthem’s Data Science platform.

“BCLC is excited to be partnering with Future Anthem to create the first AI innovation hub in B.C. focused on the gambling industry,” says Mark Goldberg, BCLC’s Chief Information Officer. “We know that the key components of the Hub will be its data driven research and software product development to support player engagement and experience, safer play and improved game design – core BCLC business areas.”

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Managed in partnership through a joint Steering Committee that includes senior representatives from both BCLC and Future Anthem, the Hub will create and cultivate highly specialized, Vancouver-based AI technology jobs utilising Future Anthem’s strong experience in building teams focused on AI research and development, complemented by a small team of BCLC employees with skills and experience in this area.

“This dynamic partnership combines our expertise, reach, and technologies and allows us to harness AI for good – to bring true and measurable benefits to players in a responsible, sustainable, and enjoyable manner,” says Leigh Nissim, CEO and Founder of Future Anthem. “With access to more data across all verticals and channels to build amazing machine learning models and AI applications, I am confident this collaboration will quickly deliver benefits to BCLC and its players to reinforce its lead position within lotteries globally.”

As well as recruiting the team in Vancouver, Future Anthem will deploy its market-leading real time AI platform locally to employ best practices for AI product development and governance within the Hub, which includes protocols to ensure transparency of AI use, data security, and management of AI models and their player impact. These models are designed to use anonymised data that is stored in Canada.

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BCLC

BCLC Launches PROLINE Sportsbook at B.C. Retail Locations

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BCLC has launched PROLINE – a first-of-its-kind digital retail sportsbook – across all B.C. lottery terminals.

PROLINE offers the most popular sports-betting options previously available on BCLC’s Sports Action, as well as other new offerings. In addition to Toto, Oddset 2-outcome, Oddset 3-outcome, money line, point spread, totals and props, single-event betting and dynamic odds will be offered for the first time at retail locations.

“This is an exciting evolution for BCLC and for sports bettors across the province. PROLINE offers an updated and innovative sports betting experience and is the pivotal next step for BCLC in offering exciting new sports products to our valued players,” Dan Beebe, Chief Operating Officer at BCLC, said.

To play, players will have to download the new BCLC PROLINE app on their phone, create their digital bet slips in the app and receive an app-generated QR code, which they can bring to any lottery retail location to scan and receive a printed ticket. As added flexibility, players can also create their PROLINE bets on their laptops or tablets through the PROLINE website.

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BCLC is also planning for other new sports-betting experiences in the months ahead, which will include enhanced betting experiences at B.C. bars and pubs and exciting new offerings at B.C. casinos around the province.

BCLC is the official sports betting partner of the Vancouver Canucks, Abbotsford Canucks, Vancouver Warriors, BC Lions and the 11th Grey Cup, which takes place at Vancouver’s BC Place on November 17.

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