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STS Reports Consolidated Revenue Rise of 16% for FY22
The STS Group – one of the largest bookmakers in Central Europe and the market leader in Poland – recorded consolidated revenue of PLN 579 million in 2022, compared to PLN 498 million a year earlier. This represents a year-on-year increase of over 16%. The net profit attributable to the shareholders of the parent company amounted to PLN 169 million, as compared to 131 million in 2021. This represents a year-on-year increase by almost 29%. In addition, adjusted EBITDA reached the level of PLN 273 million last year, which is an increase of over 26% compared to the result from 2021. The adj. EBITDA margin in 2022 was 41.2%, compared to 38.2% the year before. Thus, it increased by 3 percentage points.
In Q4 2022 alone, the STS Group generated revenue of PLN 167 million, that is 43% more than in the previous year. Consolidated net profit attributable to shareholders of the parent company from October to December 2022 amounted to PLN 58 million, i.e. 290% more year-on-year. Adjusted EBITDA in Q4 2022 amounted to PLN 83 million, which means a year-on-year increase by 122%.
“A very good year is behind us – we generated the highest operating results in the Group’s history, which translated into extremely satisfactory financial results. We will soon make a decision regarding the payment of dividends. In accordance with the applicable policy, we will pay 100% of the profit of STS Holding S.A. to the shareholders. Due to the structure of the Group, we will make two payments, as was the case last year,” Mateusz Juroszek, President of the Management Board of STS Holding, said.
“The plan for the current year is to focus on a number of efficiencies. We focus on Poland to increase profitability and fully exploit the potential of the dynamic market. We implement savings and improve our product. We assume that turnover, NGR as well as EBITDA will be higher this year than last year,” Mateusz Juroszek added.
In 2023, the Group is planning a number of activities aimed at increasing the profitability of its operations. To this end, the company reorganised its operations, focusing on Poland and closing its activities under licenses in the UK and Estonia. The operating results achieved by STS S.A. in 2022 indicate the extremely high attractiveness of the Polish market. The company intends to concentrate its activities in order to be able to use the development potential in the country.
In 2022, the STS Group generated NGR of PLN 663 million, compared to PLN 565 million in the previous year, which means a year-on-year increase of 17%. The value of amounts staked by the customers of the STS Group amounted to PLN 4.679 billion, compared to PLN 4.492 billion in the previous year. The number of active users amounted to 783 thousand in 2022 and 693 thousand in 2021. In 2022, the Group recorded 439 thousand new registrations (370 thousand in 2021), and the number of customers who made their first deposit amounted to 317 thousand (249 thousand in 2021). All operational data is at historical highs.
In Q4 2022 alone, the Group generated the historically highest NGR on a quarterly basis; it amounted to PLN 200 million, compared to PLN 136 million in the previous year. The value of amounts staked by the customers of the STS Group in Q4 2022 amounted to PLN 1.38 billion, compared to PLN 1.218 billion in the previous year. In Q4 2022, the number of active customers was 542 thousand, compared to 386 thousand in Q4 2021. The number of registrations in Q4 2022 was 202,000, compared to 87,000 a year earlier. The number of customers making the first deposit in Q4 2021 amounted to 154 thousand, compared to 60 thousand a year earlier.
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From September 16th to 18th, Boomerang Partners will participate in the SBC Summit in Lisbon. The company invites event participants to visit their booth F1 to learn about their product portfolio and competitive advantages, and participate in interactive activities and a raffle of exclusive sports items.
The Boomerang Partners booth will be decorated according to the ‘Boomerang Arena’ concept. This reflects the company’s focus on sports, which is confirmed by the metrics — in 2024, its affiliate program achieved a 5x increase in the online sports betting segment and a 194% YoY increase in sports traffic. Additionally, Boomerang is the Official Regional Partner of AC Milan.
The Boomerang Partners booth will feature a photo zone with a memorabilia gallery of sports items belonged to star athletes. On the second day of the SBC Summit in Lisbon, September 17th, visitors can participate in an online raffle for these items.
Rules for participation:
- Take a photo of the photo zone at the Boomerang booth on September 16th or 17th (before 4:00 PM).
- Post the photo on your Instagram stories tagging – @boomerang.partners or LinkedIn – @boomerangpartners.
The results will be announced on September 17th at 4:00 PM at the Boomerang Partners booth F1 and on the company’s social networks. On September 18th, the winner must return to the booth and choose one of the items as a prize. These include:
- Signed Rafael Nadal Framed Babolat Racket – Wimbledon Champion 2008
- Signed Cristiano Ronaldo Framed Football – 5 x Champions League Winner
- Signed Tyson Fury Glove Framed Dome – Heavyweight Boxing Icon
- Fernando Alonso Signed Aston Martin 2023 1:2 Mini Helmet – Two-time Formula One World Drivers’ Championship Winner
Visitors to the SBC Summit are invited to stop by the Boomerang booth F1 to enter the raffle of unique artifacts from sports legends and experience the epic show.
About Boomerang
Boomerang Partners is a rapidly growing global brand offering a wide range of services. Boomerang is the Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards — a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Boomerang launched six new products in 2024, contributing to a nearly 1.5-fold increase in product users.
Boomerang’s portfolio contains 18+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide personalized bonuses and 24/7 multilingual support.
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Bede, the data-driven iGaming technology provider known for its market leading software and full-service platform solutions, has announced the launch of a proprietary Tournament feature that has the potential to completely revolutionise partners’ gamification options.
Created to provide a flexible and cost-effective solution for customers looking to engage their players via tournament and leaderboard promotions, the new feature makes it easy for operators to create their own custom contests without any of the limitations of normal provider-led offerings.
Whereas traditional tournament packages are typically tied to one provider – meaning operators can only incorporate games from a pre-defined line-up – Bede’s Tournaments offer a completely agnostic solution, allowing partners to have greater freedom and offer much more choice to their players.
The feature also alleviates the need for admins to learn provider-specific systems in order to set up their tournaments as they can simply create them in the centralised Bede back office, enabling them to take a more consistent approach and reduce the front-end work required to get them up and running.
Of course, all tournaments built via the Bede back-office can also be combined with any of the other services that are included in the company’s platform tool kit, meaning operators can easily create and automate prizes or view tournament history and performance data in the Player Account Manager (PAM).
From an end-user perspective, Bede Tournaments use APIs that make it simple for players to understand and check their current leaderboard position, creating an intuitive and highly immersive front-end experience that helps keep them engaged for the duration of every contest.
With these core product features working in tandem to drive user activity and increase customer satisfaction, Bede’s new Tournaments will change the way operators think about their gamification options and provide partners with a more dynamic way to incentivise players.
Colin Cole-Johnson, Chief Executive Officer at Bede Gaming, said: “With gamification features becoming an increasingly important part of operators’ engagement tool kits, our latest innovation makes it easy to create exciting tournaments that boost activity and truly appeal to players.
“Designed to address the drawbacks of traditional provider-led tournament offerings such as limited game choice and complicated technical set-up, our Tournaments will give operations teams the freedom and flexibility to create their own custom contests without the hassle of having to learn a new system each time. This way, they can pick the games and prizes they like, while also utilising our full suite of platform services to create an altogether more enjoyable experience.”
The post Bede takes gamification to the next level with all-new Tournament feature appeared first on European Gaming Industry News.
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