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Areto Net launches Betintel.ai, a Natural Language-Powered Gaming BI
Areto Net Limited is launching a first-of-its-kind Gaming BI platform. Operating under Betintel.ai, the newly launched product offers a number of benefits to both operators and B2B platforms. The Gaming BI platform allows operators and B2B platforms to leverage Betintel.ai existing data ecosystem, covering several key areas of operations, including initial acquisition sources, registration and key event touchpoints, product trends, player behaviour, game and financial data and KPIs.
Both B2B and B2C partners can take advantage of a dedicated setup and either leverage Betintel.ai existing data ecosystem, which comes with 140+ pre-set gaming specific reports as well as custom reports generated through natural language and a gambling lexicon comprising of over 2,000 industry phrases, or use the platform to sit on top of an existing data ecosystem while retaining all the same functionality.
The system is multi-faceted, providing an overview of core business KPIs, reviews of customer lifecycle stages and deep dives into customer behaviour, all made simple through intuitive UI, putting the power at the user’s fingertips.
Using natural language, the platform offers the ability to create dashboards, answer questions related to any data, custom reports and the creation of segments, while providing unparalleled access to data and insights without the involvement of technical or data teams. For the more technology-savvy user, a traditional structured query language is also available to explore data or alter existing reports and queries.
Users can power up their existing CRM, PAM, or any third-party system by pushing data insights and any changes to the segment as they are detected.
Justin G Farrugia, CEO, Areto Net Limited said: “We’re delighted to bring Betintel.ai, our standalone NL-powered Gaming BI platform to market, giving our partners the chance to effortlessly access their data and uncover insights to make efficient and accurate decisions. Creating such reports can take days or even weeks, which prolongs decision-making and turns what should be a proactive, real-time decision into a reactive decision. “This will bring a huge boost to the analysis and optimisation of several core aspects of an organisation, while minimising the operational burden on the existing business. We are excited to give operators the opportunity to understand so much more about their data in such a simple manner. This will be an extremely useful tool that will improve performance in a number of areas, and we look forward to putting it to work with our partners.”
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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024
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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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BLAST to Bring Top-Tier Esports Events to Singapore in 2024 and 2025
Esports entertainment company BLAST has announced plans to host two popular esports events in Singapore in 2024 and 2025.
BLAST will bring both world-class Counter-Strike and Dota 2 tournaments to the heart of Southeast Asia, marking a major step in Singapore’s emergence as an esports and gaming hub. Supported by the Singapore Tourism Board (STB), these high-profile events will bring the world’s best esports teams and players from all across the world to compete in Singapore.
BLAST has teamed up with AEG Presents Asia, one of the world’s largest live entertainment entities to bring these events to Singapore. The partnership forms part of BLAST’s ambition to create the best esports experiences by working closely with premier destinations and the biggest and best live entertainment partners.
More than half of global esports views (57%) are estimated to come from the Asia Pacific region, 47% more than any other region in the world with the global market valued at $1.6 billion.
By bringing the top-tier Counter-Strike and Dota 2 tournaments to Singapore, BLAST aims
to attract global esports talent, foster local growth, and elevate Singapore’s status as a destination for world-class esports entertainment.
James Woollard, Director of Market Development at BLAST, said: “We are incredibly excited to bring two of the biggest esports titles to this vibrant destination. Over the coming 18 months, Singapore will become a major hub for esports in Southeast Asia, and with the support of the Singapore Tourism Board, we look forward to delivering unforgettable experiences for fans while helping to build a thriving esports ecosystem in the region. Bringing the first BLAST arena event to Singapore is an exciting first step in this journey. The World Final will see the world’s best Counter-Strike players and teams fighting for a $1,000,000 total prize pool.”
Ms Ong Ling Lee, Executive Director, Sports and Wellness, Singapore Tourism Board, said, “We are excited to host the BLAST Premier World Final and the BLAST Dota Slam in Singapore. The Counter-Strike event marks the first BLAST-branded event in Southeast Asia and the inaugural Counter-Strike tournament series in the region, solidifying Singapore’s position as a world-class esports destination. We are confident that the international participants and their legions of fans will have a memorable experience in Singapore, immersing themselves in the diverse and dynamic offerings of our city.”
The World Final 2024 will take place from 30th October – 3rd November and will be the first BLAST event to take place in Singapore, followed by the BLAST Dota Slam in 2025. The World Final will be the biggest Counter-Strike event to take place in Singapore, where the world’s best eight Counter-Strike teams will compete for a massive prize pool of $1,000,000 and the chance to claim bragging rights as the best team around.
Qualified World Final teams: NAVI, Team Spirit, Team Vitality, FaZe Clan and G2 Esports.
Fans can sign-up for the pre-sale window by registering with BLAST.tv, where they will also receive updates and information on tickets.
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