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SIS extends Asian footprint with JADE SportsBet deal for greyhound content
SIS (Sports Information Services), the leading provider of 24/7 live betting content, has secured an agreement with Philippines-based Jade SportsBet, with the operator integrating the supplier’s portfolio of greyhound racing content.
Jade SportsBet is now live with SIS’ comprehensive, round-the-clock short-form content offering 38,000 greyhound races annually from the UK, Ireland, and Mexico. Supplied as an end-to-end solution, the content includes live-streamed pictures, data, commentary, on-screen graphics with betting triggers, and an extensive range of markets and prices.
This latest commercial deal for SIS signals the growing demand from operators across Asia for its 24/7 live betting offering. Jade SportsBet, which has forged a strong reputation in the regulated Philippines market, will benefit from frequent betting opportunities that drive engagement and incremental revenues.
Joe Pisano, CEO of Jade Gaming, said: “As we look to enhance our online offering and provide our customers with a wide range of premium content to choose from, partnering with an industry-leading supplier such as SIS is crucial.
“With the company’s high quality 24/7 live betting services, and an unparalleled greyhound racing offering, we are in a commanding position to offer truly engaging content that our customers will greatly appreciate.”
Joe Andrews, Head of Sales at SIS, said: “Partnering with Jade SportsBet is another important step forward in our efforts to expand across the globe and significantly strengthen our reach in the Philippines. This latest deal is a testament to SIS’ ability to deliver the finest high-frequency betting opportunities to operators.
“We are excited to be working alongside Jade SportsBet to provide them with high-quality live greyhound racing content, which we’re sure will be highly engaging for their customers.”
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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.
“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”
Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.
A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.
The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.
Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive
Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.
Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.
This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.
Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”
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