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Octoplay expands UK footprint with LiveScore Group partnership, continuing strategic growth momentum
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Octoplay is strengthening its UK market presence through a new partnership with LiveScore Group, the pioneering leader in sports media and betting. The integration with LiveScore Bet and Virgin Bet in the UK reflects Octoplay’s strategic approach to partnering with innovative, high-growth operators alongside established market leaders. This adds to Octoplay’s growing UK portfolio, which includes premier operators Flutter Entertainment, Entain, Evoke, Rank Group, and ComeOn Group, reinforcing the company’s position as the content partner of choice for leading UK operators.
The LiveScore Group integration reflects Octoplay’s focused approach to building meaningful partnerships with operators who share a commitment to delivering exceptional player experiences. This strategy has proven successful across Octoplay’s 11 regulated markets worldwide, spanning nine European jurisdictions including the UK, Sweden, Denmark, the Netherlands, Germany, Spain, Italy, Belgium, and Romania, alongside Ontario and New Jersey in North America.
Ralitsa Georgieva, Business Development Director at Octoplay, says: “Partnering with LiveScore Bet and Virgin Bet reflects our success in building relationships with dynamic, high-growth operators across the UK market. This partnership represents a significant step in our expansion strategy as we continue our commitment to delivering high-quality gaming experiences to players across all regulated markets.”
Dominic Vye, Marketing Director at LiveScore Bet and Virgin Bet adds: “Octoplay’s reputation for creating exceptional gaming experiences made them an ideal partner for our platform. Their proven track record of delivering premium content that resonates with UK players aligns with our vision of providing the best possible betting experience.”
With the LiveScore Group partnership, Octoplay continues to strengthen its position as a preferred content partner for leading UK operators while building momentum across European and North American markets. The company’s expanding global reach now spans two continents, building on recent North American entry with back-to-back launches through BetMGM and Rush Street in New Jersey, alongside an established presence across 11 regulated markets, reinforcing its position as a trusted content partner for leading operators worldwide.
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Quantum continues expansion streak with two director-level new hires
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One of betting and gaming’s best-known customer acquisition and comparison businesses, Quantum, has announced the next steps in its ambitious growth plan by welcoming two new director-level appointees.
Joining the business are Dimitris Papamichael as commercial director and Luke Watkin as marketing director – both in newly created roles. They come in alongside a full C-suite and a full team of new tech hires that continues a recruitment drive which began in 2023 – and reflects Quantum’s rapid and consistent growth throughout the last five years.
Papamichael will be responsible for all revenue-generating activities across the business in a pivotal leadership role. He’ll shape Quantum’s commercial strategy as the company diversifies into new verticals while maintaining its strong position in the iGaming sector. He’ll also lead an expanding team of commercial and sales managers.
Watkin will lead the development and execution of the marketing strategy across all business verticals. As marketing director, he’ll be instrumental in shaping Quantum’s marketing vision, building scalable systems, and delivering commercial impact as it expands into new markets. Watkin will build and mentor a high-performing marketing team and is also tasked with driving further recruitment.
Speaking of the appointments and new strategic direction, CMO James McCarthy said: “It’s a pleasure to welcome Dimitris and Luke to Quantum during what is undoubtedly a really fascinating time in our growth. From cementing our relationship with some of iGaming’s biggest names to helping us expand into exciting new sectors, both of our new Directors will be integral to the continued success of the business.”
Papamichael said: “I’m thrilled to be joining Quantum at such an exciting stage of its incredible growth journey. The company has already achieved so much, and there’s huge potential ahead as we expand into new markets and sectors. I can’t wait to work with the exceptionally talented team here to seize the many opportunities ahead and drive the next phase of growth.”
Watkin said: “I am delighted to join a business with such a proven track record of excellence in its core markets, as well as highly ambitious plans for strategic expansion into new markets and territories. I am looking forward to contributing towards building on the exceptional progress the team has made to date, and accelerating that growth in the years ahead.”
This people news comes hot on the heels of the company’s exciting rebrand news of last week, moving toward the “quantum” in QiH Group” as well as redefining the business’ purpose and strategic direction.
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FLY AWAY TO FORTUNE WITH ZITRO’S “RAINBOW BIRDS”
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PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT
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The post PHP13 MILLION UP FOR GRABS IN PAGCOR’S LINKED BINGO EVENT appeared first on European Gaming Industry News.
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