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European Gaming Congress 2024

Canada

Padres Pitcher Joe Musgrove Signs Endorsement Deal with Sycuan Casino Resort

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Sycuan Casino Resort announced that the organization has signed a one-year endorsement deal with San Diego Padres Pitcher Joe Musgrove.

As a part of this new agreement, Musgrove will be featured in upcoming marketing campaigns, promotions, social media content and make exclusive casino appearances.

“We are thrilled to have the support of starting pitcher Joe Musgrove as our first MLB ambassador. We knew he was the perfect fit for our brand because much like Sycuan, Joe has very strong ties to the local San Diego community. Joe grew up playing baseball not too far from the Sycuan Reservation and is now back in his hometown making Padres history. We are honored to have Joe as part of the Sycuan family and look forward to being able to offer our guests exclusive experiences through this new partnership,” Rob Cinelli, general manager at Sycuan Casino Resort, said.

In his first year with the Padres, Musgrove set career highs in a variety of categories including 181.1 innings pitched, 203 strikeouts and 3.18 ERA. He also threw a no-hitter against the Texas Rangers at Globe Life Field, the first no-hitter in Padres history. Musgrove, a San Diego native, was a class of 2011 graduate from Grossmont High School in El Cajon.

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European Gaming Congress 2024 (Warsaw, Poland)

“I am very excited for my new partnership with Sycuan Casino Resort. Not only has Sycuan been a longtime supporter of the San Diego Padres, but they truly embody Padres baseball at their resort with their exclusive Padres Club Sycuan Card and an official Padres Hotel Suite not offered anywhere else. Being from San Diego myself, it’s really cool to be able to represent such a well-known local brand that is all about entertainment, fun and giving back to our community,” Musgrove said.

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Canada

ComeOn Group adds sportsbook to its offering in Ontario

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ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.

ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.

ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.

Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”

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*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)

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BCLC

INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform

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INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.

The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.

INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.

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Canada

IAGR announces Toronto as host city for 2025 conference

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Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.

The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.

‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.

‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’

AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’

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Stay tuned for registration details early next year.

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