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BetMGM Announces Agreement with Sony Pictures Television, IGT to Launch Online Wheel of Fortune Casino

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BetMGM has announced an agreement with Sony Pictures Television and International Game Technology (IGT) to launch Wheel of Fortune Casino, set to become the first full brand-led online casino in North America. Wheel of Fortune, an iconic American gameshow, is preparing for its milestone 40th season. More than 250 versions of Wheel of Fortune slot games have been introduced over the last 25 years and this online launch of Wheel of Fortune Casino will represent the latest gaming extension for the brand.

“Wheel of Fortune is watched nightly by millions of people and BetMGM is honored to partner with Sony Pictures Television and IGT to bring this online casino experience to life. Once live, Wheel of Fortune Casino will offer players the excitement of their favorite gameshow and real money wagering in the palm of their hand,” Matt Prevost, Chief Revenue Officer at BetMGM, said.

“We are delighted to be partnering with BetMGM for the launch of Wheel of Fortune’s very first online casino. With Wheel of Fortune celebrating its 40th season this year, we are pleased to continue offering players additional, new ways to play the games they know and love,” Suzanne Prete, Executive Vice President of Game Shows at Sony Pictures Television, said.

Launching first in New Jersey, Wheel of Fortune Casino will house America’s Game-branded slot titles produced by global gaming leader IGT, along with many other themed games and features.

“We’re excited to celebrate the evolution of the IGT Wheel of Fortune slot brand with BetMGM and Sony Pictures Television through the launch of Wheel of Fortune Casino. The Wheel of Fortune brand has been synonymous with slot gaming for more than 25 years, and this unprecedented brand-led online casino, driven by BetMGM’s compelling platform and promotional capabilities, is well-positioned to engage and entertain new and long-time players. As part of our ongoing PlayDigital strategy, we will continue to look for new and exciting ways to leverage our third party and home-grown brands with our operating partners,” Enrico Drago, CEO of Digital & Betting for IGT, said.

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Gaming Corps partners with BetMGM for exclusive Ontario launch

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Gaming Corps – a publicly-listed game development company based in Sweden, has announced a landmark content partnership with BetMGM, a leading iGaming and sports betting operator, marking BetMGM as the first partner to bring Gaming Corps’ full portfolio to players in Ontario. The exclusivity will run for an initial period before the portfolio is rolled out more widely in the market.

The agreement brings BetMGM players in Ontario the full force of Gaming Corps’ premium line-up, from blockbuster titles like 3 Pigs of Olympus and Gates of Hellfire to signature mechanics including the adrenaline-fuelled A-MAZE-CADES™ and instant-win Smash4Cash™ series.

Available at BetMGM Casino, the portfolio also features the innovative X-MY-WAY™ challenge, as seen in Hoop Champion and Golf Champion, which introduces new layers of interactivity and personalised gameplay experiences.

Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Ontario has quickly become one of the most exciting regulated markets in North America, and we’re thrilled to be making our debut with BetMGM as our first operator partner in the province. The opportunity to launch with such a high-profile brand, on an exclusive basis, allows us to showcase our content to an engaged player base and demonstrate the unique experiences we can deliver. This is an important milestone in our North American expansion strategy, and we look forward to seeing how Ontario players respond to our portfolio.”

Oliver Bartlett, Vice President of Gaming at BetMGM, said: “Exclusivity matters because it gives our players something they can’t find anywhere else and sets us apart in a competitive market. Gaming Corps’ engaging and interactive content portfolio is a fantastic addition to BetMGM Casino.”

The post Gaming Corps partners with BetMGM for exclusive Ontario launch appeared first on Americas iGaming & Sports Betting News.

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BetMGM and FashionTV Gaming Group Bring Luxury Lifestyle to North American iGaming

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BetMGM, a leading iGaming and sports betting operator, has officially partnered with FashionTV Gaming Group to launch a curated portfolio of luxury-branded games. This strategic collaboration marks the entry of FashionTV’s iconic aesthetic into the North American iGaming market, exclusively through BetMGM’s platforms.

The partnership merges FashionTV’s global prestige in the worlds of fashion and high-society entertainment with BetMGM’s award-winning digital casino infrastructure.

Immersive Luxury Table Games

The initial rollout features two high-gloss table games designed to provide players with an “immersive, lifestyle-driven” experience that mirrors the sophistication of the FashionTV brand.

  • FashionTV Blackjack: A premium take on the casino classic, featuring refined visual assets and high-end production values.

  • FashionTV Roulette: A sleek, stylized version of the iconic wheel, bringing a “fashion-forward” energy to every spin.

The titles are currently live in Michigan, New Jersey, and Pennsylvania, with a wider rollout planned for all jurisdictions where BetMGM Casino is active.

Strategic Vision and 2026 Roadmap

For BetMGM, the partnership is part of a broader “branded content” strategy that includes previous successes with major TV and movie franchises.

“At BetMGM, we have redefined what it means to deliver entertainment in iGaming,” said Oliver Bartlett, VP of Gaming at BetMGM. “By partnering with FashionTV Gaming Group, we’re creating experiences that go beyond gameplay and connect players to the brands they love.”

Moshe Cohen, Founder & President of FashionTV Gaming Group, added: “BetMGM’s leadership and scale make them the perfect partner to transform our vision into a North American success story.”

Looking ahead, BetMGM has confirmed that additional FashionTV-branded titles—including slots and potentially live dealer variants—will be released throughout 2026 as part of an expanding content pipeline.

The post BetMGM and FashionTV Gaming Group Bring Luxury Lifestyle to North American iGaming appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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BetMGM and FashionTV Gaming Group Unite to Bring Luxury and Style to iGaming

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Partnership brings FashionTV Gaming Group to North America with exclusive branded games

BetMGM, a leading sports betting and iGaming operator, announced a partnership with FashionTV Gaming Group, to launch a portfolio of FashionTV-branded games exclusively on BetMGM Casino platforms. This strategic collaboration brings Fashion TV’s global luxury aesthetic together with BetMGM’s award-winning online casino experience.

“At BetMGM, we have redefined what it means to deliver entertainment in iGaming. By introducing iconic TV and movie titles to iGaming and now partnering with FashionTV Gaming Group, we’re creating experiences that go beyond gameplay and connect players to the brands they love,” said Oliver Bartlett, VP of Gaming at BetMGM.

Moshe Cohen, Founder & President of FashionTV Gaming Group, said, “We are proud to bring FashionTV’s luxury lifestyle universe to the heart of online gaming in North America. BetMGM’s leadership and scale make them the perfect partner to transform our vision into a North American success story.”

FashionTV-branded table games offer players an immersive, high-gloss experience that merges casino action with the style, sophistication, and global prestige of FashionTV. FashionTV Blackjack and FashionTV Roulette are now available to play at BetMGM Casino in Michigan, New Jersey, and Pennsylvania and will be available in all jurisdictions where BetMGM Casino is live soon. Additional titles will be released throughout 2026.

FashionTV, broadcast in over 200 countries and reaching billions of viewers worldwide, stands as the definitive voice of global luxury. With unmatched reach across television, digital, and social media, FashionTV continues to captivate audiences through its celebration of fashion, travel, and high-society entertainment.

BetMGM’s award-winning online casino is home to over 5,400 titles across North American markets and one of the largest state-by-state exclusive progressive jackpot networks. BetMGM’s jackpot network currently consists of over 25 games including popular titles such as MGM Grand Millions, Bison Fury, and 15 Lanterns. Players can earn BetMGM Rewards Points and Tier Credits by playing at BetMGM Casino. BetMGM Rewards points can be redeemed for digital bonuses, MGM Rewards Points, and Marriott Bonvoy Points.

As BetMGM continues to expand into new markets and introduce new features, responsible gaming remains a key focus. Additionally, BetMGM is proud to provide resources to help customers play responsibly including GameSense, an industry leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation. Through the integration within BetMGM’s mobile and desktop platforms, customers can receive the same GameSense experience they have grown to rely on at MGM Resorts properties nationwide. This complements BetMGM’s already existing responsible gambling tools which serve to provide customers with an entertaining and safe digital experience.

The post BetMGM and FashionTV Gaming Group Unite to Bring Luxury and Style to iGaming appeared first on Americas iGaming & Sports Betting News.

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