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Gaming Americas Weekly Roundup – April 10-16
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
Ontario Lottery and Gaming Corporation (OLG) has released a Request for Pre-Qualification (RFPQ) for the Windsor casino, which is currently Caesars Windsor. This is the first stage in a procurement process to select a service provider to handle the day-to-day gaming operations at the site.
Casino gaming data experts Andrew Cardno and Dr. Ralph Thomas of Quick Custom Intelligence (QCI) and Dr. A.K. Singh have released the 4th edition of their legendary book, The Math that Gaming Made. Released this week and available on Amazon, the highly influential book is updated with a further expanded glossary as well as new articles about data and its potential for the gaming industry.
Anaxi’s Customer Experience Solutions (CXS) business has announced that it is making Oasis Loyalty available for integration with third party casino management systems, enabling operators to create seamless entertainment experiences for their players. Oasis Loyalty is a field-proven best-in-class solution that delivers ultimate flexibility, configurability and performance for operators and their players.
Everi Holdings announced that it has entered into a purchase agreement to acquire certain assets of VKGS LLC (Video King), a privately-owned leading provider of integrated electronic bingo gaming tablets, video gaming content, instant win games and systems for cash consideration of approximately $59 million to be paid at closing, subject to customary net working capital adjustments.
Sumsub, a global tech company that provides customisable KYC, KYB and AML solutions for the whole user journey, published its Complete Guide to Transaction Monitoring to provide a detailed picture of transaction monitoring as an integral part of the verification system.
Arturo Vidal has become the first global brand ambassador of Novibet. An experienced and versatile player, Arturo Vidal is acknowledged as a leading midfielder, with an impressive career that includes participation in some of the top football clubs of the world.
Media company Barstool Sports is opening its second office in Chicago. The company has leased a warehouse at 400 N. Noble St. near Fulton Market. The office will be 40,000 square feet with a basketball court, studios for recording music and cooking content, a golf simulator and more.
Partnerships
FanDuel announced the launch of “Think Like a Player,” a new ad campaign for the much-anticipated NBA playoffs that utilises deepfake technology to bring back a legendary NBA player from his prime playing days.
Augustine Casino and Quick Custom Intelligence (QCI) jointly announced that the casino in Coachella, CA has begun installing the QCI Platform. QCI Host is currently being deployed throughout the property and the player development team will begin training soon.
NeoGames S.A. announced that it has amended its license agreement with an affiliate of Caesars Entertainment, including an initial three-year extension, followed by annual renewals unless terminated by either party.
ODDSworks announced that it has partnered with Rush Street Interactive to deploy its BETguard Remote Gaming Server (RGS) platform and proprietary and third-party content in Pennsylvania.
International Game Technology PLC (IGT) announced that it recently completed an installment of the IGT ADVANTAGE casino management system at Potawatomi Casino Hotel Carter in Wabeno, Wisc.
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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