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Miniclip Announces Evolution of Web Gaming Platform After 21 Years as it Deepens Focus on Mobile
Miniclip, a global leader in digital games, is celebrating its 21st anniversary and the evolution of the Miniclip.com this summer. The iconic game developer and publisher will continue its focus on bigger and better mobile first experiences for its global audience, while fan favourites 8 Ball Pool and Agar.io will continue to be accessible for web players.
Miniclip.com, which will continue in its current format until summer 2022, has been an important part of Miniclip’s legacy and laid the foundation for the company to grow into the influential position it finds itself in today, with a global audience of 250 million mobile monthly active users.
Launched by President and Co-Founder Rob Small and Tihan Presbie in 2001, the site first hosted a single title, Dancing Bush, programmed by the duo in their apartment. During its time, Miniclip.com has hit many industry defining milestones, such as:
- Dancing Bush became one of the first viral interactive game hits and is one of the most successful and longest running viral game campaigns of all time.
- com was the originator of the mass free rich media content syndication model, with no paid advertising, instead bringing players in purely through word of mouth.
- com became the #1 online games website in 2005, with more users than any other domain in the world.
In the following years the site grew into a thriving international community and a beloved home for a wide variety of content, from games to animation. Following changes to Miniclip.com in the summer, the website will become a destination for potential partners, prospective candidates and other business interests to access news and information about the brand.
Miniclip’s mobile focus began in 2010, with the company quickly finding a large audience for its wide variety of titles. In the following years, Miniclip’s growth has continued rapidly, tripling revenues over the last three years. To strengthen development capacity, this year saw the expansion of operations in Portugal with a brand-new studio.
In March 2022, Miniclip announced that it had surpassed a cumulative total of over 4 billion downloads across a catalogue of games that include Agar.io, Soccer Stars, and 8 Ball Pool. 8 Ball Pool was recently announced to have hit a milestone of 1 billion downloads and holds the Guinness World Records title for the “most downloaded mobile pool game”. Both 8 Ball Pool and Agar.io will still be available to online players following the new direction for the site.
Now an industry leader publishing and developing their games for mobile, Miniclip has completed multiple key acquisitions to extend their portfolio and help talented studios release chart topping titles. Puzzling.com, Green Horse Games, and GameBasics, the most recent newcomers to the ever-expanding Miniclip Group, have seen continued growth across their games while working cooperatively and with support from Miniclip’s considerable industry expertise.
To share the legacy of Miniclip.com and thank the players that made the company a success, Miniclip has planned celebrations over the next few months, with more details to be announced soon.
Robert Small, President and Co-Founder at Miniclip, said: “Miniclip has been such an important part of my life, from the early days of frantic development on Dancing Bush to the global company it is today. It’s impossible to sum up the pride and gratitude I feel seeing how much we have grown since our humble start. Under the fresh leadership of Saad as CEO, Miniclip has an even brighter future ahead of it as we maintain our mobile focus, and our players around the world will have so much to look forward to.”
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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
Esports entertainment company BLAST has announced plans to host two popular esports events in Singapore in 2024 and 2025.
BLAST will bring both world-class Counter-Strike and Dota 2 tournaments to the heart of Southeast Asia, marking a major step in Singapore’s emergence as an esports and gaming hub. Supported by the Singapore Tourism Board (STB), these high-profile events will bring the world’s best esports teams and players from all across the world to compete in Singapore.
BLAST has teamed up with AEG Presents Asia, one of the world’s largest live entertainment entities to bring these events to Singapore. The partnership forms part of BLAST’s ambition to create the best esports experiences by working closely with premier destinations and the biggest and best live entertainment partners.
More than half of global esports views (57%) are estimated to come from the Asia Pacific region, 47% more than any other region in the world with the global market valued at $1.6 billion.
By bringing the top-tier Counter-Strike and Dota 2 tournaments to Singapore, BLAST aims
to attract global esports talent, foster local growth, and elevate Singapore’s status as a destination for world-class esports entertainment.
James Woollard, Director of Market Development at BLAST, said: “We are incredibly excited to bring two of the biggest esports titles to this vibrant destination. Over the coming 18 months, Singapore will become a major hub for esports in Southeast Asia, and with the support of the Singapore Tourism Board, we look forward to delivering unforgettable experiences for fans while helping to build a thriving esports ecosystem in the region. Bringing the first BLAST arena event to Singapore is an exciting first step in this journey. The World Final will see the world’s best Counter-Strike players and teams fighting for a $1,000,000 total prize pool.”
Ms Ong Ling Lee, Executive Director, Sports and Wellness, Singapore Tourism Board, said, “We are excited to host the BLAST Premier World Final and the BLAST Dota Slam in Singapore. The Counter-Strike event marks the first BLAST-branded event in Southeast Asia and the inaugural Counter-Strike tournament series in the region, solidifying Singapore’s position as a world-class esports destination. We are confident that the international participants and their legions of fans will have a memorable experience in Singapore, immersing themselves in the diverse and dynamic offerings of our city.”
The World Final 2024 will take place from 30th October – 3rd November and will be the first BLAST event to take place in Singapore, followed by the BLAST Dota Slam in 2025. The World Final will be the biggest Counter-Strike event to take place in Singapore, where the world’s best eight Counter-Strike teams will compete for a massive prize pool of $1,000,000 and the chance to claim bragging rights as the best team around.
Qualified World Final teams: NAVI, Team Spirit, Team Vitality, FaZe Clan and G2 Esports.
Fans can sign-up for the pre-sale window by registering with BLAST.tv, where they will also receive updates and information on tickets.
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