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Gaming Americas Weekly Roundup – April 3-9

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new appointments. Read on and get updated.

Latest News

The Jamul Indian Village Development Corporation (JIVDC), owner and operator of Jamul Casino, closed on $515 million of Senior Secured Credit Facilities (the Credit Facilities) with a syndicate of commercial banks led by KeyBanc Capital Markets Inc.

Caesars Entertainment has announced the relaunch of Tropicana Online Casino in the state of New Jersey. The new iCasino app and online casino experience offer customers enhanced functionality with a catalogue of industry-leading casino games and an improved integration with the industry-leading loyalty programme, Caesars Rewards.

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Partnerships

Bally’s Corporation announced a multi-year partnership with Minor League Baseball (MiLB) that makes Bally’s the first-ever National Media Rightsholder and Exclusive Fantasy & Gaming Partner of MiLB.

Encore Boston Harbor announced a multi-year partnership with the nine-time World Series champions, the Boston Red Sox. With the newly formed collaboration, Encore Boston Harbor now has partnerships with all the region’s professional sports teams, the Boston Red Sox, Boston Bruins, Boston Celtics, New England Patriots and New England Revolution.

BetMakers Technology Group announced that it has executed a non-binding term sheet with The Stronach Group’s 1/ST Content business (1/ST Content) for the distribution of BetMakers’ Global Racing Network’s (GRN) race meetings into international wagering markets, including the UK and Ireland.

Inspired Entertainment announced that it has launched its premium iGaming content with Caesars Sportsbook & Casino in the state of Pennsylvania.

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PrizePicks announced that the company has reunited with the organisation’s hometown Major League Baseball team, the Atlanta Braves, as the club’s Official Daily Fantasy Sports Partner. This new deal revives an alliance that was born in the pandemic-affected 2020 season.

International Game Technology (IGT) announced it has expanded its sports betting footprint to New Mexico via a multi-year agreement with the Pueblo of Santa Ana tribe.

U.S. Integrity has entered into a partnership with sportsbook NEO.bet. As per the deal, U.S. Integrity will provide integrity monitoring services via its proprietary dashboard to NEO.bet.

Appointments

Governor Katie Hobbs announced the new Director of the Arizona Lottery, Alec Esteban Thomson. Thomson will oversee the Arizona Lottery’s numerous programmes that support the public good by maximising net revenue in a responsible manner.

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Rush Street Interactive announced a new partnership with award-winning sportscaster and reporter Julie Stewart-Binks for an exclusive brand and content deal with BetRivers.

Affinity Interactive (AI) announced it has appointed two industry veterans to its executive leadership team. The new additions include Scott Butera as CEO of Sports Information Group (SIG) and Brad Egnor as Chief Marketing Officer of AI.

Acquisitions

Enteractive Media Inc. and Parsec Capital Acquisitions Inc. announced that Parsec has acquired a majority interest in Enteractive Media.

Century Casinos announced that it completed the acquisition of the operations of the Nugget Casino Resort from Marnell Gaming LLC for approximately $100 million on 3 April 2023.

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The Cordish Companies has announced an agreement to acquire Diamond Jacks Casino & Hotel in Bossier City, Louisiana. Cordish intends to redevelop the property into a world-class Live! casino resort and entertainment destination including the construction of a land-based casino to replace the existing casino riverboat.

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Bingo Paradise Celebrates 65% Growth in First-Time Depositors in Q3 2024

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Bingo Paradise, a prominent UK iGaming affiliate, has announced its most successful quarter ever, achieving record growth during Q3 2024. The portal saw an unprecedented rise in first-time depositors (FTDs), a testament to its commitment to delivering value to players and operators in the highly competitive iGaming space.

“Q3 2024 has been a standout quarter for Bingo Paradise,” said Tom Waite, Manager of Bingo Paradise. “Our success is thanks to the hard work of our small team of talented writers and the oversight of our dedicated compliance manager. Together, they ensure that we provide honest, transparent reviews and operate within the highest industry standards. This, combined with our marketing efforts, including SEO and negotiating exciting player offers with operators, has been key to sending substantially more FTD’s to the operators.”

Bingo Paradise achieved a 65.24% year-over-year increase in FTDs compared to Q3 2023. This impressive growth underscores the affiliate’s focus on player-first strategies, such as creating honest, well-researched reviews that empower users to make informed decisions. The team’s compliance manager ensures every piece of content adheres to strict regulations, building trust with both players and operators.

A key factor in the platform’s success is its ability to negotiate exclusive offers with UKGC-licensed operators. These partnerships allow Bingo Paradise to provide unique deals that resonate strongly with players, enhancing its appeal as a go-to player resource. The focus on promoting only licensed operators also ensures fairness and security for users, which further solidifies the portals reputation.

The brands approach is a model of integrity and innovation. By prioritising compliance and transparency, Bingo Paradise, which itself is owned by Meteor Marketing Ltd has positioned itself as a trusted affiliate partner, both for operators seeking reliable collaborations and for players looking for guidance in the iGaming world. As the platform celebrates its Q3 2024 achievements, it remains committed to exploring new opportunities and maintaining its high standards.

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TWO NEW WORLDS WERE UNVEILED AT ZITRO EXPERIENCE MEXICO 2024

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Play’n GO announces network-wide US release of hit title Colt Lightning Firestorm

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Eagerly anticipated release now confirmed following a highly successful exclusivity period with Rush Street Interactive

Play’n GO has today announced the official US release of its hit title Colt Lightning Firestorm, following a three-week period of exclusivity with Rush Street Interactive brands BetRivers and SugarHouse.

Colt Lightning Firestorm was released in Europe and other jurisdictions in May 2024, and its release in the US comes with much fanfare following the game’s rave reviews in its short exclusivity period. The game is a sequel to the wildly popular Colt Lightning game which was released early last year, and indications at this stage suggest that this sequel may prove even more successful.

This announcement sees Colt Lightning Firestorm available to players in each state and operator with whom Play’n GO is licensed. Play’n GO first entered the online casino market in the US in 2022, and has reiterated its commitment to becoming active in every regulated market around the world.

Magnus Olsson, Chief Commercial Officer at Play’n GO said: “We’re excited to unveil Colt Lightning Firestorm to the wider online casino gaming community in the US, and have been very pleased to see its strong performance during its exclusivity period with Rush Street Interactive. We had high hopes for the game following the success of its predecessor, and we’re confident that these robust results will continue now that the game is available to an even bigger audience.”

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