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Honesty in iGaming: Myth or the New Standard?

Reading Time: 5 minutes
In an industry where promises boom but delivery busts, “honesty” has too often morphed from a working principle into a marketing prop. Payouts drag. Support ghosts you. Stats raise eyebrows. KPIs are inflated and out of touch with reality.
For a webmaster, that means instability and zero control. Your revenue hinges less on your craft and more on someone else’s inconsistency.
And yet those weak spots create a clear demand: firm terms, transparent analytics, on-schedule payouts. Managers who actually help unblock issues instead of pantomiming progress. Above all, a partnership with status—where professionalism and integrity still mean something.
PlayamoPartners say they’ve cracked it. They call it a “Code of Honor.” The only question: is it a real operating standard—or just pretty words?
iGaming from the Inside
The industry loves its “gentlemen’s club” image: handshakes, mutual respect, rules of the game. In practice? Plenty of noise and not enough signal.
PlayamoPartners offer a different lane. The Code of Honor isn’t a slogan; it’s a manifesto—rules of engagement for the team and for partners alike.
Let’s unpack what sits behind this code—and check whether the principles hold up in practice.
What Is the PlayamoPartners “Code of Honor”?
At its core, it’s an answer to the industry’s chronic pain. Where partners ran into delayed payouts, murky stats, and no real support, PlayamoPartners put forward another approach.
It’s an internal rule: no chaos, no empty promises. Built on discipline, mutual respect, and strategic planning. The Code lays out the principles of a successful long-term partnership: predictable, systematic, anchored in real processes.
Each point is backed by practice: MGA and Curaçao licenses, a portfolio of 17 in-house brands, coverage across 20+ GEOs, and 5M acquired players. 10,000+ partners, transparent models (RevShare up to 50%, custom CPA, hybrid deals), steady payouts, and competent affiliate managers who’ve seen every kind of task. These aren’t showpieces for marketing—they’re infrastructure for long-term, predictable results.
Breaking down the PlayamoPartners Code
It’s a ten-point rule set. Each one shows how PlayamoPartners treat partnership: strategy over chaos, systems over luck, action over promises. None of it lives in a vacuum—every point maps to real processes and lived experience.
1. We don’t hoard. We hand-pick.
We don’t chase headcount. Every collaboration gets a bespoke review. Managers dig into traffic sources, a webmaster’s approach, experience, and strategy. Decisions are made on analysis and facts—not on vibes.
Quality channels take the front seat—PPC, SEO, and media. Schemes and fraud are out, full stop. That’s not a checkbox; it’s a principle: partnership only works where everyone meets the standard. PlayamoPartners is building a community not by counting partners, but by elevating each one. The program admits those who hit the bar and share the same values.
2. Every partnership is personal
No cookie-cutters, no one-size-fits-all. Partners deserve tailored terms.
The portfolio includes 17 proprietary brands with global reach and dozens of GEOs. Nearly every traffic source is welcome, so the offer fits the partner—not the other way around.
Add flexible models—CPA, RevShare, Hybrid, custom rates, and unique links—and you get a system where each partner lands terms aligned with their strategy and operating style.
In short: the pouring conditions don’t box you in—they unlock real freedom and deliver a genuine sense of individual treatment.
3. Reputation is the prime asset
Trust is earned by deeds, not declarations.
10+ years, 10,000+ partners, and not a single headline-level scandal we could find. The team protects what it’s built over the years and clearly keeps honour above hype.
For PlayamoPartners, reputation isn’t a promo tool—it’s compounding capital, maintained through consistency and keeping their word.
4. Responsibility & maturity
Promises kept are the bedrock of trust. We take on commitments—and see them through.
We spoke with several partners; the feedback aligned: payouts land on time, terms are clear, and operations are fully in-house—so they control the pipeline end-to-end.
That steadiness breeds confidence: partners can focus on targets, knowing product quality and payment stability aren’t question marks.
5. No drama. No empty talk.
We respect our partners—and expect the same in return. Communication is businesslike and calm. Dialogue is built on mutual respect. Without respect, a successful business partnership is impossible.
Managers are available 24/7, they don’t promise the moon—they help solve tasks and overcome real obstacles.
Mutual respect truly pushes emotion to the sidelines. The dialogue stays constructive and productive. Partners can move toward their goals with confidence, knowing there’s a team of professionals behind them, ready to step in at any moment.
Our conversations with PlayamoPartners managers confirm the impression: no overpromising, no endless debates. Instead—clear answers and specific actions, regardless of the situation’s complexity. That working style breeds calm and confidence in the partnership.
6. Confidentiality as a foundation
In an industry where information = capital, data protection is a necessity.
We checked how PlayamoPartners handles this: NDAs are the default, internal security protocols are implemented, and all traffic flows and financial data are encrypted.
For partners, this means scaling without fear of leaks or compromised intel. Everything points to confidentiality being not an option, but a mandatory standard for everyone. In short: you get room to grow without worrying your playbook will walk out the door.
7. Confidence, built on terms
The strength of a partnership lies in scale and flexibility. A broad portfolio and flexible models create a resilient ecosystem focused on growth and results.
We analyzed the PlayamoPartners product stack and the stated scale: 16 in-house brands, 20+ GEOs, and 5M+ players. The terms are flexible—RevShare up to 40%, CPA up to €600, plus hybrid models.
This toolkit creates an ecosystem where partners don’t get abstract promises—they get range, choice, and predictable outcomes. It all adds up to confidence built not on slogans, but on solid, negotiated terms.
8. Built for growth
Growth isn’t a fluke—it’s a tuned system.
We looked at how PlayamoPartners works with webmasters and saw a clear pattern: 10,000+ active partners suggest growth here isn’t left to chance. Managers step in when a partner nears their current ceiling, help optimize the funnel, and pinpoint new scaling vectors.
In many cases, this leads to multiplicative FTD growth: a thousand first-time deposits stops being a limit and becomes just another milestone. Any force majeure is examined in detail, and the lessons learned are fed back into an ever-evolving system.
The message is consistent: growth is a managed process here—embedded in the model, not a happy accident.
9. We’re not for everyone—and that’s the point
PlayamoPartners is a closed club, and that’s its edge.
There’s no simple “sign-up form.” Every cooperation passes a manager’s approval; terms are shaped individually; access to exclusive offers and no-deps is reserved for vetted, reliable partners.
This isn’t exclusivity for status’ sake—it’s quality control. The result is a team composed of those who truly meet the standard, which lets the group tackle complex tasks together and deliver steady, sustainable outcomes.
10. We don’t shout. We act.
Strength lies in timely, precise decisions. Partnerships aren’t built on slogans.
Payouts are steady, with a hold of up to 2 weeks (for FB, ASO, UAC, In-App, PWA). For most sources—no delays. With that approach, predictability and stability replace flashy promises of fast, unrealistic results—and that directly boosts partner loyalty and efficiency.
The Bottom Line
We stacked the talk against the walk—and the walk holds up. The PlayamoPartners Code of Honor isn’t stage dressing; it’s operational muscle. Payouts land when they should. Terms read clean and stay that way. Data stays buttoned up. Affiliate managers roll up their sleeves and solve, not stall.
That backbone is reinforced by a well-earned reputation and the trust of 10,000+ partners. Proof that words like honesty and responsibility don’t have to live on landing pages—they can sit at the core of a long-term business relationship.
So no, the Code of Honor isn’t a clever gimmick. It’s a working standard aimed squarely at real webmaster pain points. If this industry wants to grow up, this is the kind of rulebook that should set the tone.
In a space where hype is cheap and attention is expensive, PlayamoPartners keeps the receipts: honesty, mutual respect, accountability—the tools that turn principles into infrastructure and growth into the expected outcome.
Tired of asterisks and asterisks about the asterisks? Then you might belong at PlayamoPartners —provided you make the cut.
The post Honesty in iGaming: Myth or the New Standard? appeared first on European Gaming Industry News.
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INSPIRED AND SNAI LAUNCH BALLZ GP! IN ITALY

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Inspired Entertainment, Inc. (“Inspired” or the “Company”) (NASDAQ: INSE), a leading B2B provider of gaming content, technology, hardware, and services, is thrilled to announce the launch of Ballz GP! with Snai, one of Italy’s premier sports betting and gaming operators. The game has been customized and branded exclusively for Snai customers and is available across its extensive retail network in more than 750 shops and 880 corners.
Ballz GP! features 25 marbles racing along a rollercoaster track filled with twists, turns, and shifting obstacles. Thanks to a new odds visualization, the most frequent winners and the overdue ones are always visible, along with a summary of the last ten reverse pentacast and tricast.
The game offers two marble race variants. In Ballz GP!2.0 marbles have nearly the same win prices, the marbles have nearly identical odds, with those at higher win price highlighted in gold and silver colors. In Ballz GP!, instead, sets of five marbles share the same win price. Races are made more realistic with the possibility of marbles being eliminated during play.
New betting options are introduced, including Placed 4 and Placed 5, Place Forecast and reverse Quadcast and Pentacast.
“We are excited to launch Rollercoaster Marbles as Ballz GP! with Snai in Italy,” said Paolo Scipioni, General Manager Italy at Inspired. “This unique product combines fast-paced gameplay with exciting betting opportunities, and we are confident that Snai customers will enjoy the fun, unpredictable action it delivers.”
“The launch of this product marks a new chapter in the long-standing collaboration between Snai and Inspired, confirming our shared commitment to providing innovative and engaging entertainment,” said Francesco Borsetti, Managing Director Snai. “Virtual Sports has seen significant growth for Snai, clearly demonstrating our customers’ interest. Introducing Ballz GP!, is therefore the best way to respond to these interests, as it combines creativity, excellence, and safety”.
The partnership between Inspired and Snai, consolidated through years of collaboration, takes another step forward with the launch of Ballz GP!, bringing an innovative, original, and engaging gaming experience to the Italian market.
The post INSPIRED AND SNAI LAUNCH BALLZ GP! IN ITALY appeared first on European Gaming Industry News.
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Vixio Expands Technical Compliance Tool to Support Global Market Expansion for Gambling Operators and Suppliers

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Vixio, a leading provider of regulatory intelligence solutions, is proud to announce a major expansion of its Technical Compliance Tool, enabling operators and suppliers to successfully navigate increasingly complex technical and product compliance requirements across regulated markets worldwide.
Originally launched in September 2024, the Vixio Technical Compliance Tool was the industry’s first one-stop solution for technical compliance in online gambling. Developed in collaboration with longstanding Vixio clients, it consolidated requirements for online casino games across 36 major iGaming markets. The newly expanded version now breaks down and categorises requirements across 11 dedicated modules, covering sports betting, live casino, platforms, player account management (PAM) systems, change management, reporting, KYC and responsible gaming.
Addressing Industry Challenges
With regulatory frameworks diverging globally, speed-to-market has become a competitive advantage for gambling operators and suppliers. According to Vixio’s recent supplier survey:
- 90% of suppliers believe that technical requirements are becoming more diverse and harder to manage.
- 86% believe policymakers often introduce regulatory restrictions without fully considering their technical impact.
Compliance teams frequently rely on outdated manual processes, such as spreadsheets, which can take weeks to update and pose significant risks during market launches.
“In a fast-changing regulatory landscape, technical compliance is one of the most critical and challenging areas for online gambling operators and suppliers,” said James Kilsby, Chief Analyst and VP Americas at Vixio. “Our enhanced Technical Compliance Tool replaces weeks of manual tracking and processing with analyst-verified, simplified information and real-time updates – allowing clients to cut research time from weeks to minutes, reduce errors, and accelerate market entry.”
Real-World Impact
The importance of technical compliance was underscored during Brazil’s recent market opening, where shifting requirements and tight deadlines left ambiguity for game suppliers seeking certification. Vixio’s tool enabled one client to become market-ready in days instead of months by mapping evolving requirements in real-time.
“Whether launching in a jurisdiction for the first time or needing to prepare internal teams for incoming regulatory changes in an established market, the ability to efficiently detect and diagnose technical requirements is a significant burden for compliance teams with both operators and suppliers,” said Kilsby. “After providing critical support for casino game suppliers, Vixio’s expanded Technical Compliance Tool is a game-changer for both B2B and B2C companies struggling to keep up with a dynamic compliance environment.”
Global Reach and Advanced Features
The expanded tool covers the world’s most strategically important online gambling markets and will also incorporate technical requirements for newly regulating markets such as Finland, Alberta and New Zealand once released. Key features include:
- A customisable, comparative view enabling users to identify similarities and nuances in technical requirements across regulated markets.
- Direct links to regulatory sources for instant verification.
- Real-time alerts on regulatory changes to keep compliance teams ahead of the curve.
- Integration with Vixio’s proprietary AI assistant, enabling rapid queries and benchmarking across multiple jurisdictions.
Current clients of the Vixio Technical Compliance Tool report significant time savings and the ability to reallocate compliance resources to more strategic initiatives.
Vixio will also be showcasing the new Technical Compliance Tool at G2E Vegas 2025, stand 3313.
The post Vixio Expands Technical Compliance Tool to Support Global Market Expansion for Gambling Operators and Suppliers appeared first on European Gaming Industry News.
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Midnite becomes official partner for Season XIII of All-Weather Championships

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Midnite, the fastest growing bookmaker in the UK, has become an official sponsor of the All-Weather Championships (AWC) in an agreement with Arena Racing Company (ARC).
The agreement will see Midnite’s branding across all four host racecourses – Newcastle, Wolverhampton, Southwell and Lingfield Park – throughout the Championship, which enters Season XIII in 2025. The agreement is for an initial three years, with a further two-year option.
The season gets under way on October 21 – the first of more than 200 fixtures – before Finals Day on Good Friday, April 3, 2026. The season culminates on Good Friday with the feature All-Weather Championships Finals Day fixture, worth over £1,000,000, at Newcastle and the supporting All-Weather Championships Plate fixture at Lingfield Park.
Midnite is the official sponsor of three race categories – Sprint, Marathon and Middle Distance – and will have naming rights for all races in those categories. The partnership also includes branding on advertising boards, starting stalls and around the winners’ enclosure at each venue.
All meetings will be broadcast on Sky Sports Racing, with selected races aired on ITV Racing, including the Churchill Stakes, Hever Stakes and the Finals Day features, the Easter Classic and Easter Plate.
The deal with All-Weather Championships is the latest agreement in a busy year for fast-growing Midnite, after sponsorship deals including Sheffield United, Southampton and the World Snooker Championship.
Andrew Mook, head of brand marketing at Midnite, said: “We’re continuing to find new ways to elevate Midnite’s profile in the minds of sports fans, and racing is a sport where we know our product is strong and enjoyed by our players.
“Our mission is to bring fans closer to the sports they love and this partnership gives us the perfect platform to do that across some of the best-loved racing venues in the UK.
“We’ve got a track record of engaging supporters through creative sponsorship activations, and racing fans can expect more of the same throughout the All-Weather Championship season – with plenty of fun ideas to help make every race day a little more memorable.”
David Leyden Dunbar, ARC director of commercial strategy and partnerships, said: “As we get set for the 13th season of the All-Weather Championships, we’re pleased to welcome Midnite as an official partner. Their support of the Sprint, Middle Distance and Marathon categories will help us continue to grow the profile of the series and engage a wide audience of racing fans.
“Midnite has shown a strong commitment to connecting with sports audiences through creative campaigns, and we’re looking forward to working together throughout the season to bring fresh energy and new ideas to the Championships.”
The post Midnite becomes official partner for Season XIII of All-Weather Championships appeared first on European Gaming Industry News.
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